Groundwork

Food and drink · Small-town market · New Mexico

Sit-down restaurants in the Alamogordo, NM area

How the Alamogordo, NM area compares with other small-town markets and the U.S. for sit-down restaurants: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #74 of 538 scored small-town markets
#2 of 13 scored small-town markets based in New Mexico

Listings
100
32 chain locations (32%)
Official establishments
30
0.0% since 2019
Household spending a year
$80.3M
On food away from home · $3,280 a household
Spending per listing
$803K
21% above the U.S.
Listings per 10k households
40.8
33% below the U.S.
Population, 2025
70,368
+3.7% since 2020

See the sit-down restaurants around any address in the Alamogordo area

The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,280 per household (19% below the U.S. average), households in the Alamogordo area spend about $80.3M a year on food away from home. That is about $803K of household spending for each restaurant on map listings, 21% above the U.S. figure of $664K. The spending figure covers all food away from home, not only sit-down restaurants.

There are 100 sit-down restaurants on map listings in the Alamogordo area as of September 2026. Of those, 32 are chain locations, or 32%, against 29% across the U.S. Per 10,000 households, that is 40.8, 33% below the U.S. rate of 61.3.

Official counts show 30 businesses with payroll classed as full-service restaurants in the Alamogordo area in 2023, unchanged from 2019. That is one for every 816 households, against one for every 500 across the U.S. Official counts list 15 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $10K has gone to businesses classed as full-service restaurants in the Alamogordo area.

Population estimates put the population change in the Alamogordo area from 2020 to 2025 at +3.7%, faster than the U.S. (+3.1%). The Alamogordo area scores 70 (upper middle) on the Groundwork market score for sit-down restaurants, ranking #74 of 538 scored small-town markets and #2 of 13 scored small-town markets based in New Mexico. That puts it in the top quarter of small-town markets.

How the Alamogordo area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Sit-down restaurants in Alamogordo, NM area compared with New Mexico and the U.S.
MeasureAlamogordo areaNew MexicoU.S.
Listings per 10k households40.853.061.3
Spending per listing$803K$670K$664K
Households per official establishment816630500
Official establishment growth, 2019–20230.0%−3.5%+1.5%
Population growth, 2020–2025+3.7%+0.3%+3.1%
Spending per household on food away from home$3,280$3,547$4,070
Median household income$55,876$64,059$80,734
Groundwork market score7041

Official counts and lending

Businesses

Official establishments, 2019 to 2023
300.0% over the period
Employees, 2023
597
Annual payroll, 2023
$13.9M
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
10032 chain locations
Listings at the U.S. rate for this spending
121The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$10K

SBA-backed loans to businesses classed as full-service restaurants in the Alamogordo area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Alamogordo area

Population, 2025 estimate
70,368+3.7% since 2020
Households
24,480
Median age
38.8
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
6,613 sq. mi.
People per square mile
10
Median household income
$55,876+33.1% vs. 2015–2019, before inflation
Average household income
$74,572
Median home value
$162,700
Jobs located here
16,220
Daytime population
63,281Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Alamogordo area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.

Or open the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.

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Sit-down restaurants across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for sit-down restaurants, numbered among those based in New Mexico, with the Alamogordo area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for sit-down restaurants by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Los Alamos, NM863542.4$1.3M0.0%#6 of 538
2Alamogordo, NM7010040.8$803K+3.7%#74 of 538
3Española, NM685434.5$964K−1.0%#85 of 538
4Las Vegas, NM594532.4$942K−3.2%#170 of 538
5Carlsbad-Artesia, NM5814159.7$645K+0.3%#190 of 538
6Hobbs, NM3717671.3$511K+0.2%#412 of 538
7Clovis, NM2813953.4$595K−3.3%#472 of 538
8Roswell, NM2812954.4$581K−2.7%#475 of 538
9Deming, NM265660.7$443K−0.2%#494 of 538
10Taos, NM2410970.1$487K+0.3%#502 of 538

Other business types in the Alamogordo area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many sit-down restaurants are in the Alamogordo, NM area?

As of September 2026, map listings count 100 sit-down restaurants in the Alamogordo area. 32 of them (32%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 30 businesses with payroll classed as full-service restaurants in 2023, unchanged from 2019. Official counts also show 15 one-person businesses without payroll.

How much do households in the Alamogordo, NM area spend on food away from home?

About $80.3M a year, or $3,280 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 100 sit-down restaurants on map listings, it comes to $803K per restaurant. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade. It is estimated from the incomes of the 24,480 households in the Alamogordo area and national spending patterns by income.

How does the Alamogordo, NM area compare with the U.S. for sit-down restaurants?

The Alamogordo area has 40.8 sit-down restaurants per 10,000 households, 33% below the U.S. rate of 61.3. Spending per restaurant is $803K, 21% above the U.S. figure of $664K. At the U.S. ratio of sit-down restaurants to household spending, the Alamogordo area would have about 121, against 100 on map listings. There is one business with payroll in the industry for every 816 households, against one for every 500 across the U.S. The official count held level from 2019 to 2023, against +1.5% for the U.S.

How fast is the Alamogordo, NM area growing?

Population estimates put the Alamogordo area at 70,368 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 24,480 households. Median household income in the Alamogordo area is $55,876, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Alamogordo area scores 70 for sit-down restaurants (upper middle), #74 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Alamogordo area. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for sit-down restaurants · All 56 business types in the Alamogordo area

Screening a site or an acquisition in the Alamogordo area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.