Real estate · Small-town market · Virginia
Real estate agents and brokers in the Lake of the Woods, VA area
The real estate agents and brokers in the Lake of the Woods, VA area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 60 out of 100: Upper middle
Ranked #138 of 533 scored small-town markets
#2 of 3 scored small-town markets based in Virginia
- Listings
- 34
- 2 chain locations (6%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $245.5M
- On rent and homeowner costs · $16,525 a household
- Housing spending per listing (U.S. = 100)
- 132
- 32% above the U.S.
- Listings per 10k households
- 22.9
- 25% below the U.S.
- Population, 2025
- 40,083
- +10.1% since 2020
See the real estate agents and brokers around any address in the Lake of the Woods area
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 34 real estate agents and brokers in the Lake of the Woods area. Of those, 2 are chain locations, or 6%, against 4% across the U.S. That is 22.9 per 10,000 households, 25% below the U.S. rate of 30.6.
Households in the Lake of the Woods area spend about $245.5M a year on rent and homeowner costs, or $16,525 per household, in line with the U.S. average. Housing spending per office is 32% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.
The official count of businesses with payroll classed as offices of real estate agents and brokers in the Lake of the Woods area was 9 in 2023. That is one for every 1,651 households, against one for every 788 across the U.S.
Between 2020 and 2025, the population of the Lake of the Woods area grew 10.1%, faster than the U.S. (+3.1%). The Lake of the Woods area scores 60 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #138 of 533 scored small-town markets and #2 of 3 scored small-town markets based in Virginia.
How the Lake of the Woods area compares
The same measures for Virginia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Lake of the Woods area | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.9 | 33.5 | 30.6 |
| Housing spending per listing (U.S. = 100) | 132 | 92 | 100 |
| Households per official establishment | 1,651 | 791 | 788 |
| Official establishment growth, 2019–2023 | n/a | +21.7% | +20.1% |
| Population growth, 2020–2025 | +10.1% | +2.8% | +3.1% |
| Spending per household on rent and homeowner costs | $16,525 | $16,844 | $16,661 |
| Median household income | $94,008 | $93,170 | $80,734 |
| Groundwork market score | 60 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9
- Employees, 2023
- 9
- Annual payroll, 2023
- $600K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 342 chain locations
- Listings at the U.S. rate for this spending
- 45The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Lake of the Woods area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Lake of the Woods area
- Population, 2025 estimate
- 40,083+10.1% since 2020
- Households
- 14,856
- Median age
- 42.7
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.2
- Land area
- 341 sq. mi.
- People per square mile
- 111
- Median household income
- $94,008
- Average household income
- $115,533
- Median home value
- $364,200
- Jobs located here
- 9,522
- Daytime population
- 31,111Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Lake of the Woods area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across Virginia
Every Virginia market ranked →The highest-scoring small-town markets in Virginia for real estate agents and brokers, numbered among those based in Virginia (a market based in another state is listed without a number), with the Lake of the Woods area marked.
Top small-town markets in Virginia
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Danville, VA | 61 | 39 | 8.8 | 270 | −1.7% | #115 of 533 |
| 2Lake of the Woods, VA | 60 | 34 | 22.9 | 132 | +10.1% | #138 of 533 |
| 3Martinsville, VA | 54 | 32 | 12.0 | 199 | −1.9% | #198 of 533 |
| Bluefield, WV-VA | 54 | 52 | 12.8 | 188 | −3.8% | #201 of 533 |
Other business types in the Lake of the Woods area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate63
- Real estate agents and brokers60
- Property management
- Mortgage brokers and lenders
- Home inspectors
Funeral services
Questions
How many real estate agents and brokers are in the Lake of the Woods, VA area?
The Lake of the Woods area has 34 real estate agents and brokers on map listings as of September 2026. 2 of them (6%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 9 businesses with payroll classed as offices of real estate agents and brokers in 2023.
How much do households in the Lake of the Woods, VA area spend on rent and homeowner costs?
About $245.5M a year, or $16,525 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). For the 34 real estate agents and brokers on map listings, housing spending per office is 32% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 14,856 households in the Lake of the Woods area and national spending patterns by income.
How does the Lake of the Woods, VA area compare with the U.S. for real estate agents and brokers?
The Lake of the Woods area has 22.9 real estate agents and brokers per 10,000 households, 25% below the U.S. rate of 30.6. The index of housing spending per office is 132, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, the Lake of the Woods area would have about 45, against 34 on map listings. There is one business with payroll in the industry for every 1,651 households, against one for every 788 across the U.S.
How fast is the Lake of the Woods, VA area growing?
Population estimates put the Lake of the Woods area at 40,083 people in 2025, up 10.1% since 2020, faster than the U.S. (+3.1%). It has 14,856 households. The median household income in the Lake of the Woods area is $94,008 a year, 16% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lake of the Woods area scores 60 for real estate agents and brokers (upper middle), #138 of 533 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Lake of the Woods area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in the Lake of the Woods area
Screening a site or an acquisition in the Lake of the Woods area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.