Groundwork

Auto · Small-town market · Oklahoma

Collision repair and body shops in the Muskogee, OK area

Competitor counts, household spending and official business counts for collision repair and body shops in the Muskogee, OK area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #315 of 387 scored small-town markets
#8 of 14 scored small-town markets based in Oklahoma

Listings
9
2 chain locations (22%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$21.7M
On vehicle maintenance and repairs · $843 a household
Spending per listing
$2.4M
22% below the U.S.
Listings per 10k households
3.5
13% above the U.S.
Population, 2025
66,708
+0.7% since 2020

See the collision repair and body shops around any address in the Muskogee area

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Muskogee area scores 32 (lower middle) on the Groundwork market score for collision repair and body shops, ranking #315 of 387 scored small-town markets and #8 of 14 scored small-town markets based in Oklahoma. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 9 collision repair and body shops in the Muskogee area. Chain locations make up 22% of them, against 14% across the U.S. That is 3.5 per 10,000 households, 13% above the U.S. rate of 3.1.

At $843 per household (12% below the U.S. average), households in the Muskogee area spend about $21.7M a year on vehicle maintenance and repairs. Spread across 9 collision repair and body shops, that is $2.4M per shop, 22% below the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

The official count of businesses with payroll classed as automotive body, paint and interior repair in the Muskogee area was 11 in 2023. That is one for every 2,340 households, against one for every 3,689 across the U.S. Population estimates show the Muskogee area grew 0.7% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Muskogee area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Muskogee, OK area compared with Oklahoma and the U.S.
MeasureMuskogee areaOklahomaU.S.
Listings per 10k households3.53.63.1
Spending per listing$2.4M$2.6M$3.1M
Households per official establishment2,3403,1693,689
Official establishment growth, 2019–2023n/a+5.8%−0.8%
Population growth, 2020–2025+0.7%+4.0%+3.1%
Spending per household on vehicle maintenance and repairs$843$911$958
Median household income$53,619$65,039$80,734
Groundwork market score3234

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11
Employees, 2023
83
Annual payroll, 2023
$3.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
92 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Muskogee area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Muskogee area

Population, 2025 estimate
66,708+0.7% since 2020
Households
25,739
Median age
38.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
811 sq. mi.
People per square mile
82
Median household income
$53,619+24.5% vs. 2015–2019, before inflation
Average household income
$68,119
Median home value
$153,200
Jobs located here
27,927
Daytime population
67,221Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Muskogee area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

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Collision repair and body shops across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for collision repair and body shops, numbered among those based in Oklahoma, with the Muskogee area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Durant, OK6852.7$3.2M+10.9%#66 of 387
2Stillwater, OK5682.5$3.4M+2.8%#141 of 387
3Duncan, OK5663.4$2.7M+3.4%#143 of 387
4Shawnee, OK51103.7$2.5M+3.5%#180 of 387
5Bartlesville, OK47115.2$1.7M+2.7%#220 of 387
6Ponca City, OK4453.0$2.9M−0.3%#239 of 387
7Ada, OK4164.0$2.2M+1.2%#264 of 387
8Muskogee, OK3293.5$2.4M+0.7%#315 of 387
9Weatherford, OK2964.0$2.4M−0.7%#331 of 387
10McAlester, OK2784.5$1.9M−1.1%#341 of 387

Other business types in the Muskogee area

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many collision repair and body shops are in the Muskogee, OK area?

There are 9 collision repair and body shops on map listings in the Muskogee area as of September 2026. 2 of them (22%) are chain locations. The listings count collision repair and auto body shops. Official counts show 11 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in the Muskogee, OK area spend on vehicle maintenance and repairs?

About $21.7M a year, or $843 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 9 collision repair and body shops on map listings, it comes to $2.4M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 25,739 households in the Muskogee area and national spending patterns by income.

How does the Muskogee, OK area compare with the U.S. for collision repair and body shops?

The Muskogee area has 3.5 collision repair and body shops per 10,000 households, 13% above the U.S. rate of 3.1. Spending per shop is $2.4M, 22% below the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Muskogee area would have about 7, against 9 on map listings. There is one business with payroll in the industry for every 2,340 households, against one for every 3,689 across the U.S.

How fast is the Muskogee, OK area growing?

Population estimates put the Muskogee area at 66,708 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 25,739 households. The median household income in the Muskogee area is $53,619 a year, 34% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Muskogee area scores 32 for collision repair and body shops (lower middle), #315 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Muskogee area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in the Muskogee area

Screening a site or an acquisition in the Muskogee area?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.