Home services · Metro area · Virginia
Landscaping and lawn care companies in the Roanoke, VA metro area
Competitor counts, household spending and official business counts for landscaping and lawn care companies in the Roanoke, VA metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 48 out of 100: Lower middle
Ranked #197 of 385 scored metro areas
#6 of 9 scored metro areas based in Virginia
- Listings
- 73
- 5 chain locations (7%)
- Official establishments
- 140
- +27.3% since 2019
- Household spending a year
- $188M
- On lawn care, cleaning and other household services · $1,430 a household
- Spending per listing
- $2.6M
- 12% below the U.S.
- Listings per 10k households
- 5.6
- 17% above the U.S.
- Population, 2025
- 316,547
- +0.4% since 2020
See the landscaping and lawn care companies around any address in the Roanoke metro area
The site report maps the landscaping and lawn care companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Roanoke metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 73 landscaping and lawn care companies in the Roanoke metro area. Of those, 5 are chain locations, or 7%, against 4% across the U.S. That comes to 5.6 for every 10,000 households, 17% above the U.S. rate of 4.8.
At $1,430 per household (in line with the U.S. average), households in the Roanoke metro area spend about $188M a year on lawn care, cleaning and other household services. Spread across 73 landscaping and lawn care companies, that is $2.6M per company, 12% below the U.S. figure of $2.9M. That spending covers all lawn care, cleaning and other household services, which landscaping and lawn care companies share with other businesses in the trade.
Official counts show 140 businesses with payroll classed as landscaping services in the Roanoke metro area in 2023, up 27.3% from 2019. That is one for every 939 households, against one for every 1,095 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $8,000 has gone to businesses classed as landscaping services in the Roanoke metro area.
Between 2020 and 2025, the population of the Roanoke metro area grew 0.4%, slower than the U.S. (+3.1%). The Groundwork market score for landscaping and lawn care companies in the Roanoke metro area is 48 (lower middle), #197 of 385 scored metro areas and #6 of 9 scored metro areas based in Virginia.
How the Roanoke metro area compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the landscaping and lawn care companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Roanoke metro area | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.6 | 5.0 | 4.8 |
| Spending per listing | $2.6M | $3.4M | $2.9M |
| Households per official establishment | 939 | 1,087 | 1,095 |
| Official establishment growth, 2019–2023 | +27.3% | +8.9% | +9.2% |
| Population growth, 2020–2025 | +0.4% | +2.8% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,430 | $1,683 | $1,414 |
| Median household income | $68,761 | $93,170 | $80,734 |
| Groundwork market score | 48 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 140+27.3% over the period
- Employees, 2023
- 2,174
- Annual payroll, 2023
- $92.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 735 chain locations
- Listings at the U.S. rate for this spending
- 64The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $8,000
SBA-backed loans to businesses classed as landscaping services in the Roanoke metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Roanoke metro area
- Population, 2025 estimate
- 316,547+0.4% since 2020
- Households
- 131,510
- Median age
- 43.5
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.9
- Land area
- 1,868 sq. mi.
- People per square mile
- 169
- Median household income
- $68,761+21.5% vs. 2015–2019, before inflation
- Average household income
- $94,709
- Median home value
- $251,400
- Jobs located here
- 158,052
- Daytime population
- 332,123Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Roanoke metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the landscaping and lawn care companies on map listings by name and distance.
Or open the report at the center of the Roanoke metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardLandscaping and lawn care across Virginia
Every Virginia market ranked →The highest-scoring metro areas in Virginia for landscaping and lawn care companies, numbered among those based in Virginia (a market based in another state is listed without a number), with the Roanoke metro area marked.
Top metro areas in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 82 | 1,024 | 4.3 | $4.5M | +3.3% | #12 of 385 |
| 1Richmond, VA | 74 | 230 | 4.3 | $3.7M | +5.5% | #44 of 385 |
| Kingsport-Bristol, TN-VA | 68 | 50 | 3.8 | $3.5M | +2.3% | #85 of 385 |
| 2Virginia Beach-Chesapeake-Norfolk, VA-NC | 65 | 339 | 4.8 | $3.2M | +0.9% | #110 of 385 |
| 3Winchester, VA-WV | 64 | 36 | 6.5 | $2.4M | +6.5% | #116 of 385 |
| 4Harrisonburg, VA | 57 | 30 | 6.0 | $2.4M | +3.5% | #148 of 385 |
| 5Blacksburg-Christiansburg-Radford, VA | 51 | 36 | 5.1 | $2.7M | −0.1% | #179 of 385 |
| 6Roanoke, VA | 48 | 73 | 5.6 | $2.6M | +0.4% | #197 of 385 |
| 7Charlottesville, VA | 42 | 77 | 8.5 | $2M | +3.1% | #238 of 385 |
| 8Staunton-Stuarts Draft, VA | 40 | 35 | 6.7 | $2.1M | +3.2% | #255 of 385 |
Other business types in the Roanoke metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
- Home repair trades54
- HVAC and plumbing51
- Electricians58
- Roofing and gutters51
- Lawn, cleaning and pest control51
- Landscaping and lawn care48
- House cleaning59
- Pest control48
Real estate
Funeral services
Questions
How many landscaping and lawn care companies are in the Roanoke, VA metro area?
The Roanoke metro area has 73 landscaping and lawn care companies on map listings as of September 2026. 5 of them (7%) are chain locations. The listings count landscapers, lawn care, tree services and gardeners. Official counts show 140 businesses with payroll classed as landscaping services in 2023, up 27.3% from 2019.
How much do households in the Roanoke, VA metro area spend on lawn care, cleaning and other household services?
About $188M a year, or $1,430 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 73 landscaping and lawn care companies on map listings, it comes to $2.6M per company. The spending figure covers all lawn care, cleaning and other household services, not only landscaping and lawn care companies. It is estimated from the incomes of the 131,510 households in the Roanoke metro area and national spending patterns by income.
How does the Roanoke, VA metro area compare with the U.S. for landscaping and lawn care companies?
The Roanoke metro area has 5.6 landscaping and lawn care companies per 10,000 households, 17% above the U.S. rate of 4.8. Spending per company is $2.6M, 12% below the U.S. figure of $2.9M. At the national ratio of landscaping and lawn care companies to household spending, the Roanoke metro area would have about 64, against 73 on map listings. There is one business with payroll in the industry for every 939 households, against one for every 1,095 across the U.S. The official count rose 27.3% from 2019 to 2023, against +9.2% for the U.S.
How fast is the Roanoke, VA metro area growing?
Population estimates put the Roanoke metro area at 316,547 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 131,510 households. The median household income in the Roanoke metro area is $68,761 a year, 15% below the U.S. median of $80,734. That rose 21.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Roanoke metro area scores 48 for landscaping and lawn care companies (lower middle), #197 of 385 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Roanoke metro area. It maps the landscaping and lawn care companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for landscaping and lawn care companies · All 56 business types in the Roanoke metro area
Screening a site or an acquisition in the Roanoke metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Roanoke metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.