Groundwork

Beauty and personal care · County · Tennessee

Salons, barbers and spas in Hamilton County, TN

Competitor counts, household spending and official business counts for salons, barbers and spas in Hamilton County, TN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #1,755 of 2,385 scored counties
#63 of 86 scored counties in Tennessee

Listings
893
158 chain locations (18%)
Official establishments
139
+1.5% since 2019
Household spending a year
$141.9M
On personal care products and services · $920 a household
Spending per listing
$159K
25% below the U.S.
Listings per 10k households
57.9
23% above the U.S.
Population, 2025
390,833
+6.2% since 2020

See the salons, barbers and spas around any address in Hamilton County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hamilton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 893 salons, barbers and spas in Hamilton County. Chain locations make up 18% of them, against 15% across the U.S. That comes to 57.9 for every 10,000 households, 23% above the U.S. rate of 47.2.

Household spending on personal care products and services in Hamilton County comes to about $141.9M a year: $920 per household, 8% below the U.S. average. That is about $159K of household spending for each business on map listings, 25% below the U.S. figure of $213K.

In 2023, official counts showed 139 businesses with payroll in Hamilton County classed as personal care services, up 1.5% from 2019. That is one for every 1,109 households, against one for every 804 across the U.S. Official counts also show 1,991 one-person businesses without payroll. Since fiscal 2022, 8 SBA-backed loans worth $2.3M have gone to businesses classed as personal care services in Hamilton County.

Between 2020 and 2025, the population of Hamilton County grew 6.2%, faster than the U.S. (+3.1%). Hamilton County scores 40 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,755 of 2,385 scored counties and #63 of 86 scored counties in Tennessee.

How Hamilton County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Hamilton County, TN compared with Tennessee and the U.S.
MeasureHamilton CountyTennesseeU.S.
Listings per 10k households57.945.547.2
Spending per listing$159K$192K$213K
Households per official establishment1,1091,328804
Official establishment growth, 2019–2023+1.5%+21.1%+14.1%
Population growth, 2020–2025+6.2%+5.6%+3.1%
Spending per household on personal care products and services$920$874$1,005
Median household income$76,183$69,595$80,734
Groundwork market score4049

Official counts and lending

Businesses

Official establishments, 2019 to 2023
137 → 139+1.5% over the period
Employees, 2023
848
Annual payroll, 2023
$27.3M
One-person businesses, 2023
1,991Businesses with no payroll
Map listings, September 2026
893158 chain locations
Listings at the U.S. rate for this spending
667The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$2.3M

SBA-backed loans to businesses classed as personal care services in Hamilton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hamilton County

Population, 2025 estimate
390,833+6.2% since 2020
Households
154,181
Median age
40.2
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
542 sq. mi.
People per square mile
694
Median household income
$76,183+38.3% vs. 2015–2019, before inflation
Average household income
$108,083
Median home value
$312,800
Jobs located here
213,237
Daytime population
429,865Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hamilton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Hamilton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for salons, barbers and spas, numbered among those based in Tennessee, with Hamilton County marked.

Top counties in Tennessee

Counties in Tennessee ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN872715.7$601K+7.7%#20 of 2,385
2Cheatham County, TN804427.0$347K+4.1%#72 of 2,385
3Roane County, TN795524.1$358K+7.0%#89 of 2,385
4Trousdale County, TN78513.5$619K+8.4%#98 of 2,385
5Loudon County, TN786627.4$343K+15.6%#110 of 2,385
6Jefferson County, TN775324.3$343K+9.3%#125 of 2,385
7Hickman County, TN751212.7$650K+5.0%#156 of 2,385
8Union County, TN751215.1$526K+8.1%#161 of 2,385
9Meigs County, TN741019.1$417K+10.8%#181 of 2,385
10Marshall County, TN744230.8$282K+10.5%#196 of 2,385
63Hamilton County, TN4089357.9$159K+6.2%#1,755 of 2,385

Other business types in Hamilton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Hamilton County, TN?

Hamilton County has 893 salons, barbers and spas on map listings as of September 2026. 158 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 139 businesses with payroll classed as personal care services in 2023, up 1.5% from 2019. Another 1,991 one-person businesses have no payroll, by official counts.

How much do households in Hamilton County, TN spend on personal care products and services?

About $141.9M a year, or $920 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 893 salons, barbers and spas on map listings, it comes to $159K per business. It is estimated from the incomes of the 154,181 households in Hamilton County and national spending patterns by income.

How does Hamilton County, TN compare with the U.S. for salons, barbers and spas?

Hamilton County has 57.9 salons, barbers and spas per 10,000 households, 23% above the U.S. rate of 47.2. Spending per business is $159K, 25% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Hamilton County would have about 667, against 893 on map listings. There is one business with payroll in the industry for every 1,109 households, against one for every 804 across the U.S. The official count rose 1.5% from 2019 to 2023, against +14.1% for the U.S.

How fast is Hamilton County, TN growing?

Population estimates put Hamilton County at 390,833 people in 2025, up 6.2% since 2020, faster than the U.S. (+3.1%). It has 154,181 households. Median household income in Hamilton County is $76,183, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hamilton County scores 40 for salons, barbers and spas (lower middle), #1,755 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hamilton County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Hamilton County

Screening a site or an acquisition in Hamilton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hamilton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.