Groundwork

Health care · Small-town market · Oklahoma

Primary care and pediatric clinics in the Muskogee, OK area

The primary care and pediatric clinics in the Muskogee, OK area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 20 out of 100: Low

Ranked #427 of 458 scored small-town markets
#16 of 17 scored small-town markets based in Oklahoma

Listings
27
1 chain location (4%)
Official establishments
40
−33.3% since 2019
Household spending a year
$24M
On medical and dental services · $931 a household
Spending per listing
$888K
50% below the U.S.
Listings per 10k households
10.5
46% above the U.S.
Population, 2025
66,708
+0.7% since 2020

See the primary care and pediatric clinics around any address in the Muskogee area

The site report maps the primary care and pediatric clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for primary care and pediatric clinics in the Muskogee area is 20 (low), #427 of 458 scored small-town markets and #16 of 17 scored small-town markets based in Oklahoma. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 27 primary care and pediatric clinics in the Muskogee area. One of them (4%) is a chain location, against 9% across the U.S. That is 10.5 per 10,000 households, 46% above the U.S. rate of 7.2.

Household spending on medical and dental services in the Muskogee area comes to about $24M a year: $931 per household, 28% below the U.S. average. Spread across 27 primary care and pediatric clinics, that is $888K per clinic, 50% below the U.S. figure of $1.8M. That spending covers all medical and dental services, which primary care and pediatric clinics share with other businesses in the trade.

The official count of businesses with payroll classed as offices of physicians in the Muskogee area was 40 in 2023, down 33.3% from 2019. That is one for every 643 households, against one for every 593 across the U.S. Population estimates show the Muskogee area grew 0.7% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Muskogee area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the primary care and pediatric clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Primary care and pediatrics in Muskogee, OK area compared with Oklahoma and the U.S.
MeasureMuskogee areaOklahomaU.S.
Listings per 10k households10.58.07.2
Spending per listing$888K$1.3M$1.8M
Households per official establishment643627593
Official establishment growth, 2019–2023−33.3%−2.2%−2.2%
Population growth, 2020–2025+0.7%+4.0%+3.1%
Spending per household on medical and dental services$931$1,049$1,288
Median household income$53,619$65,039$80,734
Groundwork market score2030

Official counts and lending

Businesses

Official establishments, 2019 to 2023
40−33.3% over the period
Employees, 2023
309
Annual payroll, 2023
$25.6M
One-person businesses, 2023
28Businesses with no payroll
Map listings, September 2026
271 chain location
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of physicians in the Muskogee area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Muskogee area

Population, 2025 estimate
66,708+0.7% since 2020
Households
25,739
Median age
38.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
811 sq. mi.
People per square mile
82
Median household income
$53,619+24.5% vs. 2015–2019, before inflation
Average household income
$68,119
Median home value
$153,200
Jobs located here
27,927
Daytime population
67,221Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Muskogee area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the primary care and pediatric clinics on map listings by name and distance.

Or open the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

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Primary care and pediatrics across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for primary care and pediatric clinics, numbered among those based in Oklahoma, with the Muskogee area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for primary care and pediatric clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shawnee, OK65124.5$2.2M+3.5%#116 of 458
2Stillwater, OK58134.0$2.4M+2.8%#158 of 458
3Altus, OK5666.1$1.7M+0.1%#186 of 458
4Tahlequah, OK54126.4$1.5M+4.5%#208 of 458
5McAlester, OK4984.5$2.1M−1.1%#240 of 458
6Miami, OK4586.7$1.3M+0.7%#279 of 458
7Durant, OK45168.7$1.1M+10.9%#283 of 458
8Bartlesville, OK43146.7$1.6M+2.7%#294 of 458
9Guymon, OK3957.3$1.3M−4.5%#323 of 458
10Weatherford, OK38138.6$1.2M−0.7%#331 of 458
16Muskogee, OK202710.5$888K+0.7%#427 of 458

Other business types in the Muskogee area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many primary care and pediatric clinics are in the Muskogee, OK area?

There are 27 primary care and pediatric clinics on map listings in the Muskogee area as of September 2026. One of them (4%) is a chain location. The listings count primary care, family medicine and pediatric clinics. Official counts show 40 businesses with payroll classed as offices of physicians in 2023, down 33.3% from 2019. Official counts list 28 one-person businesses without payroll.

How much do households in the Muskogee, OK area spend on medical and dental services?

About $24M a year, or $931 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 27 primary care and pediatric clinics on map listings, it comes to $888K per clinic. The spending figure covers all medical and dental services, not only primary care and pediatric clinics. It is estimated from the incomes of the 25,739 households in the Muskogee area and national spending patterns by income.

How does the Muskogee, OK area compare with the U.S. for primary care and pediatric clinics?

The Muskogee area has 10.5 primary care and pediatric clinics per 10,000 households, 46% above the U.S. rate of 7.2. Spending per clinic is $888K, 50% below the U.S. figure of $1.8M. At the national ratio of primary care and pediatric clinics to household spending, the Muskogee area would have about 14, against 27 on map listings. There is one business with payroll in the industry for every 643 households, against one for every 593 across the U.S. The official count fell 33.3% from 2019 to 2023, against −2.2% for the U.S.

How fast is the Muskogee, OK area growing?

Population estimates put the Muskogee area at 66,708 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 25,739 households. The median household income in the Muskogee area is $53,619 a year, 34% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Muskogee area scores 20 for primary care and pediatric clinics (low), #427 of 458 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Muskogee area. It maps the primary care and pediatric clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for primary care and pediatric clinics · All 56 business types in the Muskogee area

Screening a site or an acquisition in the Muskogee area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.