County profile · Texas
Cameron County, TX market data
Population, household spending and competition for 56 business types in Cameron County, each scored against other counties.
- Population, 2025
- 433,946
- +3.0% since 2020
- Households
- 138,433
- Median household income
- $52,601
- +35.7% vs. 2015–2019, before inflation
- Median home value
- $136,500
- Jobs located here
- 146,355
- Highest market score
- 79
- Lawn, cleaning and pest control, #73 of 1,771 scored counties
A site report maps the competitors on map listings around any address in Cameron County by name and distance, and the households and spending within reach. Or open the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 433,946 people live in Cameron County, in 138,433 households. Population estimates put the population change in Cameron County from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%). The median household income in Cameron County is $52,601 a year, 35% below the U.S. median of $80,734. That rose 35.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Cameron County spend the most on vehicle insurance (an index of 122, where 100 is the U.S. average) and the least on memberships, classes and admissions (53).
The highest Groundwork market scores in Cameron County are for lawn care, cleaning and pest control companies (79); landscaping and lawn care companies (79); and house cleaning businesses (76). Cameron County ranks #73 of 1,771 scored counties for lawn care, cleaning and pest control companies.
Cameron County is part of the Brownsville-Harlingen metro area. For its number of households, Cameron County has the most map listings, relative to the U.S., for convenience stores (2.4 times the U.S. rate) and the fewest for landscaping and lawn care companies (73% below the U.S. rate).
All 56 business types in Cameron County
Highest Groundwork market score first. Each score compares Cameron County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 79 | #73 of 1,771 | 38 | 2.7 | $4.6M | 274 | 74 |
| Landscaping and lawn care | 79 | #80 of 1,493 | 18 | 1.3 | $9.7M | 331 | 27 |
| House cleaning | 76 | #60 of 847 | 10 | 0.7 | $17.5M | 273 | 28 |
| Pet businesses | 75 | #155 of 2,200 | 81 | 5.9 | $1.3M | 143 | 27 |
| Veterinarians | 75 | #166 of 1,485 | 19 | 1.4 | $5.3M | 196 | 13 |
| Pet stores | 73 | #121 of 974 | 14 | 1.0 | $7.2M | 160 | 3 |
| Chiropractors | 71 | #201 of 1,490 | 28 | 2.0 | $4.7M | 197 | 12 |
| Electricians | 68 | #189 of 1,160 | 21 | 1.5 | $16M | 133 | 38 |
| Funeral homes | 68 | #290 of 1,472 | 28 | 2.0 | $719K | 106 | 12 |
| HVAC and plumbing | 65 | #334 of 1,707 | 59 | 4.3 | $5.7M | 119 | 71 |
| Pet grooming and boarding | 65 | #358 of 1,461 | 42 | 3.0 | $2.4M | 95 | 11 |
| Home repair trades | 64 | #404 of 2,057 | 118 | 8.5 | $2.8M | 117 | 126 |
| Gas stations | 64 | #598 of 2,358 | 156 | 11.3 | $2.5M | 104 | 116 |
| Pest control | 60 | #217 of 699 | 10 | 0.7 | $17.5M | 171 | 19 |
| Collision repair and body shops | 60 | #438 of 1,327 | 37 | 2.7 | $3.1M | 102 | 15 |
| Roofing and gutters | 58 | #407 of 1,177 | 38 | 2.7 | $8.8M | 104 | 17 |
| Property management | 57 | #318 of 910 | 22 | 1.6 | Index only | 150 | 48 |
| Yoga, Pilates and fitness studios | 55 | #281 of 777 | 17 | 1.2 | $4.3M | 105 | 23 |
| Grocery stores | 54 | #891 of 2,070 | 93 | 6.7 | $8M | 86 | 38 |
| Dentists and orthodontists | 50 | #939 of 1,886 | 111 | 8.0 | $1.2M | 121 | 75 |
| Real estate agents and brokers | 47 | #1,227 of 2,176 | 279 | 20.2 | Index only | 120 | 69 |
| Auto repair shops | 46 | #1,414 of 2,378 | 335 | 24.2 | $348K | 78 | 66 |
| Mortgage brokers and lenders | 45 | #527 of 887 | 43 | 3.1 | Index only | 109 | 20 |
| Tire shops | 45 | #919 of 1,530 | 82 | 5.9 | $1.4M | 57 | 15 |
| Auto repair and car care | 45 | #1,446 of 2,401 | 571 | 41.2 | $204K | 76 | 117 |
| Insurance agencies | 44 | #1,333 of 2,272 | 280 | 20.2 | $1.2M | 94 | 163 |
| Real estate | 43 | #1,468 of 2,229 | 348 | 25.1 | Index only | 121 | 151 |
| Optometrists and eye care | 42 | #882 of 1,302 | 59 | 4.3 | $2.2M | 71 | 16 |
| Nail salons | 42 | #916 of 1,328 | 94 | 6.8 | $1.1M | 66 | 9 |
| Physical therapy | 42 | #929 of 1,422 | 69 | 5.0 | $1.9M | 80 | 39 |
| Grocery and convenience stores | 41 | #1,576 of 2,402 | 427 | 30.8 | $1.7M | 52 | 62 |
| Pizza | 40 | #1,429 of 2,090 | 93 | 6.7 | $4.6M | 91 | 311 |
| Car washes and detailing | 39 | #1,019 of 1,451 | 84 | 6.1 | $1.4M | 55 | 16 |
| Convenience stores | 39 | #1,536 of 2,261 | 264 | 19.1 | $2.8M | 36 | 24 |
| Hair salons | 39 | #1,712 of 2,339 | 388 | 28.0 | $268K | 62 | 34 |
| Dry cleaners | 38 | #375 of 507 | 24 | 1.7 | $9.2M | 59 | 4 |
| Barbershops | 38 | #969 of 1,356 | 143 | 10.3 | $728K | 39 | 3 |
| Martial arts and dance studios | 37 | #1,012 of 1,334 | 78 | 5.6 | $930K | 46 | 15 |
| Spas and skin care | 37 | #1,377 of 1,769 | 170 | 12.3 | $613K | 70 | 21 |
| Gyms | 36 | #1,368 of 1,792 | 156 | 11.3 | $465K | 36 | 23 |
| Salons, barbers and spas | 35 | #1,976 of 2,385 | 801 | 57.9 | $130K | 61 | 68 |
| Gyms, studios and classes | 34 | #1,694 of 2,088 | 251 | 18.1 | $289K | 44 | 38 |
| Oil change and quick lube | 32 | #396 of 479 | 17 | 1.2 | $6.9M | 50 | 11 |
| Coffee shops and cafes | 32 | #1,682 of 2,063 | 149 | 10.8 | $2.9M | 78 | 83 |
| Doctors, dentists and clinics | 29 | #2,118 of 2,394 | 876 | 63.3 | $151K | 99 | 492 |
| Clothing and shoe stores | 26 | #1,823 of 2,087 | 284 | 20.5 | $781K | 61 | 118 |
| Fast food and sandwich shops | 25 | #1,973 of 2,222 | 224 | 16.2 | $1.9M | 63 | 311 |
| Clothing, shoes and laundry | 24 | #2,003 of 2,210 | 421 | 30.4 | $527K | 60 | 138 |
| Bakeries and dessert shops | 23 | #1,776 of 1,889 | 179 | 12.9 | $2.4M | 58 | 99 |
| Sit-down restaurants | 23 | #2,261 of 2,405 | 1,226 | 88.6 | $353K | 53 | 282 |
| Laundromats | 21 | #698 of 785 | 39 | 2.8 | $5.7M | 45 | 16 |
| Restaurants and cafes | 21 | #2,278 of 2,405 | 2,006 | 144.9 | $215K | 58 | 685 |
| Primary care and pediatrics | 20 | #1,550 of 1,656 | 132 | 9.5 | $999K | 56 | 339 |
| Child care and preschools | 18 | #1,520 of 1,611 | 124 | 9.0 | $371K | 37 | 157 |
| Home inspectors | Not scored | Not scored | 4 | 0.3 | Index only | 174 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.1 | $65.9M | Too few | 11 |
Household spending in Cameron County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $116.5M | $841 | 88 |
| Gasoline and other fuels | $386.2M | $2,790 | 107 |
| Food away from home | $432.2M | $3,122 | 77 |
| Groceries | $746.9M | $5,396 | 85 |
| Personal care products and services | $104.1M | $752 | 75 |
| Child care and other personal services | $46M | $332 | 57 |
| Memberships, classes and admissions | $72.6M | $524 | 53 |
| Medical and dental services | $131.9M | $953 | 74 |
| Pets | $101.4M | $733 | 81 |
| Clothing, shoes and related services | $221.8M | $1,602 | 78 |
| Vehicle insurance | $330.7M | $2,389 | 122 |
| Home repairs, maintenance and insurance | $335.1M | $2,421 | 80 |
| Lawn care, cleaning and other household services | $174.5M | $1,261 | 89 |
| Rent and homeowner costs | $1.8B | $13,220 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Cameron County
- Population, 2025 estimate
- 433,946+3.0% since 2020
- Households
- 138,433
- Median age
- 33.5
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.8
- Land area
- 892 sq. mi.
- People per square mile
- 478
- Median household income
- $52,601+35.7% vs. 2015–2019, before inflation
- Average household income
- $71,931
- Median home value
- $136,500
- Jobs located here
- 146,355
- Daytime population
- 405,619Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cameron County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Cameron County, TX growing?
Population estimates put Cameron County at 433,946 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 138,433 households. Against the 2015–2019 survey, median household income rose 35.7%, before inflation.
How much do households in Cameron County, TX spend?
Households in Cameron County spend about $1.8B a year on rent and homeowner costs, $746.9M on groceries and $432.2M on food away from home. Relative to the U.S., household spending in Cameron County runs highest on vehicle insurance (an index of 122, where 100 is the U.S. average) and lowest on memberships, classes and admissions (53).
Which business types have the highest market scores in Cameron County, TX?
Of the business types scored in Cameron County, lawn care, cleaning and pest control companies (79); landscaping and lawn care companies (79); and house cleaning businesses (76) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #73 of 1,771 scored counties.
How does Cameron County, TX compare with the U.S.?
Median household income in Cameron County is $52,601, 35% below the U.S. median of $80,734. The population rose 3.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $136,500, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (2.4 times the U.S. rate) and lowest for landscaping and lawn care companies (73% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 54 of the 56 business types have a score in Cameron County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cameron County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Cameron County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.