Groundwork

Real estate · County · Wisconsin

Mortgage brokers and lenders in Brown County, WI

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Brown County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #496 of 887 scored counties
#18 of 23 scored counties in Wisconsin

Listings
45
9 chain locations (20%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$1.6B
On rent and homeowner costs · $14,274 a household
Housing spending per listing (U.S. = 100)
90
10% below the U.S.
Listings per 10k households
4.1
5% below the U.S.
Population, 2025
275,803
+2.6% since 2020

See the mortgage brokers and lenders around any address in Brown County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 45 mortgage brokers and lenders in Brown County. Chain locations make up 20% of them, against 21% across the U.S. That is 4.1 per 10,000 households, 5% below the U.S. rate of 4.3.

Household spending on rent and homeowner costs in Brown County comes to about $1.6B a year: $14,274 per household, 14% below the U.S. average. Housing spending per office is 10% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

In 2023, official counts showed 12 businesses with payroll in Brown County classed as mortgage brokers and real estate lenders. That is one for every 9,244 households, against one for every 4,897 across the U.S.

Population estimates put the population change in Brown County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). For mortgage brokers and lenders, Brown County has a Groundwork market score of 47 (lower middle): #496 of 887 scored counties and #18 of 23 scored counties in Wisconsin.

How Brown County compares

The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Brown County, WI compared with Wisconsin and the U.S.
MeasureBrown CountyWisconsinU.S.
Listings per 10k households4.12.84.3
Housing spending per listing (U.S. = 100)90130100
Households per official establishment9,24411,9784,897
Official establishment growth, 2019–2023n/a−2.8%+9.5%
Population growth, 2020–2025+2.6%+1.3%+3.1%
Spending per household on rent and homeowner costs$14,274$14,211$16,661
Median household income$79,649$77,485$80,734
Groundwork market score4758

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11 → 12
Employees, 2023
68
Annual payroll, 2023
$5.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
459 chain locations
Listings at the U.S. rate for this spending
41The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Brown County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Brown County

Population, 2025 estimate
275,803+2.6% since 2020
Households
110,933
Median age
39.1
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
530 sq. mi.
People per square mile
511
Median household income
$79,649+27.8% vs. 2015–2019, before inflation
Average household income
$102,662
Median home value
$266,000
Jobs located here
158,307
Daytime population
294,973Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Brown County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for mortgage brokers and lenders, numbered among those based in Wisconsin, with Brown County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Rock County, WI66131.9183+1.7%#160 of 887
2St. Croix County, WI65112.9139+4.7%#173 of 887
3Winnebago County, WI64152.1172+1.4%#185 of 887
4Dane County, WI64883.5112+4.9%#195 of 887
5Fond du Lac County, WI6381.9191+0.5%#198 of 887
6Racine County, WI62192.4154+0.4%#216 of 887
7Marathon County, WI61111.9190+1.0%#229 of 887
8La Crosse County, WI60101.9184+0.3%#243 of 887
9Ozaukee County, WI58143.7112+3.0%#278 of 887
10Washington County, WI54162.8139+1.8%#345 of 887
18Brown County, WI47454.190+2.6%#496 of 887

Other business types in Brown County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Brown County, WI?

There are 45 mortgage brokers and lenders on map listings in Brown County as of September 2026. 9 of them (20%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 12 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.

How much do households in Brown County, WI spend on rent and homeowner costs?

About $1.6B a year, or $14,274 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). For the 45 mortgage brokers and lenders on map listings, housing spending per office is 10% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 110,933 households in Brown County and national spending patterns by income.

How does Brown County, WI compare with the U.S. for mortgage brokers and lenders?

Brown County has 4.1 mortgage brokers and lenders per 10,000 households, 5% below the U.S. rate of 4.3. The index of housing spending per office is 90, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, Brown County would have about 41, against 45 on map listings. There is one business with payroll in the industry for every 9,244 households, against one for every 4,897 across the U.S.

How fast is Brown County, WI growing?

Population estimates put Brown County at 275,803 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 110,933 households. The median household income in Brown County is $79,649 a year, in line with the U.S. median of $80,734. That rose 27.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brown County scores 47 for mortgage brokers and lenders (lower middle), #496 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Brown County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Brown County

Screening a site or an acquisition in Brown County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.