Groundwork

Clothing and laundry · Small-town market · Oklahoma

Laundromats in the Muskogee, OK area

Competitor counts, household spending and official business counts for laundromats in the Muskogee, OK area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #89 of 150 scored small-town markets
#3 of 5 scored small-town markets based in Oklahoma

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$40.5M
On clothing, shoes and related services · $1,572 a household
Spending per listing
$8.1M
35% below the U.S.
Listings per 10k households
1.9
19% above the U.S.
Population, 2025
66,708
+0.7% since 2020

See the laundromats around any address in the Muskogee area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 laundromats in the Muskogee area. One of them (20%) is a chain location, against 19% across the U.S. That is 1.9 per 10,000 households, 19% above the U.S. rate of 1.6.

Household spending on clothing, shoes and related services in the Muskogee area comes to about $40.5M a year: $1,572 per household, 24% below the U.S. average. That is about $8.1M of household spending for each laundromat on map listings, 35% below the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.

There is no official count of businesses with payroll classed as coin-operated laundries in the Muskogee area: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $124K has gone to businesses classed as coin-operated laundries in the Muskogee area.

Between 2020 and 2025, the population of the Muskogee area grew 0.7%, slower than the U.S. (+3.1%). For laundromats, the Muskogee area has a Groundwork market score of 44 (lower middle): #89 of 150 scored small-town markets and #3 of 5 scored small-town markets based in Oklahoma.

How the Muskogee area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Muskogee, OK area compared with Oklahoma and the U.S.
MeasureMuskogee areaOklahomaU.S.
Listings per 10k households1.91.71.6
Spending per listing$8.1M$10.4M$12.5M
Households per official establishmentn/a14,74011,865
Official establishment growth, 2019–2023n/a+11.6%+3.0%
Population growth, 2020–2025+0.7%+4.0%+3.1%
Spending per household on clothing, shoes and related services$1,572$1,773$2,055
Median household income$53,619$65,039$80,734
Groundwork market score4432

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$124K

SBA-backed loans to businesses classed as coin-operated laundries in the Muskogee area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Muskogee area

Population, 2025 estimate
66,708+0.7% since 2020
Households
25,739
Median age
38.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
811 sq. mi.
People per square mile
82
Median household income
$53,619+24.5% vs. 2015–2019, before inflation
Average household income
$68,119
Median home value
$153,200
Jobs located here
27,927
Daytime population
67,221Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Muskogee area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Laundromats across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for laundromats, numbered among those based in Oklahoma, with the Muskogee area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shawnee, OK6351.9$9M+3.5%#41 of 150
2Stillwater, OK5172.1$7.6M+2.8%#69 of 150
3Muskogee, OK4451.9$8.1M+0.7%#89 of 150
4Ardmore, OK3273.7$4.7M+1.8%#124 of 150
5Ponca City, OK3053.0$5.6M−0.3%#127 of 150

Other business types in the Muskogee area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Muskogee, OK area?

There are 5 laundromats on map listings in the Muskogee area as of September 2026. One of them (20%) is a chain location. The listings count laundromats. No official count is published for coin-operated laundries in the Muskogee area: counts under 3 are left out.

How much do households in the Muskogee, OK area spend on clothing, shoes and related services?

About $40.5M a year, or $1,572 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 5 laundromats on map listings, it comes to $8.1M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 25,739 households in the Muskogee area and national spending patterns by income.

How does the Muskogee, OK area compare with the U.S. for laundromats?

The Muskogee area has 1.9 laundromats per 10,000 households, 19% above the U.S. rate of 1.6. Spending per laundromat is $8.1M, 35% below the U.S. figure of $12.5M. At the national ratio of laundromats to household spending, the Muskogee area would have about 3, against 5 on map listings.

How fast is the Muskogee, OK area growing?

Population estimates put the Muskogee area at 66,708 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 25,739 households. The median household income in the Muskogee area is $53,619 a year, 34% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Muskogee area scores 44 for laundromats (lower middle), #89 of 150 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Muskogee area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Muskogee area

Screening a site or an acquisition in the Muskogee area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Muskogee area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.