Groundwork

Pets · Small-town market · Wyoming

Pet stores in the Rock Springs, WY area

Competitor counts, household spending and official business counts for pet stores in the Rock Springs, WY area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$16.4M
On pets · $939 a household
Spending per listing
$4.1M
9% below the U.S.
Listings per 10k households
2.3
15% above the U.S.
Population, 2025
41,267
−2.2% since 2020

See the pet stores around any address in the Rock Springs area

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 pet stores in the Rock Springs area. That is 2.3 per 10,000 households, 15% above the U.S. rate of 2.0.

Household spending on pets in the Rock Springs area comes to about $16.4M a year: $939 per household, 3% above the U.S. average. That is about $4.1M of household spending for each store on map listings, 9% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet and pet supplies stores in the Rock Springs area: counts under 3 aren’t published.

Between 2020 and 2025, the population of the Rock Springs area declined 2.2%, against +3.1% for the U.S. With 4 pet stores on map listings, the Rock Springs area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Rock Springs area compares

The same measures for Wyoming and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Rock Springs, WY area compared with Wyoming and the U.S.
MeasureRock Springs areaWyomingU.S.
Listings per 10k households2.32.72.0
Spending per listing$4.1M$3.5M$4.5M
Households per official establishmentn/a11,06013,024
Official establishment growth, 2019–2023n/a+10.0%−1.6%
Population growth, 2020–2025−2.2%+1.9%+3.1%
Spending per household on pets$939$943$909
Median household income$75,034$76,176$80,734
Groundwork market scoreNot scored30

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in the Rock Springs area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Rock Springs area

Population, 2025 estimate
41,267−2.2% since 2020
Households
17,502
Median age
38.0
Homes lived in by their owners
75%
Vehicles per household
2.2
Land area
10,427 sq. mi.
People per square mile
4
Median household income
$75,034+0.3% vs. 2015–2019, before inflation
Average household income
$97,925
Median home value
$251,400
Jobs located here
21,166
Daytime population
41,848Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Rock Springs area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Other business types in the Rock Springs area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in the Rock Springs, WY area?

There are 4 pet stores on map listings in the Rock Springs area as of September 2026. The listings count pet stores. No official count is published for pet and pet supplies stores in the Rock Springs area: counts under 3 are left out.

How much do households in the Rock Springs, WY area spend on pets?

About $16.4M a year, or $939 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 4 pet stores on map listings, it comes to $4.1M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 17,502 households in the Rock Springs area and national spending patterns by income.

How does the Rock Springs, WY area compare with the U.S. for pet stores?

The Rock Springs area has 2.3 pet stores per 10,000 households, 15% above the U.S. rate of 2.0. Spending per store is $4.1M, 9% below the U.S. figure of $4.5M. The count on map listings matches the U.S. ratio of pet stores to household spending.

How fast is the Rock Springs, WY area growing?

Population estimates put the Rock Springs area at 41,267 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 17,502 households. Median household income in the Rock Springs area is $75,034, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 0.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rock Springs area has no market score for pet stores: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Rock Springs area. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in the Rock Springs area

Screening a site or an acquisition in the Rock Springs area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Rock Springs area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.