Groundwork

Real estate · County · North Carolina

Real estate agents and brokers in Durham County, NC

How Durham County, NC compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #1,006 of 2,176 scored counties
#44 of 88 scored counties in North Carolina

Listings
332
11 chain locations (3%)
Official establishments
189
+25.2% since 2019
Household spending a year
$2.3B
On rent and homeowner costs · $16,092 a household
Housing spending per listing (U.S. = 100)
126
26% above the U.S.
Listings per 10k households
23.4
24% below the U.S.
Population, 2025
347,240
+7.7% since 2020

See the real estate agents and brokers around any address in Durham County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 332 real estate agents and brokers in Durham County. Chain locations make up 3% of them, against 4% across the U.S. Per 10,000 households, that is 23.4, 24% below the U.S. rate of 30.6.

Household spending on rent and homeowner costs in Durham County comes to about $2.3B a year: $16,092 per household, 3% below the U.S. average. Housing spending per office is 26% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

In 2023, official counts showed 189 businesses with payroll in Durham County classed as offices of real estate agents and brokers, up 25.2% from 2019. That is one for every 751 households, against one for every 788 across the U.S.

Between 2020 and 2025, the population of Durham County grew 7.7%, faster than the U.S. (+3.1%). Durham County scores 51 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #1,006 of 2,176 scored counties and #44 of 88 scored counties in North Carolina.

How Durham County compares

The same measures for North Carolina and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Durham County, NC compared with North Carolina and the U.S.
MeasureDurham CountyNorth CarolinaU.S.
Listings per 10k households23.430.230.6
Housing spending per listing (U.S. = 100)12692100
Households per official establishment751622788
Official establishment growth, 2019–2023+25.2%+29.9%+20.1%
Population growth, 2020–2025+7.7%+7.2%+3.1%
Spending per household on rent and homeowner costs$16,092$15,139$16,661
Median household income$82,316$72,388$80,734
Groundwork market score5139

Official counts and lending

Businesses

Official establishments, 2019 to 2023
151 → 189+25.2% over the period
Employees, 2023
616
Annual payroll, 2023
$51.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
33211 chain locations
Listings at the U.S. rate for this spending
419The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Durham County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Durham County

Population, 2025 estimate
347,240+7.7% since 2020
Households
141,847
Median age
38.1
Homes lived in by their owners
56%
Vehicles per household
1.6
Land area
288 sq. mi.
People per square mile
1,156
Median household income
$82,316+35.0% vs. 2015–2019, before inflation
Average household income
$114,501
Median home value
$389,400
Jobs located here
257,395
Daytime population
437,816Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Durham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for real estate agents and brokers, numbered among those based in North Carolina, with Durham County marked.

Top counties in North Carolina

Counties in North Carolina ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Duplin County, NC79146.7361+6.0%#38 of 2,176
2Franklin County, NC763211.2241+18.8%#73 of 2,176
3Hoke County, NC74189.3279+9.0%#104 of 2,176
4Person County, NC741610.0263+3.7%#107 of 2,176
5Harnett County, NC725911.8226+12.3%#156 of 2,176
6Sampson County, NC71198.8274+4.1%#174 of 2,176
7Davidson County, NC717610.9240+6.6%#179 of 2,176
8Granville County, NC68219.3290+2.1%#261 of 2,176
9Robeson County, NC68368.3271+3.4%#265 of 2,176
10Alexander County, NC67107.1359+1.5%#293 of 2,176
44Durham County, NC5133223.4126+7.7%#1,006 of 2,176

Other business types in Durham County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Durham County, NC?

There are 332 real estate agents and brokers on map listings in Durham County as of September 2026. 11 of them (3%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 189 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 25.2% from 2019.

How much do households in Durham County, NC spend on rent and homeowner costs?

About $2.3B a year, or $16,092 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). For the 332 real estate agents and brokers on map listings, housing spending per office is 26% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 141,847 households in Durham County and national spending patterns by income.

How does Durham County, NC compare with the U.S. for real estate agents and brokers?

Durham County has 23.4 real estate agents and brokers per 10,000 households, 24% below the U.S. rate of 30.6. The index of housing spending per office is 126, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Durham County would have about 419, against 332 on map listings. There is one business with payroll in the industry for every 751 households, against one for every 788 across the U.S. The official count rose 25.2% from 2019 to 2023, against +20.1% for the U.S.

How fast is Durham County, NC growing?

Population estimates put Durham County at 347,240 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 141,847 households. The median household income in Durham County is $82,316 a year, 2% above the U.S. median of $80,734. That rose 35.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Durham County scores 51 for real estate agents and brokers (upper middle), #1,006 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Durham County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Durham County

Screening a site or an acquisition in Durham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Durham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.