Groundwork

Food and drink · County · Michigan

Restaurants and cafes in Bay County, MI

Competitor counts, household spending and official business counts for restaurants and cafes in Bay County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #997 of 2,405 scored counties
#36 of 75 scored counties in Michigan

Listings
350
106 chain locations (30%)
Official establishments
153
−4.4% since 2019
Household spending a year
$156.3M
On food away from home · $3,466 a household
Spending per listing
$447K
20% above the U.S.
Listings per 10k households
77.6
29% below the U.S.
Population, 2025
102,123
−1.6% since 2020

See the restaurants and cafes around any address in Bay County

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Bay County spend about $156.3M a year on food away from home, or $3,466 per household, 15% below the U.S. average. Spread across 350 restaurants and cafes, that is $447K per restaurant, 20% above the U.S. figure of $371K.

Bay County has 350 restaurants and cafes on map listings as of September 2026. 106 of them (30%) are chain locations, against 34% across the U.S. Per 10,000 households, that is 77.6, 29% below the U.S. rate of 109.8.

In 2023, official counts showed 153 businesses with payroll in Bay County classed as restaurants and other eating places, down 4.4% from 2019. That is one for every 295 households, against one for every 209 across the U.S. Official counts list 20 one-person businesses without payroll. Since fiscal 2022, 8 SBA-backed loans worth $1.6M have gone to businesses classed as restaurants and other eating places in Bay County.

Population estimates put the population change in Bay County from 2020 to 2025 at −1.6%, against +3.1% for the U.S. The Groundwork market score for restaurants and cafes in Bay County is 54 (upper middle), #997 of 2,405 scored counties and #36 of 75 scored counties in Michigan.

How Bay County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Bay County, MI compared with Michigan and the U.S.
MeasureBay CountyMichiganU.S.
Listings per 10k households77.691.9109.8
Spending per listing$447K$422K$371K
Households per official establishment295241209
Official establishment growth, 2019–2023−4.4%+4.4%+6.0%
Population growth, 2020–2025−1.6%+0.6%+3.1%
Spending per household on food away from home$3,466$3,875$4,070
Median household income$61,763$72,875$80,734
Groundwork market score5466

Official counts and lending

Businesses

Official establishments, 2019 to 2023
160 → 153−4.4% over the period
Employees, 2023
2,941
Annual payroll, 2023
$55M
One-person businesses, 2023
20Businesses with no payroll
Map listings, September 2026
350106 chain locations
Listings at the U.S. rate for this spending
422The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$1.6M

SBA-backed loans to businesses classed as restaurants and other eating places in Bay County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bay County

Population, 2025 estimate
102,123−1.6% since 2020
Households
45,103
Median age
45.0
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
442 sq. mi.
People per square mile
233
Median household income
$61,763+26.5% vs. 2015–2019, before inflation
Average household income
$79,153
Median home value
$152,200
Jobs located here
31,089
Daytime population
93,442Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bay County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for restaurants and cafes, numbered among those based in Michigan, with Bay County marked.

Top counties in Michigan

Counties in Michigan ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barry County, MI8311346.2$847K+2.2%#80 of 2,405
2Clinton County, MI8316953.4$797K+1.6%#81 of 2,405
3Ottawa County, MI8283274.7$575K+3.9%#107 of 2,405
4Cass County, MI799846.2$822K+0.2%#144 of 2,405
5Kalkaska County, MI784456.5$612K+4.3%#170 of 2,405
6Livingston County, MI7757575.2$625K+1.7%#190 of 2,405
7Lapeer County, MI7621662.0$627K+1.0%#217 of 2,405
8Newaygo County, MI7511357.5$602K+3.1%#235 of 2,405
9Monroe County, MI7346073.0$542K+0.7%#302 of 2,405
10Montcalm County, MI7316667.7$511K+4.1%#307 of 2,405
36Bay County, MI5435077.6$447K−1.6%#997 of 2,405

Other business types in Bay County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Bay County, MI?

Map listings as of September 2026 show 350 restaurants and cafes in Bay County. 106 of them (30%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 153 businesses with payroll classed as restaurants and other eating places in 2023, down 4.4% from 2019. Official counts also show 20 one-person businesses without payroll.

How much do households in Bay County, MI spend on food away from home?

About $156.3M a year, or $3,466 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 350 restaurants and cafes on map listings, it comes to $447K per restaurant. It is estimated from the incomes of the 45,103 households in Bay County and national spending patterns by income.

How does Bay County, MI compare with the U.S. for restaurants and cafes?

Bay County has 77.6 restaurants and cafes per 10,000 households, 29% below the U.S. rate of 109.8. Spending per restaurant is $447K, 20% above the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Bay County would have about 422, against 350 on map listings. There is one business with payroll in the industry for every 295 households, against one for every 209 across the U.S. The official count fell 4.4% from 2019 to 2023, against +6.0% for the U.S.

How fast is Bay County, MI growing?

Population estimates put Bay County at 102,123 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 45,103 households. Median household income in Bay County is $61,763, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bay County scores 54 for restaurants and cafes (upper middle), #997 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bay County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Bay County

Screening a site or an acquisition in Bay County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.