Groundwork

Beauty and personal care · County · North Carolina

Salons, barbers and spas in Durham County, NC

The salons, barbers and spas in Durham County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #1,237 of 2,385 scored counties
#38 of 96 scored counties in North Carolina

Listings
677
94 chain locations (14%)
Official establishments
140
+21.7% since 2019
Household spending a year
$137.4M
On personal care products and services · $969 a household
Spending per listing
$203K
5% below the U.S.
Listings per 10k households
47.7
In line with the U.S.
Population, 2025
347,240
+7.7% since 2020

See the salons, barbers and spas around any address in Durham County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $969 per household (4% below the U.S. average), households in Durham County spend about $137.4M a year on personal care products and services. That is about $203K of household spending for each business on map listings, 5% below the U.S. figure of $213K.

Durham County has 677 salons, barbers and spas on map listings as of September 2026. Of those, 94 are chain locations, or 14%, against 15% across the U.S. That is 47.7 per 10,000 households, in line with the U.S. rate of 47.2.

Official counts show 140 businesses with payroll classed as personal care services in Durham County in 2023, up 21.7% from 2019. That is one for every 1,013 households, against one for every 804 across the U.S. Official counts list 1,388 one-person businesses without payroll. Since fiscal 2022, 9 SBA-backed loans worth $5.7M have gone to businesses classed as personal care services in Durham County.

Between 2020 and 2025, the population of Durham County grew 7.7%, faster than the U.S. (+3.1%). Durham County scores 49 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,237 of 2,385 scored counties and #38 of 96 scored counties in North Carolina.

How Durham County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Durham County, NC compared with North Carolina and the U.S.
MeasureDurham CountyNorth CarolinaU.S.
Listings per 10k households47.750.147.2
Spending per listing$203K$179K$213K
Households per official establishment1,0131,058804
Official establishment growth, 2019–2023+21.7%+25.4%+14.1%
Population growth, 2020–2025+7.7%+7.2%+3.1%
Spending per household on personal care products and services$969$897$1,005
Median household income$82,316$72,388$80,734
Groundwork market score4940

Official counts and lending

Businesses

Official establishments, 2019 to 2023
115 → 140+21.7% over the period
Employees, 2023
665
Annual payroll, 2023
$25.8M
One-person businesses, 2023
1,388Businesses with no payroll
Map listings, September 2026
67794 chain locations
Listings at the U.S. rate for this spending
646The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$5.7M

SBA-backed loans to businesses classed as personal care services in Durham County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Durham County

Population, 2025 estimate
347,240+7.7% since 2020
Households
141,847
Median age
38.1
Homes lived in by their owners
56%
Vehicles per household
1.6
Land area
288 sq. mi.
People per square mile
1,156
Median household income
$82,316+35.0% vs. 2015–2019, before inflation
Average household income
$114,501
Median home value
$389,400
Jobs located here
257,395
Daytime population
437,816Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Durham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with Durham County marked.

Top counties in North Carolina

Counties in North Carolina ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC907823.6$443K+11.0%#11 of 2,385
2Camden County, NC89512.5$763K+8.8%#13 of 2,385
3Currituck County, NC862823.6$428K+16.7%#29 of 2,385
4Franklin County, NC795820.3$428K+18.8%#85 of 2,385
5Madison County, NC741214.4$556K+5.9%#178 of 2,385
6Hoke County, NC745026.0$320K+9.0%#192 of 2,385
7Harnett County, NC7414328.7$299K+12.3%#194 of 2,385
8Davie County, NC745733.0$277K+6.9%#197 of 2,385
9Perquimans County, NC711017.8$469K+3.6%#244 of 2,385
10Yancey County, NC691316.0$507K+3.2%#300 of 2,385
38Durham County, NC4967747.7$203K+7.7%#1,237 of 2,385

Other business types in Durham County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Durham County, NC?

Map listings as of September 2026 show 677 salons, barbers and spas in Durham County. 94 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 140 businesses with payroll classed as personal care services in 2023, up 21.7% from 2019. Official counts also show 1,388 one-person businesses without payroll.

How much do households in Durham County, NC spend on personal care products and services?

About $137.4M a year, or $969 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 677 salons, barbers and spas on map listings, it comes to $203K per business. It is estimated from the incomes of the 141,847 households in Durham County and national spending patterns by income.

How does Durham County, NC compare with the U.S. for salons, barbers and spas?

Durham County has 47.7 salons, barbers and spas per 10,000 households, in line with the U.S. rate of 47.2. Spending per business is $203K, 5% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Durham County would have about 646, against 677 on map listings. There is one business with payroll in the industry for every 1,013 households, against one for every 804 across the U.S. The official count rose 21.7% from 2019 to 2023, against +14.1% for the U.S.

How fast is Durham County, NC growing?

Population estimates put Durham County at 347,240 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 141,847 households. The median household income in Durham County is $82,316 a year, 2% above the U.S. median of $80,734. That rose 35.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Durham County scores 49 for salons, barbers and spas (lower middle), #1,237 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Durham County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Durham County

Screening a site or an acquisition in Durham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.