Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Cameron County, TX

How Cameron County, TX compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,976 of 2,385 scored counties
#123 of 162 scored counties in Texas

Listings
801
85 chain locations (11%)
Official establishments
68
+23.6% since 2019
Household spending a year
$104.1M
On personal care products and services · $752 a household
Spending per listing
$130K
39% below the U.S.
Listings per 10k households
57.9
23% above the U.S.
Population, 2025
433,946
+3.0% since 2020

See the salons, barbers and spas around any address in Cameron County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Cameron County is 35 (lower middle), #1,976 of 2,385 scored counties and #123 of 162 scored counties in Texas. That puts it in the bottom quarter of counties.

Household spending on personal care products and services in Cameron County comes to about $104.1M a year: $752 per household, 25% below the U.S. average. That works out to $130K per business, 39% below the U.S. figure of $213K.

Cameron County has 801 salons, barbers and spas on map listings as of September 2026. Of those, 85 are chain locations, or 11%, against 15% across the U.S. That is 57.9 per 10,000 households, 23% above the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in Cameron County was 68 in 2023, up 23.6% from 2019. That is one for every 2,036 households, against one for every 804 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $664K have gone to businesses classed as personal care services in Cameron County. Population estimates put the population change in Cameron County from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%).

How Cameron County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Cameron County, TX compared with Texas and the U.S.
MeasureCameron CountyTexasU.S.
Listings per 10k households57.955.047.2
Spending per listing$130K$170K$213K
Households per official establishment2,036990804
Official establishment growth, 2019–2023+23.6%+30.1%+14.1%
Population growth, 2020–2025+3.0%+8.5%+3.1%
Spending per household on personal care products and services$752$937$1,005
Median household income$52,601$78,476$80,734
Groundwork market score3540

Official counts and lending

Businesses

Official establishments, 2019 to 2023
55 → 68+23.6% over the period
Employees, 2023
217
Annual payroll, 2023
$5.1M
One-person businesses, 2023
1,552Businesses with no payroll
Map listings, September 2026
80185 chain locations
Listings at the U.S. rate for this spending
490The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$664K

SBA-backed loans to businesses classed as personal care services in Cameron County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cameron County

Population, 2025 estimate
433,946+3.0% since 2020
Households
138,433
Median age
33.5
Homes lived in by their owners
65%
Vehicles per household
1.8
Land area
892 sq. mi.
People per square mile
478
Median household income
$52,601+35.7% vs. 2015–2019, before inflation
Average household income
$71,931
Median home value
$136,500
Jobs located here
146,355
Daytime population
405,619Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cameron County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Cameron County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
123Cameron County, TX3580157.9$130K+3.0%#1,976 of 2,385

Other business types in Cameron County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Cameron County, TX?

Map listings as of September 2026 show 801 salons, barbers and spas in Cameron County. 85 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 68 businesses with payroll classed as personal care services in 2023, up 23.6% from 2019. Another 1,552 one-person businesses have no payroll, by official counts.

How much do households in Cameron County, TX spend on personal care products and services?

About $104.1M a year, or $752 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 801 salons, barbers and spas on map listings, it comes to $130K per business. It is estimated from the incomes of the 138,433 households in Cameron County and national spending patterns by income.

How does Cameron County, TX compare with the U.S. for salons, barbers and spas?

Cameron County has 57.9 salons, barbers and spas per 10,000 households, 23% above the U.S. rate of 47.2. Spending per business is $130K, 39% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Cameron County would have about 490, against 801 on map listings. There is one business with payroll in the industry for every 2,036 households, against one for every 804 across the U.S. The official count rose 23.6% from 2019 to 2023, against +14.1% for the U.S.

How fast is Cameron County, TX growing?

Population estimates put Cameron County at 433,946 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 138,433 households. The median household income in Cameron County is $52,601 a year, 35% below the U.S. median of $80,734. That rose 35.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cameron County scores 35 for salons, barbers and spas (lower middle), #1,976 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cameron County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Cameron County

Screening a site or an acquisition in Cameron County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cameron County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.