Groundwork

Beauty and personal care · County · Idaho

Salons, barbers and spas in Bonneville County, ID

How Bonneville County, ID compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,605 of 2,385 scored counties
#24 of 30 scored counties in Idaho

Listings
295
37 chain locations (13%)
Official establishments
48
+50.0% since 2019
Household spending a year
$44.3M
On personal care products and services · $1,003 a household
Spending per listing
$150K
29% below the U.S.
Listings per 10k households
66.8
42% above the U.S.
Population, 2025
135,771
+8.9% since 2020

See the salons, barbers and spas around any address in Bonneville County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bonneville County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Bonneville County comes to about $44.3M a year: $1,003 per household, in line with the U.S. average. That is about $150K of household spending for each business on map listings, 29% below the U.S. figure of $213K.

There are 295 salons, barbers and spas on map listings in Bonneville County as of September 2026. 37 of them (13%) are chain locations, against 15% across the U.S. That comes to 66.8 for every 10,000 households, 42% above the U.S. rate of 47.2.

Official counts show 48 businesses with payroll classed as personal care services in Bonneville County in 2023, up 50.0% from 2019. That is one for every 921 households, against one for every 804 across the U.S. Official counts also show 632 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $956K have gone to businesses classed as personal care services in Bonneville County.

Population estimates put the population change in Bonneville County from 2020 to 2025 at +8.9%, faster than the U.S. (+3.1%). For salons, barbers and spas, Bonneville County has a Groundwork market score of 43 (lower middle): #1,605 of 2,385 scored counties and #24 of 30 scored counties in Idaho.

How Bonneville County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bonneville County, ID compared with Idaho and the U.S.
MeasureBonneville CountyIdahoU.S.
Listings per 10k households66.850.647.2
Spending per listing$150K$196K$213K
Households per official establishment921936804
Official establishment growth, 2019–2023+50.0%+41.9%+14.1%
Population growth, 2020–2025+8.9%+9.8%+3.1%
Spending per household on personal care products and services$1,003$991$1,005
Median household income$79,068$77,800$80,734
Groundwork market score4349

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32 → 48+50.0% over the period
Employees, 2023
184
Annual payroll, 2023
$5M
One-person businesses, 2023
632Businesses with no payroll
Map listings, September 2026
29537 chain locations
Listings at the U.S. rate for this spending
208The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$956K

SBA-backed loans to businesses classed as personal care services in Bonneville County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bonneville County

Population, 2025 estimate
135,771+8.9% since 2020
Households
44,184
Median age
34.4
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
1,866 sq. mi.
People per square mile
69
Median household income
$79,068+30.4% vs. 2015–2019, before inflation
Average household income
$102,874
Median home value
$368,800
Jobs located here
70,908
Daytime population
141,771Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bonneville County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bonneville County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Idaho

Every Idaho market ranked →

The highest-scoring counties in Idaho for salons, barbers and spas, numbered among those based in Idaho, with Bonneville County marked.

Top counties in Idaho

Counties in Idaho ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Franklin County, ID84918.2$539K+11.2%#41 of 2,385
2Jefferson County, ID842928.4$357K+13.6%#44 of 2,385
3Bingham County, ID804527.9$348K+6.4%#71 of 2,385
4Owyhee County, ID79716.1$543K+5.6%#81 of 2,385
5Teton County, ID791736.3$314K+12.9%#93 of 2,385
6Minidoka County, ID762024.7$368K+5.7%#143 of 2,385
7Gem County, ID762330.1$308K+13.0%#153 of 2,385
8Jerome County, ID732327.8$341K+8.6%#215 of 2,385
9Gooding County, ID711424.6$353K+5.1%#258 of 2,385
10Fremont County, ID711327.9$333K+5.9%#264 of 2,385
24Bonneville County, ID4329566.8$150K+8.9%#1,605 of 2,385

Other business types in Bonneville County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bonneville County, ID?

As of September 2026, map listings count 295 salons, barbers and spas in Bonneville County. 37 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 48 businesses with payroll classed as personal care services in 2023, up 50.0% from 2019. Another 632 one-person businesses have no payroll, by official counts.

How much do households in Bonneville County, ID spend on personal care products and services?

About $44.3M a year, or $1,003 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 295 salons, barbers and spas on map listings, it comes to $150K per business. It is estimated from the incomes of the 44,184 households in Bonneville County and national spending patterns by income.

How does Bonneville County, ID compare with the U.S. for salons, barbers and spas?

Bonneville County has 66.8 salons, barbers and spas per 10,000 households, 42% above the U.S. rate of 47.2. Spending per business is $150K, 29% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Bonneville County would have about 208, against 295 on map listings. There is one business with payroll in the industry for every 921 households, against one for every 804 across the U.S. The official count rose 50.0% from 2019 to 2023, against +14.1% for the U.S.

How fast is Bonneville County, ID growing?

Population estimates put Bonneville County at 135,771 people in 2025, up 8.9% since 2020, faster than the U.S. (+3.1%). It has 44,184 households. The median household income in Bonneville County is $79,068 a year, 2% below the U.S. median of $80,734. That rose 30.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bonneville County scores 43 for salons, barbers and spas (lower middle), #1,605 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bonneville County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bonneville County

Screening a site or an acquisition in Bonneville County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bonneville County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.