Groundwork

Beauty and personal care · Metro area · Alabama

Salons, barbers and spas in the Huntsville, AL metro area

Competitor counts, household spending and official business counts for salons, barbers and spas in the Huntsville, AL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #155 of 387 scored metro areas
#3 of 12 scored metro areas based in Alabama

Listings
1,141
186 chain locations (16%)
Official establishments
173
+25.4% since 2019
Household spending a year
$199.5M
On personal care products and services · $969 a household
Spending per listing
$175K
18% below the U.S.
Listings per 10k households
55.4
17% above the U.S.
Population, 2025
556,444
+12.5% since 2020

See the salons, barbers and spas around any address in the Huntsville metro area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Huntsville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Huntsville metro area comes to about $199.5M a year: $969 per household, 4% below the U.S. average. Spread across 1,141 salons, barbers and spas, that is $175K per business, 18% below the U.S. figure of $213K.

There are 1,141 salons, barbers and spas on map listings in the Huntsville metro area as of September 2026. Of those, 186 are chain locations, or 16%, against 15% across the U.S. That comes to 55.4 for every 10,000 households, 17% above the U.S. rate of 47.2.

Official counts show 173 businesses with payroll classed as personal care services in the Huntsville metro area in 2023, up 25.4% from 2019. That is one for every 1,191 households, against one for every 804 across the U.S. Another 2,469 one-person businesses have no payroll, by official counts. Since fiscal 2022, 13 SBA-backed loans worth $7.8M have gone to businesses classed as personal care services in the Huntsville metro area.

Population estimates put the population change in the Huntsville metro area from 2020 to 2025 at +12.5%, faster than the U.S. (+3.1%). For salons, barbers and spas, the Huntsville metro area has a Groundwork market score of 54 (upper middle): #155 of 387 scored metro areas and #3 of 12 scored metro areas based in Alabama.

How the Huntsville metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Huntsville, AL metro area compared with Alabama and the U.S.
MeasureHuntsville metro areaAlabamaU.S.
Listings per 10k households55.443.847.2
Spending per listing$175K$191K$213K
Households per official establishment1,1911,441804
Official establishment growth, 2019–2023+25.4%+18.2%+14.1%
Population growth, 2020–2025+12.5%+3.2%+3.1%
Spending per household on personal care products and services$969$839$1,005
Median household income$85,989$63,999$80,734
Groundwork market score5444

Official counts and lending

Businesses

Official establishments, 2019 to 2023
173+25.4% over the period
Employees, 2023
909
Annual payroll, 2023
$29.9M
One-person businesses, 2023
2,469Businesses with no payroll
Map listings, September 2026
1,141186 chain locations
Listings at the U.S. rate for this spending
938The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
13
Amount
$7.8M

SBA-backed loans to businesses classed as personal care services in the Huntsville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Huntsville metro area

Population, 2025 estimate
556,444+12.5% since 2020
Households
205,984
Median age
39.8
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
1,365 sq. mi.
People per square mile
379
Median household income
$85,989+33.4% vs. 2015–2019, before inflation
Average household income
$114,012
Median home value
$295,200
Jobs located here
250,093
Daytime population
546,361Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Huntsville metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Huntsville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for salons, barbers and spas, numbered among those based in Alabama, with the Huntsville metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Auburn-Opelika, AL7222929.9$279K+7.1%#15 of 387
2Decatur, AL5425039.9$214K+2.5%#153 of 387
3Huntsville, AL541,14155.4$175K+12.5%#155 of 387
4Tuscaloosa, AL5138536.4$225K+2.9%#183 of 387
5Daphne-Fairhope-Foley, AL4453354.1$169K+14.8%#266 of 387
6Florence-Muscle Shoals, AL4328945.5$179K+3.5%#274 of 387
7Montgomery, AL3964742.7$195K+0.9%#304 of 387
8Birmingham, AL392,20947.5$187K+1.4%#305 of 387
9Gadsden, AL3417845.2$168K+0.4%#341 of 387
10Dothan, AL3031050.8$156K+3.4%#365 of 387

Other business types in the Huntsville metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Huntsville, AL metro area?

As of September 2026, map listings count 1,141 salons, barbers and spas in the Huntsville metro area. 186 of them (16%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 173 businesses with payroll classed as personal care services in 2023, up 25.4% from 2019. Official counts list 2,469 one-person businesses without payroll.

How much do households in the Huntsville, AL metro area spend on personal care products and services?

About $199.5M a year, or $969 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 1,141 salons, barbers and spas on map listings, it comes to $175K per business. It is estimated from the incomes of the 205,984 households in the Huntsville metro area and national spending patterns by income.

How does the Huntsville, AL metro area compare with the U.S. for salons, barbers and spas?

The Huntsville metro area has 55.4 salons, barbers and spas per 10,000 households, 17% above the U.S. rate of 47.2. Spending per business is $175K, 18% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Huntsville metro area would have about 938, against 1,141 on map listings. There is one business with payroll in the industry for every 1,191 households, against one for every 804 across the U.S. The official count rose 25.4% from 2019 to 2023, against +14.1% for the U.S.

How fast is the Huntsville, AL metro area growing?

Population estimates put the Huntsville metro area at 556,444 people in 2025, up 12.5% since 2020, faster than the U.S. (+3.1%). It has 205,984 households. The median household income in the Huntsville metro area is $85,989 a year, 7% above the U.S. median of $80,734. That rose 33.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Huntsville metro area scores 54 for salons, barbers and spas (upper middle), #155 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Huntsville metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Huntsville metro area

Screening a site or an acquisition in the Huntsville metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Huntsville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.