Beauty and personal care · County · Connecticut
Salons, barbers and spas in the Southeastern Connecticut Planning Region, CT
The salons, barbers and spas in the Southeastern Connecticut Planning Region, CT, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #1,466 of 2,385 scored counties
#6 of 9 scored counties in Connecticut
- Listings
- 530
- 69 chain locations (13%)
- Official establishments
- 164
- Businesses with payroll, 2023
- Household spending a year
- $121.1M
- On personal care products and services · $1,046 a household
- Spending per listing
- $229K
- 7% above the U.S.
- Listings per 10k households
- 45.8
- 3% below the U.S.
- Population, 2025
- 284,015
- +2.0% since 2020
See the salons, barbers and spas around any address in the Southeastern Connecticut Planning Region
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 530 salons, barbers and spas in the Southeastern Connecticut Planning Region. Chain locations make up 13% of them, against 15% across the U.S. That is 45.8 per 10,000 households, 3% below the U.S. rate of 47.2.
Households in the Southeastern Connecticut Planning Region spend about $121.1M a year on personal care products and services, or $1,046 per household, 4% above the U.S. average. That is about $229K of household spending for each business on map listings, 7% above the U.S. figure of $213K.
In 2023, official counts showed 164 businesses with payroll in the Southeastern Connecticut Planning Region classed as personal care services. That is one for every 706 households, against one for every 804 across the U.S. Official counts list 776 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $478K have gone to businesses classed as personal care services in the Southeastern Connecticut Planning Region.
Population estimates put the population change in the Southeastern Connecticut Planning Region from 2020 to 2025 at +2.0%, slower than the U.S. (+3.1%). The Southeastern Connecticut Planning Region scores 45 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,466 of 2,385 scored counties and #6 of 9 scored counties in Connecticut.
How the Southeastern Connecticut Planning Region compares
The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Southeastern Connecticut Planning Region | Connecticut | U.S. |
|---|---|---|---|
| Listings per 10k households | 45.8 | 53.7 | 47.2 |
| Spending per listing | $229K | $209K | $213K |
| Households per official establishment | 706 | 598 | 804 |
| Official establishment growth, 2019–2023 | n/a | −3.0% | +14.1% |
| Population growth, 2020–2025 | +2.0% | +3.0% | +3.1% |
| Spending per household on personal care products and services | $1,046 | $1,124 | $1,005 |
| Median household income | $86,586 | $95,781 | $80,734 |
| Groundwork market score | 45 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 164
- Employees, 2023
- 748
- Annual payroll, 2023
- $20.7M
- One-person businesses, 2023
- 776Businesses with no payroll
- Map listings, September 2026
- 53069 chain locations
- Listings at the U.S. rate for this spending
- 570The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 6
- Amount
- $478K
SBA-backed loans to businesses classed as personal care services in the Southeastern Connecticut Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Southeastern Connecticut Planning Region
- Population, 2025 estimate
- 284,015+2.0% since 2020
- Households
- 115,768
- Median age
- 42.3
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.8
- Land area
- 598 sq. mi.
- People per square mile
- 468
- Median household income
- $86,586
- Average household income
- $111,769
- Median home value
- $323,400
- Jobs located here
- 118,380
- Daytime population
- 270,328Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Southeastern Connecticut Planning Region?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Connecticut
Every Connecticut market ranked →The highest-scoring counties in Connecticut for salons, barbers and spas, numbered among those based in Connecticut, with the Southeastern Connecticut Planning Region marked.
Top counties in Connecticut
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Northwest Hills Planning Region, CT | 66 | 172 | 35.9 | $308K | +2.2% | #430 of 2,385 |
| 2Northeastern Connecticut Planning Region, CT | 64 | 151 | 38.3 | $279K | +3.0% | #509 of 2,385 |
| 3Lower Connecticut River Valley Planning Region, CT | 53 | 328 | 44.3 | $263K | +2.3% | #992 of 2,385 |
| 4Naugatuck Valley Planning Region, CT | 50 | 801 | 44.5 | $237K | +3.2% | #1,182 of 2,385 |
| 5Greater Bridgeport Planning Region, CT | 47 | 604 | 50.5 | $220K | +4.1% | #1,349 of 2,385 |
| 6Southeastern Connecticut Planning Region, CT | 45 | 530 | 45.8 | $229K | +2.0% | #1,466 of 2,385 |
| 7Western Connecticut Planning Region, CT | 43 | 1,488 | 63.2 | $206K | +3.5% | #1,579 of 2,385 |
| 8Capitol Planning Region, CT | 40 | 2,258 | 57.7 | $191K | +3.1% | #1,742 of 2,385 |
| 9South Central Connecticut Planning Region, CT | 37 | 1,365 | 59.2 | $182K | +2.5% | #1,870 of 2,385 |
Other business types in the Southeastern Connecticut Planning Region
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas45
- Hair salons59
- Barbershops53
- Nail salons43
- Spas and skin care50
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in the Southeastern Connecticut Planning Region, CT?
The Southeastern Connecticut Planning Region has 530 salons, barbers and spas on map listings as of September 2026. 69 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 164 businesses with payroll classed as personal care services in 2023. Official counts also show 776 one-person businesses without payroll.
How much do households in the Southeastern Connecticut Planning Region, CT spend on personal care products and services?
About $121.1M a year, or $1,046 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 530 salons, barbers and spas on map listings, it comes to $229K per business. It is estimated from the incomes of the 115,768 households in the Southeastern Connecticut Planning Region and national spending patterns by income.
How does the Southeastern Connecticut Planning Region, CT compare with the U.S. for salons, barbers and spas?
The Southeastern Connecticut Planning Region has 45.8 salons, barbers and spas per 10,000 households, 3% below the U.S. rate of 47.2. Spending per business is $229K, 7% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, the Southeastern Connecticut Planning Region would have about 570, against 530 on map listings. There is one business with payroll in the industry for every 706 households, against one for every 804 across the U.S.
How fast is the Southeastern Connecticut Planning Region, CT growing?
Population estimates put the Southeastern Connecticut Planning Region at 284,015 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 115,768 households. Median household income in the Southeastern Connecticut Planning Region is $86,586, 7% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Southeastern Connecticut Planning Region scores 45 for salons, barbers and spas (lower middle), #1,466 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Southeastern Connecticut Planning Region. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in the Southeastern Connecticut Planning Region
Screening a site or an acquisition in the Southeastern Connecticut Planning Region?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.