Groundwork

Real estate · County · Wisconsin

Real estate agents and brokers in Brown County, WI

Competitor counts, household spending and official business counts for real estate agents and brokers in Brown County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,422 of 2,176 scored counties
#34 of 67 scored counties in Wisconsin

Listings
252
8 chain locations (3%)
Official establishments
99
+20.7% since 2019
Household spending a year
$1.6B
On rent and homeowner costs · $14,274 a household
Housing spending per listing (U.S. = 100)
115
15% above the U.S.
Listings per 10k households
22.7
26% below the U.S.
Population, 2025
275,803
+2.6% since 2020

See the real estate agents and brokers around any address in Brown County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 252 real estate agents and brokers in Brown County. Chain locations make up 3% of them, against 4% across the U.S. That comes to 22.7 for every 10,000 households, 26% below the U.S. rate of 30.6.

Household spending on rent and homeowner costs in Brown County comes to about $1.6B a year: $14,274 per household, 14% below the U.S. average. Housing spending per office is 15% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

Official counts show 99 businesses with payroll classed as offices of real estate agents and brokers in Brown County in 2023, up 20.7% from 2019. That is one for every 1,121 households, against one for every 788 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1.4M have gone to businesses classed as offices of real estate agents and brokers in Brown County.

Population estimates show Brown County grew 2.6% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Brown County is 43 (lower middle), #1,422 of 2,176 scored counties and #34 of 67 scored counties in Wisconsin.

How Brown County compares

The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Brown County, WI compared with Wisconsin and the U.S.
MeasureBrown CountyWisconsinU.S.
Listings per 10k households22.721.830.6
Housing spending per listing (U.S. = 100)115120100
Households per official establishment1,1211,197788
Official establishment growth, 2019–2023+20.7%+25.5%+20.1%
Population growth, 2020–2025+2.6%+1.3%+3.1%
Spending per household on rent and homeowner costs$14,274$14,211$16,661
Median household income$79,649$77,485$80,734
Groundwork market score4354

Official counts and lending

Businesses

Official establishments, 2019 to 2023
82 → 99+20.7% over the period
Employees, 2023
395
Annual payroll, 2023
$15.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2528 chain locations
Listings at the U.S. rate for this spending
290The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.4M

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Brown County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Brown County

Population, 2025 estimate
275,803+2.6% since 2020
Households
110,933
Median age
39.1
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
530 sq. mi.
People per square mile
511
Median household income
$79,649+27.8% vs. 2015–2019, before inflation
Average household income
$102,662
Median home value
$266,000
Jobs located here
158,307
Daytime population
294,973Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Brown County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for real estate agents and brokers, numbered among those based in Wisconsin, with Brown County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Trempealeau County, WI7275.6455+1.1%#141 of 2,176
2Calumet County, WI72198.9305+2.9%#149 of 2,176
3Pierce County, WI711811.3242+3.1%#178 of 2,176
4Lafayette County, WI66811.8213+5.2%#328 of 2,176
5Oconto County, WI64158.9285+2.9%#375 of 2,176
6Kewaunee County, WI64910.8241+1.0%#381 of 2,176
7Chippewa County, WI643412.5201+1.9%#387 of 2,176
8Clark County, WI631612.5197+1.2%#427 of 2,176
9Dunn County, WI632514.3177+1.7%#434 of 2,176
10Dodge County, WI624412.3206−0.3%#468 of 2,176
34Brown County, WI4325222.7115+2.6%#1,422 of 2,176

Other business types in Brown County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Brown County, WI?

There are 252 real estate agents and brokers on map listings in Brown County as of September 2026. 8 of them (3%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 99 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 20.7% from 2019.

How much do households in Brown County, WI spend on rent and homeowner costs?

About $1.6B a year, or $14,274 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). For the 252 real estate agents and brokers on map listings, housing spending per office is 15% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 110,933 households in Brown County and national spending patterns by income.

How does Brown County, WI compare with the U.S. for real estate agents and brokers?

Brown County has 22.7 real estate agents and brokers per 10,000 households, 26% below the U.S. rate of 30.6. The index of housing spending per office is 115, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Brown County would have about 290, against 252 on map listings. There is one business with payroll in the industry for every 1,121 households, against one for every 788 across the U.S. The official count rose 20.7% from 2019 to 2023, against +20.1% for the U.S.

How fast is Brown County, WI growing?

Population estimates put Brown County at 275,803 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 110,933 households. The median household income in Brown County is $79,649 a year, in line with the U.S. median of $80,734. That rose 27.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brown County scores 43 for real estate agents and brokers (lower middle), #1,422 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Brown County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Brown County

Screening a site or an acquisition in Brown County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.