Home services · Small-town market · New Mexico
Home repair companies in the Alamogordo, NM area
Competitor counts, household spending and official business counts for home repair companies in the Alamogordo, NM area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #427 of 526 scored small-town markets
#8 of 11 scored small-town markets based in New Mexico
- Listings
- 41
- 1 chain location (2%)
- Official establishments
- 38
- +11.8% since 2019
- Household spending a year
- $59.1M
- On home repairs, maintenance and insurance · $2,415 a household
- Spending per listing
- $1.4M
- 41% below the U.S.
- Listings per 10k households
- 16.7
- 35% above the U.S.
- Population, 2025
- 70,368
- +3.7% since 2020
See the home repair companies around any address in the Alamogordo area
The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for home repair companies in the Alamogordo area is 36 (lower middle), #427 of 526 scored small-town markets and #8 of 11 scored small-town markets based in New Mexico. That puts it in the bottom quarter of small-town markets.
As of September 2026, map listings count 41 home repair companies in the Alamogordo area. One of them (2%) is a chain location, against 4% across the U.S. That is 16.7 per 10,000 households, 35% above the U.S. rate of 12.4.
At $2,415 per household (20% below the U.S. average), households in the Alamogordo area spend about $59.1M a year on home repairs, maintenance and insurance. That works out to $1.4M per company, 41% below the U.S. figure of $2.4M.
Official counts show 38 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in the Alamogordo area in 2023, up 11.8% from 2019. That is one for every 644 households, against one for every 587 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $360K have gone to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Alamogordo area. Population estimates put the population change in the Alamogordo area from 2020 to 2025 at +3.7%, faster than the U.S. (+3.1%).
How the Alamogordo area compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Alamogordo area | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.7 | 11.7 | 12.4 |
| Spending per listing | $1.4M | $2.2M | $2.4M |
| Households per official establishment | 644 | 559 | 587 |
| Official establishment growth, 2019–2023 | +11.8% | +10.6% | +9.6% |
| Population growth, 2020–2025 | +3.7% | +0.3% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,415 | $2,559 | $3,018 |
| Median household income | $55,876 | $64,059 | $80,734 |
| Groundwork market score | 36 | 27 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 38+11.8% over the period
- Employees, 2023
- 346
- Annual payroll, 2023
- $17.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 411 chain location
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $360K
SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Alamogordo area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Alamogordo area
- Population, 2025 estimate
- 70,368+3.7% since 2020
- Households
- 24,480
- Median age
- 38.8
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.9
- Land area
- 6,613 sq. mi.
- People per square mile
- 10
- Median household income
- $55,876+33.1% vs. 2015–2019, before inflation
- Average household income
- $74,572
- Median home value
- $162,700
- Jobs located here
- 16,220
- Daytime population
- 63,281Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Alamogordo area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.
Or open the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHome repair trades across New Mexico
Every New Mexico market ranked →The highest-scoring small-town markets in New Mexico for home repair companies, numbered among those based in New Mexico, with the Alamogordo area marked.
Top small-town markets in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Los Alamos, NM | 81 | 9 | 10.9 | $3.5M | 0.0% | #8 of 526 |
| 2Española, NM | 57 | 5 | 3.2 | $7.7M | −1.0% | #170 of 526 |
| 3Silver City, NM | 51 | 5 | 4.4 | $5.1M | −3.4% | #251 of 526 |
| 4Gallup, NM | 51 | 15 | 7.0 | $3.1M | −6.1% | #253 of 526 |
| 5Taos, NM | 47 | 12 | 7.7 | $3.2M | +0.3% | #298 of 526 |
| 6Carlsbad-Artesia, NM | 42 | 36 | 15.2 | $1.8M | +0.3% | #358 of 526 |
| 7Ruidoso, NM | 39 | 7 | 7.0 | $3.4M | −2.3% | #388 of 526 |
| 8Alamogordo, NM | 36 | 41 | 16.7 | $1.4M | +3.7% | #427 of 526 |
| 9Roswell, NM | 30 | 26 | 11.0 | $2.1M | −2.7% | #469 of 526 |
| 10Hobbs, NM | 30 | 42 | 17.0 | $1.5M | +0.2% | #472 of 526 |
Other business types in the Alamogordo area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many home repair companies are in the Alamogordo, NM area?
The Alamogordo area has 41 home repair companies on map listings as of September 2026. One of them (2%) is a chain location. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 38 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023, up 11.8% from 2019.
How much do households in the Alamogordo, NM area spend on home repairs, maintenance and insurance?
About $59.1M a year, or $2,415 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 41 home repair companies on map listings, it comes to $1.4M per company. It is estimated from the incomes of the 24,480 households in the Alamogordo area and national spending patterns by income.
How does the Alamogordo, NM area compare with the U.S. for home repair companies?
The Alamogordo area has 16.7 home repair companies per 10,000 households, 35% above the U.S. rate of 12.4. Spending per company is $1.4M, 41% below the U.S. figure of $2.4M. At the national ratio of home repair companies to household spending, the Alamogordo area would have about 24, against 41 on map listings. There is one business with payroll in the industry for every 644 households, against one for every 587 across the U.S. The official count rose 11.8% from 2019 to 2023, against +9.6% for the U.S.
How fast is the Alamogordo, NM area growing?
Population estimates put the Alamogordo area at 70,368 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 24,480 households. Median household income in the Alamogordo area is $55,876, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Alamogordo area scores 36 for home repair companies (lower middle), #427 of 526 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Alamogordo area. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for home repair companies · All 56 business types in the Alamogordo area
Screening a site or an acquisition in the Alamogordo area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Alamogordo area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.