Real estate · Small-town market · Wyoming
Real estate businesses in the Rock Springs, WY area
The real estate businesses in the Rock Springs, WY area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #269 of 536 scored small-town markets
#2 of 8 scored small-town markets based in Wyoming
- Listings
- 45
- 4 chain locations (9%)
- Official establishments
- 19
- Businesses with payroll, 2023
- Household spending a year
- $303.5M
- On rent and homeowner costs · $17,339 a household
- Housing spending per listing (U.S. = 100)
- 156
- 56% above the U.S.
- Listings per 10k households
- 25.7
- 33% below the U.S.
- Population, 2025
- 41,267
- −2.2% since 2020
See the real estate businesses around any address in the Rock Springs area
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Rock Springs area spend about $303.5M a year on rent and homeowner costs, or $17,339 per household, 4% above the U.S. average. Housing spending per office is 56% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
There are 45 real estate businesses on map listings in the Rock Springs area as of September 2026. 4 of them (9%) are chain locations, against 6% across the U.S. Per 10,000 households, that is 25.7, 33% below the U.S. rate of 38.5.
The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in the Rock Springs area was 19 in 2023. That is one for every 921 households, against one for every 414 across the U.S. Official counts also show 119 one-person businesses without payroll.
Population estimates show the Rock Springs area declined 2.2% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for real estate businesses in the Rock Springs area is 50 (upper middle), #269 of 536 scored small-town markets and #2 of 8 scored small-town markets based in Wyoming.
How the Rock Springs area compares
The same measures for Wyoming and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Rock Springs area | Wyoming | U.S. |
|---|---|---|---|
| Listings per 10k households | 25.7 | 43.2 | 38.5 |
| Housing spending per listing (U.S. = 100) | 156 | 93 | 100 |
| Households per official establishment | 921 | 301 | 414 |
| Official establishment growth, 2019–2023 | n/a | +30.1% | +15.8% |
| Population growth, 2020–2025 | −2.2% | +1.9% | +3.1% |
| Spending per household on rent and homeowner costs | $17,339 | $17,453 | $16,661 |
| Median household income | $75,034 | $76,176 | $80,734 |
| Groundwork market score | 50 | 30 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19
- Employees, 2023
- 40
- Annual payroll, 2023
- $1.8M
- One-person businesses, 2023
- 119Businesses with no payroll
- Map listings, September 2026
- 454 chain locations
- Listings at the U.S. rate for this spending
- 70The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Rock Springs area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Rock Springs area
- Population, 2025 estimate
- 41,267−2.2% since 2020
- Households
- 17,502
- Median age
- 38.0
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.2
- Land area
- 10,427 sq. mi.
- People per square mile
- 4
- Median household income
- $75,034+0.3% vs. 2015–2019, before inflation
- Average household income
- $97,925
- Median home value
- $251,400
- Jobs located here
- 21,166
- Daytime population
- 41,848Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Rock Springs area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Wyoming
Every Wyoming market ranked →The highest-scoring small-town markets in Wyoming for real estate businesses, numbered among those based in Wyoming, with the Rock Springs area marked.
Top small-town markets in Wyoming
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Riverton, WY | 52 | 36 | 23.9 | 158 | +0.7% | #244 of 536 |
| 2Rock Springs, WY | 50 | 45 | 25.7 | 156 | −2.2% | #269 of 536 |
| 3Evanston, WY-UT | 43 | 29 | 33.6 | 120 | +2.0% | #354 of 536 |
| 4Laramie, WY | 43 | 61 | 35.7 | 106 | +3.9% | #357 of 536 |
| 5Cody, WY | 40 | 63 | 47.3 | 84 | +5.1% | #398 of 536 |
| 6Gillette, WY | 39 | 81 | 45.0 | 94 | +2.1% | #405 of 536 |
| 7Jackson, WY-ID | 38 | 140 | 96.5 | 52 | +4.2% | #422 of 536 |
| 8Sheridan, WY | 37 | 118 | 85.2 | 46 | +7.2% | #435 of 536 |
Other business types in the Rock Springs area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in the Rock Springs, WY area?
As of September 2026, map listings count 45 real estate businesses in the Rock Springs area. 4 of them (9%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 19 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023. Another 119 one-person businesses have no payroll, by official counts.
How much do households in the Rock Springs, WY area spend on rent and homeowner costs?
About $303.5M a year, or $17,339 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). For the 45 real estate businesses on map listings, housing spending per office is 56% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 17,502 households in the Rock Springs area and national spending patterns by income.
How does the Rock Springs, WY area compare with the U.S. for real estate businesses?
The Rock Springs area has 25.7 real estate businesses per 10,000 households, 33% below the U.S. rate of 38.5. The index of housing spending per office is 156, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, the Rock Springs area would have about 70, against 45 on map listings. There is one business with payroll in the industry for every 921 households, against one for every 414 across the U.S.
How fast is the Rock Springs, WY area growing?
Population estimates put the Rock Springs area at 41,267 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 17,502 households. Median household income in the Rock Springs area is $75,034, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 0.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rock Springs area scores 50 for real estate businesses (upper middle), #269 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Rock Springs area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in the Rock Springs area
Screening a site or an acquisition in the Rock Springs area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.