County profile · Texas
Nueces County, TX market data
Population, household spending and competition for 56 business types in Nueces County, each scored against other counties.
- Population, 2025
- 352,992
- −0.2% since 2020
- Households
- 131,160
- Median household income
- $66,897
- +19.6% vs. 2015–2019, before inflation
- Median home value
- $208,800
- Jobs located here
- 153,852
- Highest market score
- 72
- Landscaping and lawn care, #198 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Nueces County by name and distance, and the households and spending within reach. Or open the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 352,992 people live in Nueces County, in 131,160 households. Between 2020 and 2025, the population of Nueces County declined 0.2%, against +3.1% for the U.S. The median household income in Nueces County is $66,897 a year, 17% below the U.S. median of $80,734. That rose 19.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Nueces County spend the most on vehicle insurance (an index of 117, where 100 is the U.S. average) and the least on memberships, classes and admissions (68).
The highest Groundwork market scores in Nueces County are for landscaping and lawn care companies (72), pet grooming and boarding businesses (69) and pet businesses (67). Nueces County ranks #198 of 1,493 scored counties for landscaping and lawn care companies.
Nueces County is part of the Corpus Christi metro area. For its number of households, Nueces County has the most map listings, relative to the U.S., for convenience stores (2.5 times the U.S. rate) and the fewest for pet grooming and boarding businesses (36% below the U.S. rate).
All 56 business types in Nueces County
Highest Groundwork market score first. Each score compares Nueces County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 72 | #198 of 1,493 | 48 | 3.7 | $3.9M | 132 | 66 |
| Pet grooming and boarding | 69 | #247 of 1,461 | 30 | 2.3 | $3.7M | 146 | 20 |
| Pet businesses | 67 | #380 of 2,200 | 101 | 7.7 | $1.1M | 125 | 58 |
| Veterinarians | 66 | #359 of 1,485 | 36 | 2.7 | $3.1M | 113 | 27 |
| Grocery stores | 64 | #572 of 2,070 | 78 | 5.9 | $9.8M | 106 | 26 |
| Electricians | 63 | #281 of 1,160 | 24 | 1.8 | $15M | 125 | 64 |
| Lawn, cleaning and pest control | 60 | #495 of 1,771 | 101 | 7.7 | $1.8M | 109 | 160 |
| Funeral homes | 59 | #498 of 1,472 | 25 | 1.9 | $739K | 109 | 13 |
| House cleaning | 58 | #263 of 847 | 23 | 1.8 | $8.1M | 126 | 71 |
| Pet stores | 54 | #405 of 974 | 23 | 1.8 | $4.8M | 107 | 11 |
| Child care and preschools | 51 | #801 of 1,611 | 70 | 5.3 | $791K | 79 | 53 |
| Home inspectors | 50 | #196 of 415 | 6 | 0.5 | Index only | 121 | 8 |
| Chiropractors | 50 | #724 of 1,490 | 56 | 4.3 | $2.5M | 104 | 29 |
| Gas stations | 49 | #1,210 of 2,358 | 161 | 12.3 | $2.2M | 92 | 134 |
| Physical therapy | 48 | #765 of 1,422 | 57 | 4.3 | $2.4M | 102 | 37 |
| Grocery and convenience stores | 45 | #1,412 of 2,402 | 383 | 29.2 | $2M | 59 | 62 |
| Coffee shops and cafes | 44 | #1,240 of 2,063 | 126 | 9.6 | $3.7M | 101 | 70 |
| Yoga, Pilates and fitness studios | 43 | #510 of 777 | 21 | 1.6 | $4.2M | 103 | 36 |
| Roofing and gutters | 42 | #776 of 1,177 | 65 | 5.0 | $5.5M | 65 | 20 |
| Pizza | 41 | #1,393 of 2,090 | 95 | 7.2 | $4.9M | 97 | 332 |
| Oil change and quick lube | 40 | #336 of 479 | 10 | 0.8 | $10.9M | 80 | 9 |
| Home repair trades | 39 | #1,539 of 2,057 | 197 | 15.0 | $1.8M | 75 | 217 |
| Dry cleaners | 38 | #370 of 507 | 19 | 1.4 | $12.4M | 79 | 9 |
| Mortgage brokers and lenders | 38 | #657 of 887 | 47 | 3.6 | Index only | 104 | 26 |
| Barbershops | 37 | #983 of 1,356 | 93 | 7.1 | $1.2M | 64 | 6 |
| Martial arts and dance studios | 37 | #1,000 of 1,334 | 58 | 4.4 | $1.5M | 75 | 26 |
| Bakeries and dessert shops | 36 | #1,440 of 1,889 | 135 | 10.3 | $3.5M | 84 | 77 |
| Optometrists and eye care | 35 | #1,004 of 1,302 | 63 | 4.8 | $2.2M | 71 | 20 |
| Spas and skin care | 35 | #1,415 of 1,769 | 138 | 10.5 | $811K | 93 | 26 |
| Collision repair and body shops | 34 | #1,014 of 1,327 | 48 | 3.7 | $2.3M | 74 | 32 |
| HVAC and plumbing | 34 | #1,400 of 1,707 | 108 | 8.2 | $3.3M | 70 | 133 |
| Convenience stores | 34 | #1,696 of 2,261 | 261 | 19.9 | $2.9M | 37 | 36 |
| Real estate agents and brokers | 34 | #1,909 of 2,176 | 421 | 32.1 | Index only | 83 | 103 |
| Hair salons | 34 | #1,915 of 2,339 | 323 | 24.6 | $347K | 81 | 60 |
| Nail salons | 33 | #1,095 of 1,328 | 110 | 8.4 | $1M | 61 | 18 |
| Urgent care and walk-in clinics | 32 | #265 of 325 | 5 | 0.4 | $27.9M | 114 | 25 |
| Pest control | 32 | #590 of 699 | 30 | 2.3 | $6.2M | 60 | 23 |
| Property management | 32 | #754 of 910 | 39 | 3.0 | Index only | 88 | 92 |
| Clothing and shoe stores | 32 | #1,651 of 2,087 | 238 | 18.1 | $992K | 78 | 105 |
| Gyms | 30 | #1,499 of 1,792 | 116 | 8.8 | $759K | 58 | 36 |
| Tire shops | 29 | #1,261 of 1,530 | 72 | 5.5 | $1.5M | 61 | 24 |
| Gyms, studios and classes | 29 | #1,824 of 2,088 | 195 | 14.9 | $452K | 68 | 62 |
| Real estate | 29 | #2,096 of 2,229 | 513 | 39.1 | Index only | 86 | 253 |
| Dentists and orthodontists | 28 | #1,690 of 1,886 | 154 | 11.7 | $905K | 92 | 113 |
| Insurance agencies | 28 | #1,877 of 2,272 | 317 | 24.2 | $949K | 76 | 172 |
| Clothing, shoes and laundry | 28 | #1,898 of 2,210 | 354 | 27.0 | $667K | 76 | 131 |
| Salons, barbers and spas | 27 | #2,200 of 2,385 | 673 | 51.3 | $166K | 78 | 114 |
| Fast food and sandwich shops | 26 | #1,949 of 2,222 | 221 | 16.8 | $2.1M | 70 | 332 |
| Auto repair shops | 25 | #2,165 of 2,378 | 395 | 30.1 | $277K | 62 | 128 |
| Sit-down restaurants | 24 | #2,229 of 2,405 | 972 | 74.1 | $483K | 73 | 316 |
| Auto repair and car care | 23 | #2,227 of 2,401 | 624 | 47.6 | $175K | 65 | 198 |
| Restaurants and cafes | 23 | #2,229 of 2,405 | 1,693 | 129.1 | $277K | 75 | 727 |
| Doctors, dentists and clinics | 21 | #2,274 of 2,394 | 1,026 | 78.2 | $136K | 89 | 622 |
| Laundromats | 20 | #706 of 785 | 34 | 2.6 | $6.9M | 56 | 17 |
| Primary care and pediatrics | 18 | #1,572 of 1,656 | 132 | 10.1 | $1.1M | 59 | 398 |
| Car washes and detailing | 15 | #1,395 of 1,451 | 75 | 5.7 | $1.5M | 58 | 36 |
Household spending in Nueces County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $109.3M | $834 | 87 |
| Gasoline and other fuels | $352.4M | $2,687 | 104 |
| Food away from home | $469.4M | $3,579 | 88 |
| Groceries | $765.9M | $5,840 | 92 |
| Personal care products and services | $111.9M | $853 | 85 |
| Child care and other personal services | $55.4M | $422 | 73 |
| Memberships, classes and admissions | $88.1M | $671 | 68 |
| Medical and dental services | $139.4M | $1,063 | 83 |
| Pets | $111.1M | $847 | 93 |
| Clothing, shoes and related services | $236.1M | $1,800 | 88 |
| Vehicle insurance | $300.8M | $2,293 | 117 |
| Home repairs, maintenance and insurance | $359.2M | $2,739 | 91 |
| Lawn care, cleaning and other household services | $185.2M | $1,412 | 100 |
| Rent and homeowner costs | $1.9B | $14,555 | 87 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Nueces County
- Population, 2025 estimate
- 352,992−0.2% since 2020
- Households
- 131,160
- Median age
- 38.1
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.7
- Land area
- 839 sq. mi.
- People per square mile
- 420
- Median household income
- $66,897+19.6% vs. 2015–2019, before inflation
- Average household income
- $90,650
- Median home value
- $208,800
- Jobs located here
- 153,852
- Daytime population
- 357,013Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Nueces County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.
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Questions
How fast is Nueces County, TX growing?
Population estimates put Nueces County at 352,992 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 131,160 households. Against the 2015–2019 survey, median household income rose 19.6%, before inflation.
How much do households in Nueces County, TX spend?
Households in Nueces County spend about $1.9B a year on rent and homeowner costs, $765.9M on groceries and $469.4M on food away from home. Relative to the U.S., household spending in Nueces County runs highest on vehicle insurance (an index of 117, where 100 is the U.S. average) and lowest on memberships, classes and admissions (68).
Which business types have the highest market scores in Nueces County, TX?
Of the business types scored in Nueces County, landscaping and lawn care companies (72), pet grooming and boarding businesses (69) and pet businesses (67) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #198 of 1,493 scored counties.
How does Nueces County, TX compare with the U.S.?
Median household income in Nueces County is $66,897, 17% below the U.S. median of $80,734. The population fell 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $208,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (2.5 times the U.S. rate) and lowest for pet grooming and boarding businesses (36% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Nueces County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Nueces County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Nueces County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.