Groundwork

Real estate · Metro area · Wisconsin

Home inspectors in the Green Bay, WI metro area

Competitor counts, household spending and official business counts for home inspectors in the Green Bay, WI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #82 of 243 scored metro areas
#3 of 8 scored metro areas based in Wisconsin

Listings
6
0 chain locations (0%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$1.9B
On rent and homeowner costs · $14,218 a household
Housing spending per listing (U.S. = 100)
123
23% above the U.S.
Listings per 10k households
0.4
33% below the U.S.
Population, 2025
336,756
+2.5% since 2020

See the home inspectors around any address in the Green Bay metro area

The site report maps the home inspectors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 6 home inspectors in the Green Bay metro area. None of them are chain locations, against 3% across the U.S. That comes to 0.4 for every 10,000 households, 33% below the U.S. rate of 0.6.

At $14,218 per household (15% below the U.S. average), households in the Green Bay metro area spend about $1.9B a year on rent and homeowner costs. Housing spending per business is 23% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money home inspectors take in.

In 2023, official counts showed 7 businesses with payroll in the Green Bay metro area classed as building inspection services. That is one for every 19,443 households, against one for every 17,237 across the U.S.

Population estimates put the population change in the Green Bay metro area from 2020 to 2025 at +2.5%, slower than the U.S. (+3.1%). The Green Bay metro area scores 56 (upper middle) on the Groundwork market score for home inspectors, ranking #82 of 243 scored metro areas and #3 of 8 scored metro areas based in Wisconsin.

How the Green Bay metro area compares

The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Home inspectors in Green Bay, WI metro area compared with Wisconsin and the U.S.
MeasureGreen Bay metro areaWisconsinU.S.
Listings per 10k households0.40.60.6
Housing spending per listing (U.S. = 100)12397100
Households per official establishment19,44321,56117,237
Official establishment growth, 2019–2023n/a+3.6%+6.5%
Population growth, 2020–2025+2.5%+1.3%+3.1%
Spending per household on rent and homeowner costs$14,218$14,211$16,661
Median household income$79,267$77,485$80,734
Groundwork market score5639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
4
Annual payroll, 2023
$201K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as building inspection services in the Green Bay metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Green Bay metro area

Population, 2025 estimate
336,756+2.5% since 2020
Households
136,101
Median age
40.4
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
1,870 sq. mi.
People per square mile
177
Median household income
$79,267+27.0% vs. 2015–2019, before inflation
Average household income
$101,173
Median home value
$257,300
Jobs located here
173,676
Daytime population
339,683Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Green Bay metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home inspectors on map listings by name and distance.

Or open the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Home inspectors across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for home inspectors, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Green Bay metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for home inspectors by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Madison, WI65180.697+4.1%#44 of 243
2Appleton, WI5860.693+2.7%#75 of 243
3Green Bay, WI5660.4123+2.5%#82 of 243
Duluth, MN-WI5560.5104+0.2%#92 of 243
Minneapolis-St. Paul-Bloomington, MN-WI491020.788+2.6%#130 of 243
4Milwaukee-Waukesha, WI46360.51000.0%#143 of 243
5Oshkosh-Neenah, WI3260.864+1.4%#204 of 243
6La Crosse-Onalaska, WI-MN3050.776+0.4%#213 of 243
7Sheboygan, WI2351.0530.0%#235 of 243
8Racine-Mount Pleasant, WI2281.054+0.4%#237 of 243

Other business types in the Green Bay metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many home inspectors are in the Green Bay, WI metro area?

The Green Bay metro area has 6 home inspectors on map listings as of September 2026. None of them are chain locations. The listings count home inspectors. Official counts show 7 businesses with payroll classed as building inspection services in 2023.

How much do households in the Green Bay, WI metro area spend on rent and homeowner costs?

About $1.9B a year, or $14,218 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). For the 6 home inspectors on map listings, housing spending per business is 23% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money home inspectors take in. It is estimated from the incomes of the 136,101 households in the Green Bay metro area and national spending patterns by income.

How does the Green Bay, WI metro area compare with the U.S. for home inspectors?

The Green Bay metro area has 0.4 home inspectors per 10,000 households, 33% below the U.S. rate of 0.6. The index of housing spending per business is 123, where 100 is the U.S. At the national ratio of home inspectors to household spending, the Green Bay metro area would have about 7, against 6 on map listings. There is one business with payroll in the industry for every 19,443 households, against one for every 17,237 across the U.S.

How fast is the Green Bay, WI metro area growing?

Population estimates put the Green Bay metro area at 336,756 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 136,101 households. Median household income in the Green Bay metro area is $79,267, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Green Bay metro area scores 56 for home inspectors (upper middle), #82 of 243 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Green Bay metro area. It maps the home inspectors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for home inspectors · All 56 business types in the Green Bay metro area

Screening a site or an acquisition in the Green Bay metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Green Bay metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.