Groundwork

Home services · Metro area · Ohio

Roofing and gutter companies in the Canton-Massillon, OH metro area

How the Canton-Massillon, OH metro area compares with other metro areas and the U.S. for roofing and gutter companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 16 out of 100: Low

Ranked #377 of 381 scored metro areas
#11 of 12 scored metro areas based in Ohio

Listings
92
1 chain location (1%)
Official establishments
44
+10.0% since 2019
Household spending a year
$427.7M
On home repairs, maintenance and insurance · $2,559 a household
Spending per listing
$4.6M
45% below the U.S.
Listings per 10k households
5.5
53% above the U.S.
Population, 2025
400,246
−0.2% since 2020

See the roofing and gutter companies around any address in the Canton-Massillon metro area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Canton-Massillon metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Canton-Massillon metro area scores 16 (low) on the Groundwork market score for roofing and gutter companies, ranking #377 of 381 scored metro areas and #11 of 12 scored metro areas based in Ohio. That puts it in the bottom quarter of metro areas.

At $2,559 per household (15% below the U.S. average), households in the Canton-Massillon metro area spend about $427.7M a year on home repairs, maintenance and insurance. That is about $4.6M of household spending for each company on map listings, 45% below the U.S. figure of $8.5M. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies.

The Canton-Massillon metro area has 92 roofing and gutter companies on map listings as of September 2026. One of them (1%) is a chain location, against 4% across the U.S. That comes to 5.5 for every 10,000 households, 53% above the U.S. rate of 3.6.

The official count of businesses with payroll classed as roofing contractors in the Canton-Massillon metro area was 44 in 2023, up 10.0% from 2019. That is one for every 3,799 households, against one for every 5,063 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $2.3M have gone to businesses classed as roofing contractors in the Canton-Massillon metro area. Population estimates show the Canton-Massillon metro area declined 0.2% from 2020 to 2025, against +3.1% for the U.S.

How the Canton-Massillon metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Canton-Massillon, OH metro area compared with Ohio and the U.S.
MeasureCanton-Massillon metro areaOhioU.S.
Listings per 10k households5.54.03.6
Spending per listing$4.6M$6.8M$8.5M
Households per official establishment3,7995,3565,063
Official establishment growth, 2019–2023+10.0%+25.4%+20.4%
Population growth, 2020–2025−0.2%+0.9%+3.1%
Spending per household on home repairs, maintenance and insurance$2,559$2,683$3,018
Median household income$67,801$71,389$80,734
Groundwork market score1632

Official counts and lending

Businesses

Official establishments, 2019 to 2023
44+10.0% over the period
Employees, 2023
225
Annual payroll, 2023
$14M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
921 chain location
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$2.3M

SBA-backed loans to businesses classed as roofing contractors in the Canton-Massillon metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Canton-Massillon metro area

Population, 2025 estimate
400,246−0.2% since 2020
Households
167,161
Median age
42.5
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
970 sq. mi.
People per square mile
413
Median household income
$67,801+25.6% vs. 2015–2019, before inflation
Average household income
$86,722
Median home value
$186,200
Jobs located here
167,864
Daytime population
384,518Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Canton-Massillon metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the roofing and gutter companies on map listings by name and distance.

Or open the report at the center of the Canton-Massillon metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Roofing and gutters across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for roofing and gutter companies, numbered among those based in Ohio (a market based in another state is listed without a number), with the Canton-Massillon metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbus, OH573444.0$7.3M+4.7%#135 of 381
2Cincinnati, OH-KY-IN553644.0$7.2M+2.7%#152 of 381
Huntington-Ashland, WV-KY-OH44453.0$8.6M−2.6%#235 of 381
3Toledo, OH44863.4$7.6M−1.0%#238 of 381
Wheeling, WV-OH42152.6$9.6M−3.6%#261 of 381
4Cleveland, OH393383.6$7.4M−0.8%#276 of 381
5Springfield, OH38193.4$7.3M−0.4%#281 of 381
6Lima, OH36153.6$6.9M−1.2%#297 of 381
7Sandusky, OH36214.1$6.4M−2.6%#298 of 381
8Dayton-Kettering-Beavercreek, OH341835.3$5M+1.5%#315 of 381
11Canton-Massillon, OH16925.5$4.6M−0.2%#377 of 381

Other business types in the Canton-Massillon metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Canton-Massillon, OH metro area?

Map listings as of September 2026 show 92 roofing and gutter companies in the Canton-Massillon metro area. One of them (1%) is a chain location. The listings count roofers and gutter companies. Official counts show 44 businesses with payroll classed as roofing contractors in 2023, up 10.0% from 2019.

How much do households in the Canton-Massillon, OH metro area spend on home repairs, maintenance and insurance?

About $427.7M a year, or $2,559 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 92 roofing and gutter companies on map listings, it comes to $4.6M per company. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade. It is estimated from the incomes of the 167,161 households in the Canton-Massillon metro area and national spending patterns by income.

How does the Canton-Massillon, OH metro area compare with the U.S. for roofing and gutter companies?

The Canton-Massillon metro area has 5.5 roofing and gutter companies per 10,000 households, 53% above the U.S. rate of 3.6. Spending per company is $4.6M, 45% below the U.S. figure of $8.5M. At the U.S. ratio of roofing and gutter companies to household spending, the Canton-Massillon metro area would have about 51, against 92 on map listings. There is one business with payroll in the industry for every 3,799 households, against one for every 5,063 across the U.S. The official count rose 10.0% from 2019 to 2023, against +20.4% for the U.S.

How fast is the Canton-Massillon, OH metro area growing?

Population estimates put the Canton-Massillon metro area at 400,246 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 167,161 households. Median household income in the Canton-Massillon metro area is $67,801, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Canton-Massillon metro area scores 16 for roofing and gutter companies (low), #377 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Canton-Massillon metro area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Canton-Massillon metro area

Screening a site or an acquisition in the Canton-Massillon metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Canton-Massillon metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.