Groundwork

Home services · Metro area · Wisconsin

Roofing and gutter companies in the Green Bay, WI metro area

The roofing and gutter companies in the Green Bay, WI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #120 of 381 scored metro areas
#3 of 13 scored metro areas based in Wisconsin

Listings
43
0 chain locations (0%)
Official establishments
21
Businesses with payroll, 2023
Household spending a year
$375.6M
On home repairs, maintenance and insurance · $2,759 a household
Spending per listing
$8.7M
3% above the U.S.
Listings per 10k households
3.2
11% below the U.S.
Population, 2025
336,756
+2.5% since 2020

See the roofing and gutter companies around any address in the Green Bay metro area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Green Bay metro area spend about $375.6M a year on home repairs, maintenance and insurance, or $2,759 per household, 9% below the U.S. average. That is about $8.7M of household spending for each company on map listings, 3% above the U.S. figure of $8.5M. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies.

The Green Bay metro area has 43 roofing and gutter companies on map listings as of September 2026. None of them are chain locations, against 4% across the U.S. Per 10,000 households, that is 3.2, 11% below the U.S. rate of 3.6.

The official count of businesses with payroll classed as roofing contractors in the Green Bay metro area was 21 in 2023. That is one for every 6,481 households, against one for every 5,063 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $857K have gone to businesses classed as roofing contractors in the Green Bay metro area.

Population estimates put the population change in the Green Bay metro area from 2020 to 2025 at +2.5%, slower than the U.S. (+3.1%). The Green Bay metro area scores 60 (upper middle) on the Groundwork market score for roofing and gutter companies, ranking #120 of 381 scored metro areas and #3 of 13 scored metro areas based in Wisconsin.

How the Green Bay metro area compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Green Bay, WI metro area compared with Wisconsin and the U.S.
MeasureGreen Bay metro areaWisconsinU.S.
Listings per 10k households3.23.93.6
Spending per listing$8.7M$7M$8.5M
Households per official establishment6,4814,9695,063
Official establishment growth, 2019–2023n/a+17.1%+20.4%
Population growth, 2020–2025+2.5%+1.3%+3.1%
Spending per household on home repairs, maintenance and insurance$2,759$2,759$3,018
Median household income$79,267$77,485$80,734
Groundwork market score6033

Official counts and lending

Businesses

Official establishments, 2019 to 2023
21
Employees, 2023
233
Annual payroll, 2023
$13.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
430 chain locations
Listings at the U.S. rate for this spending
44The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$857K

SBA-backed loans to businesses classed as roofing contractors in the Green Bay metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Green Bay metro area

Population, 2025 estimate
336,756+2.5% since 2020
Households
136,101
Median age
40.4
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
1,870 sq. mi.
People per square mile
177
Median household income
$79,267+27.0% vs. 2015–2019, before inflation
Average household income
$101,173
Median home value
$257,300
Jobs located here
173,676
Daytime population
339,683Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Green Bay metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the roofing and gutter companies on map listings by name and distance.

Or open the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Roofing and gutters across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for roofing and gutter companies, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Green Bay metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Racine-Mount Pleasant, WI71151.9$14.8M+0.4%#37 of 381
2Madison, WI631103.6$8.2M+4.1%#90 of 381
3Green Bay, WI60433.2$8.7M+2.5%#120 of 381
4Wausau, WI52172.9$9.3M+1.0%#175 of 381
5Kenosha, WI46253.6$7.7M−0.4%#222 of 381
Minneapolis-St. Paul-Bloomington, MN-WI466934.7$6.8M+2.6%#224 of 381
6Milwaukee-Waukesha, WI442373.6$7.8M0.0%#237 of 381
7La Crosse-Onalaska, WI-MN43223.1$8.8M+0.4%#248 of 381
8Sheboygan, WI41204.0$6.7M0.0%#267 of 381
Duluth, MN-WI31484.0$6.6M+0.2%#326 of 381

Other business types in the Green Bay metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Green Bay, WI metro area?

Map listings as of September 2026 show 43 roofing and gutter companies in the Green Bay metro area. None of them are chain locations. The listings count roofers and gutter companies. Official counts show 21 businesses with payroll classed as roofing contractors in 2023.

How much do households in the Green Bay, WI metro area spend on home repairs, maintenance and insurance?

About $375.6M a year, or $2,759 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 43 roofing and gutter companies on map listings, it comes to $8.7M per company. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade. It is estimated from the incomes of the 136,101 households in the Green Bay metro area and national spending patterns by income.

How does the Green Bay, WI metro area compare with the U.S. for roofing and gutter companies?

The Green Bay metro area has 3.2 roofing and gutter companies per 10,000 households, 11% below the U.S. rate of 3.6. Spending per company is $8.7M, 3% above the U.S. figure of $8.5M. At the U.S. ratio of roofing and gutter companies to household spending, the Green Bay metro area would have about 44, against 43 on map listings. There is one business with payroll in the industry for every 6,481 households, against one for every 5,063 across the U.S.

How fast is the Green Bay, WI metro area growing?

Population estimates put the Green Bay metro area at 336,756 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 136,101 households. Median household income in the Green Bay metro area is $79,267, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Green Bay metro area scores 60 for roofing and gutter companies (upper middle), #120 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Green Bay metro area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Green Bay metro area

Screening a site or an acquisition in the Green Bay metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.