Groundwork

Beauty and personal care · County · Tennessee

Salons, barbers and spas in Cheatham County, TN

Competitor counts, household spending and official business counts for salons, barbers and spas in Cheatham County, TN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 80 out of 100: High

Ranked #72 of 2,385 scored counties
#2 of 86 scored counties in Tennessee

Listings
44
7 chain locations (16%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$15.3M
On personal care products and services · $937 a household
Spending per listing
$347K
63% above the U.S.
Listings per 10k households
27.0
43% below the U.S.
Population, 2025
42,778
+4.1% since 2020

See the salons, barbers and spas around any address in Cheatham County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cheatham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For salons, barbers and spas, Cheatham County has a Groundwork market score of 80 (high): #72 of 2,385 scored counties and #2 of 86 scored counties in Tennessee. That puts it in the top 10% of counties for salons, barbers and spas.

As of September 2026, map listings count 44 salons, barbers and spas in Cheatham County. 7 of them (16%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 27.0, 43% below the U.S. rate of 47.2.

Households in Cheatham County spend about $15.3M a year on personal care products and services, or $937 per household, 7% below the U.S. average. Spread across 44 salons, barbers and spas, that is $347K per business, 63% above the U.S. figure of $213K.

In 2023, official counts showed 4 businesses with payroll in Cheatham County classed as personal care services. That is one for every 4,070 households, against one for every 804 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $22K has gone to businesses classed as personal care services in Cheatham County. Population estimates put the population change in Cheatham County from 2020 to 2025 at +4.1%, faster than the U.S. (+3.1%).

How Cheatham County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Cheatham County, TN compared with Tennessee and the U.S.
MeasureCheatham CountyTennesseeU.S.
Listings per 10k households27.045.547.2
Spending per listing$347K$192K$213K
Households per official establishment4,0701,328804
Official establishment growth, 2019–2023n/a+21.1%+14.1%
Population growth, 2020–2025+4.1%+5.6%+3.1%
Spending per household on personal care products and services$937$874$1,005
Median household income$89,852$69,595$80,734
Groundwork market score8049

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
24
Annual payroll, 2023
$707K
One-person businesses, 2023
131Businesses with no payroll
Map listings, September 2026
447 chain locations
Listings at the U.S. rate for this spending
72The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$22K

SBA-backed loans to businesses classed as personal care services in Cheatham County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cheatham County

Population, 2025 estimate
42,778+4.1% since 2020
Households
16,279
Median age
41.5
Homes lived in by their owners
82%
Vehicles per household
2.4
Land area
303 sq. mi.
People per square mile
138
Median household income
$89,852+45.1% vs. 2015–2019, before inflation
Average household income
$107,394
Median home value
$338,700
Jobs located here
9,356
Daytime population
29,633Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cheatham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Cheatham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for salons, barbers and spas, numbered among those based in Tennessee, with Cheatham County marked.

Top counties in Tennessee

Counties in Tennessee ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN872715.7$601K+7.7%#20 of 2,385
2Cheatham County, TN804427.0$347K+4.1%#72 of 2,385
3Roane County, TN795524.1$358K+7.0%#89 of 2,385
4Trousdale County, TN78513.5$619K+8.4%#98 of 2,385
5Loudon County, TN786627.4$343K+15.6%#110 of 2,385
6Jefferson County, TN775324.3$343K+9.3%#125 of 2,385
7Hickman County, TN751212.7$650K+5.0%#156 of 2,385
8Union County, TN751215.1$526K+8.1%#161 of 2,385
9Meigs County, TN741019.1$417K+10.8%#181 of 2,385
10Marshall County, TN744230.8$282K+10.5%#196 of 2,385

Other business types in Cheatham County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Cheatham County, TN?

Cheatham County has 44 salons, barbers and spas on map listings as of September 2026. 7 of them (16%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 4 businesses with payroll classed as personal care services in 2023. Official counts also show 131 one-person businesses without payroll.

How much do households in Cheatham County, TN spend on personal care products and services?

About $15.3M a year, or $937 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 44 salons, barbers and spas on map listings, it comes to $347K per business. It is estimated from the incomes of the 16,279 households in Cheatham County and national spending patterns by income.

How does Cheatham County, TN compare with the U.S. for salons, barbers and spas?

Cheatham County has 27.0 salons, barbers and spas per 10,000 households, 43% below the U.S. rate of 47.2. Spending per business is $347K, 63% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Cheatham County would have about 72, against 44 on map listings. There is one business with payroll in the industry for every 4,070 households, against one for every 804 across the U.S.

How fast is Cheatham County, TN growing?

Population estimates put Cheatham County at 42,778 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 16,279 households. Median household income in Cheatham County is $89,852, 11% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 45.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cheatham County scores 80 for salons, barbers and spas (high), #72 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cheatham County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Cheatham County

Screening a site or an acquisition in Cheatham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cheatham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.