Groundwork

Pets · County · Connecticut

Pet stores in the Southeastern Connecticut Planning Region, CT

Competitor counts, household spending and official business counts for pet stores in the Southeastern Connecticut Planning Region, CT, set against other counties and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #775 of 974 scored counties
#9 of 9 scored counties in Connecticut

Listings
26
13 chain locations (50%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$78.9M
On pets · $681 a household
Spending per listing
$3M
33% below the U.S.
Listings per 10k households
2.2
10% above the U.S.
Population, 2025
284,015
+2.0% since 2020

See the pet stores around any address in the Southeastern Connecticut Planning Region

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Southeastern Connecticut Planning Region scores 30 (lower middle) on the Groundwork market score for pet stores, ranking #775 of 974 scored counties and #9 of 9 scored counties in Connecticut. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 26 pet stores in the Southeastern Connecticut Planning Region. Of those, 13 are chain locations, or 50%, against 38% across the U.S. That comes to 2.2 for every 10,000 households, 10% above the U.S. rate of 2.0.

Households in the Southeastern Connecticut Planning Region spend about $78.9M a year on pets, or $681 per household, 25% below the U.S. average. Spread across 26 pet stores, that is $3M per store, 33% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

In 2023, official counts showed 12 businesses with payroll in the Southeastern Connecticut Planning Region classed as pet and pet supplies stores. That is one for every 9,647 households, against one for every 13,024 across the U.S. Population estimates put the population change in the Southeastern Connecticut Planning Region from 2020 to 2025 at +2.0%, slower than the U.S. (+3.1%).

How the Southeastern Connecticut Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Southeastern Connecticut Planning Region, CT compared with Connecticut and the U.S.
MeasureSoutheastern Connecticut Planning RegionConnecticutU.S.
Listings per 10k households2.22.32.0
Spending per listing$3M$3.2M$4.5M
Households per official establishment9,64711,56513,024
Official establishment growth, 2019–2023n/a−22.5%−1.6%
Population growth, 2020–2025+2.0%+3.0%+3.1%
Spending per household on pets$681$742$909
Median household income$86,586$95,781$80,734
Groundwork market score3023

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12
Employees, 2023
146
Annual payroll, 2023
$4.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2613 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in the Southeastern Connecticut Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Southeastern Connecticut Planning Region

Population, 2025 estimate
284,015+2.0% since 2020
Households
115,768
Median age
42.3
Homes lived in by their owners
65%
Vehicles per household
1.8
Land area
598 sq. mi.
People per square mile
468
Median household income
$86,586
Average household income
$111,769
Median home value
$323,400
Jobs located here
118,380
Daytime population
270,328Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Southeastern Connecticut Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet stores across Connecticut

Every Connecticut market ranked →

The highest-scoring counties in Connecticut for pet stores, numbered among those based in Connecticut, with the Southeastern Connecticut Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lower Connecticut River Valley Planning Region, CT49182.4$3.2M+2.3%#505 of 974
2South Central Connecticut Planning Region, CT47482.1$3.4M+2.5%#539 of 974
3Greater Bridgeport Planning Region, CT46312.6$2.8M+4.1%#561 of 974
4Naugatuck Valley Planning Region, CT42402.2$3.1M+3.2%#626 of 974
5Western Connecticut Planning Region, CT39703.0$3M+3.5%#662 of 974
6Capitol Planning Region, CT38832.1$3.4M+3.1%#670 of 974
7Northeastern Connecticut Planning Region, CT3782.0$3.4M+3.0%#682 of 974
8Northwest Hills Planning Region, CT35122.5$2.9M+2.2%#711 of 974
9Southeastern Connecticut Planning Region, CT30262.2$3M+2.0%#775 of 974

Other business types in the Southeastern Connecticut Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many pet stores are in the Southeastern Connecticut Planning Region, CT?

The Southeastern Connecticut Planning Region has 26 pet stores on map listings as of September 2026. 13 of them (50%) are chain locations. The listings count pet stores. Official counts show 12 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in the Southeastern Connecticut Planning Region, CT spend on pets?

About $78.9M a year, or $681 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 26 pet stores on map listings, it comes to $3M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 115,768 households in the Southeastern Connecticut Planning Region and national spending patterns by income.

How does the Southeastern Connecticut Planning Region, CT compare with the U.S. for pet stores?

The Southeastern Connecticut Planning Region has 2.2 pet stores per 10,000 households, 10% above the U.S. rate of 2.0. Spending per store is $3M, 33% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, the Southeastern Connecticut Planning Region would have about 17, against 26 on map listings. There is one business with payroll in the industry for every 9,647 households, against one for every 13,024 across the U.S.

How fast is the Southeastern Connecticut Planning Region, CT growing?

Population estimates put the Southeastern Connecticut Planning Region at 284,015 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 115,768 households. Median household income in the Southeastern Connecticut Planning Region is $86,586, 7% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Southeastern Connecticut Planning Region scores 30 for pet stores (lower middle), #775 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Southeastern Connecticut Planning Region. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in the Southeastern Connecticut Planning Region

Screening a site or an acquisition in the Southeastern Connecticut Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Southeastern Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.