Clothing and laundry · Small-town market · Virginia
Clothing, shoe and laundry businesses in the Lake of the Woods, VA area
Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Lake of the Woods, VA area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 98 out of 100: Very high
Ranked #1 of 536 scored small-town markets
#1 of 3 scored small-town markets based in Virginia
- Listings
- 12
- 4 chain locations (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $31.2M
- On clothing, shoes and related services · $2,098 a household
- Spending per listing
- $2.6M
- 3 times the U.S.
- Listings per 10k households
- 8.1
- 65% below the U.S.
- Population, 2025
- 40,083
- +10.1% since 2020
See the clothing, shoe and laundry businesses around any address in the Lake of the Woods area
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing, shoe and laundry businesses, the Lake of the Woods area has a Groundwork market score of 98 (very high): #1 of 536 scored small-town markets and #1 of 3 scored small-town markets based in Virginia. That puts it in the top 10% of small-town markets for clothing, shoe and laundry businesses.
At $2,098 per household (2% above the U.S. average), households in the Lake of the Woods area spend about $31.2M a year on clothing, shoes and related services. That works out to $2.6M per business, 3 times the U.S. figure of $880K.
There are 12 clothing, shoe and laundry businesses on map listings in the Lake of the Woods area as of September 2026. 4 of them (33%) are chain locations, against 37% across the U.S. Per 10,000 households, that is 8.1, 65% below the U.S. rate of 23.3.
Official counts don’t publish a figure for clothing and shoe stores, laundromats and dry cleaners in the Lake of the Woods area, since they leave out counts under 3. Between 2020 and 2025, the population of the Lake of the Woods area grew 10.1%, faster than the U.S. (+3.1%).
How the Lake of the Woods area compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Lake of the Woods area | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.1 | 19.4 | 23.3 |
| Spending per listing | $2.6M | $1.1M | $880K |
| Households per official establishment | n/a | 1,045 | 1,008 |
| Official establishment growth, 2019–2023 | n/a | −14.1% | −12.0% |
| Population growth, 2020–2025 | +10.1% | +2.8% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,098 | $2,176 | $2,055 |
| Median household income | $94,008 | $93,170 | $80,734 |
| Groundwork market score | 98 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 20Businesses with no payroll
- Map listings, September 2026
- 124 chain locations
- Listings at the U.S. rate for this spending
- 35The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Lake of the Woods area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Lake of the Woods area
- Population, 2025 estimate
- 40,083+10.1% since 2020
- Households
- 14,856
- Median age
- 42.7
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.2
- Land area
- 341 sq. mi.
- People per square mile
- 111
- Median household income
- $94,008
- Average household income
- $115,533
- Median home value
- $364,200
- Jobs located here
- 9,522
- Daytime population
- 31,111Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Lake of the Woods area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Virginia
Every Virginia market ranked →The highest-scoring small-town markets in Virginia for clothing, shoe and laundry businesses, numbered among those based in Virginia (a market based in another state is listed without a number), with the Lake of the Woods area marked.
Top small-town markets in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lake of the Woods, VA | 98 | 12 | 8.1 | $2.6M | +10.1% | #1 of 536 |
| 2Martinsville, VA | 43 | 42 | 15.7 | $992K | −1.9% | #325 of 536 |
| Bluefield, WV-VA | 28 | 81 | 20.0 | $795K | −3.8% | #454 of 536 |
| 3Danville, VA | 26 | 89 | 20.2 | $779K | −1.7% | #466 of 536 |
Other business types in the Lake of the Woods area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry98
- Clothing and shoe stores98
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in the Lake of the Woods, VA area?
As of September 2026, map listings count 12 clothing, shoe and laundry businesses in the Lake of the Woods area. 4 of them (33%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in the Lake of the Woods area: counts under 3 are left out. Official counts also show 20 one-person businesses without payroll.
How much do households in the Lake of the Woods, VA area spend on clothing, shoes and related services?
About $31.2M a year, or $2,098 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 12 clothing, shoe and laundry businesses on map listings, it comes to $2.6M per business. It is estimated from the incomes of the 14,856 households in the Lake of the Woods area and national spending patterns by income.
How does the Lake of the Woods, VA area compare with the U.S. for clothing, shoe and laundry businesses?
The Lake of the Woods area has 8.1 clothing, shoe and laundry businesses per 10,000 households, 65% below the U.S. rate of 23.3. Spending per business is $2.6M, 3 times the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, the Lake of the Woods area would have about 35, against 12 on map listings.
How fast is the Lake of the Woods, VA area growing?
Population estimates put the Lake of the Woods area at 40,083 people in 2025, up 10.1% since 2020, faster than the U.S. (+3.1%). It has 14,856 households. The median household income in the Lake of the Woods area is $94,008 a year, 16% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lake of the Woods area scores 98 for clothing, shoe and laundry businesses (very high), #1 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Lake of the Woods area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Lake of the Woods area
Screening a site or an acquisition in the Lake of the Woods area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Lake of the Woods area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.