Groundwork

Food and drink · County · Texas

Pizza places in Panola County, TX

Competitor counts, household spending and official business counts for pizza places in Panola County, TX, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
2 chain locations (67%)
Official establishments
15
All limited-service restaurants
Household spending a year
$31.8M
On food away from home · $3,579 a household
Spending per listing
$10.6M
2.1 times the U.S.
Listings per 10k households
3.4
57% below the U.S.
Population, 2025
23,018
+2.3% since 2020

See the pizza places around any address in Panola County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,579 per household (12% below the U.S. average), households in Panola County spend about $31.8M a year on food away from home. Spread across 3 pizza places, that is $10.6M per pizza place, 2.1 times the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 3 pizza places on map listings in Panola County as of September 2026. That is 3.4 per 10,000 households, 57% below the U.S. rate of 8.0.

Official counts show 15 businesses with payroll classed as limited-service restaurants in Panola County in 2023. That is one for every 593 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 3 one-person businesses without payroll.

Population estimates show Panola County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). With 3 pizza places on map listings, Panola County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Panola County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Panola County, TX compared with Texas and the U.S.
MeasurePanola CountyTexasU.S.
Listings per 10k households3.46.58.0
Spending per listing$10.6M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)593451478
Official establishment growth, 2019–2023n/a+9.0%+6.1%
Population growth, 2020–2025+2.3%+8.5%+3.1%
Spending per household on food away from home$3,579$3,970$4,070
Median household income$64,894$78,476$80,734
Groundwork market scoreNot scored64

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13 → 15All limited-service restaurants
Employees, 2023
318
Annual payroll, 2023
$6M
One-person businesses, 2023
3All limited-service restaurants with no payroll
Map listings, September 2026
32 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Panola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Panola County

Population, 2025 estimate
23,018+2.3% since 2020
Households
8,898
Median age
41.7
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
811 sq. mi.
People per square mile
28
Median household income
$64,894+22.5% vs. 2015–2019, before inflation
Average household income
$90,837
Median home value
$158,100
Jobs located here
7,678
Daytime population
21,066Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Panola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Texas for pizza places, numbered among those based in Texas, with Panola County marked.

Top counties in Texas

Counties in Texas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bastrop County, TX90143.8$10.6M+21.3%#10 of 2,090
2Guadalupe County, TX90324.9$8.6M+15.8%#13 of 2,090
3Waller County, TX86105.5$7.5M+21.9%#30 of 2,090
4Aransas County, TX8354.0$9.1M+9.3%#50 of 2,090
5Lampasas County, TX8256.0$6.7M+9.0%#59 of 2,090
6Wood County, TX8184.3$8M+10.3%#63 of 2,090
7Burnet County, TX81125.7$6.9M+15.2%#66 of 2,090
8Wise County, TX81176.8$6.2M+21.5%#69 of 2,090
9Wilson County, TX8094.9$8.6M+12.2%#78 of 2,090
10Caldwell County, TX7974.2$8.5M+20.0%#93 of 2,090
Panola County, TXNot scored33.4$10.6M+2.3%

Other business types in Panola County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Panola County, TX?

As of September 2026, map listings count 3 pizza places in Panola County. The listings count pizza restaurants. Official counts show 15 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 3 one-person businesses without payroll.

How much do households in Panola County, TX spend on food away from home?

About $31.8M a year, or $3,579 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 3 pizza places on map listings, it comes to $10.6M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 8,898 households in Panola County and national spending patterns by income.

How does Panola County, TX compare with the U.S. for pizza places?

Panola County has 3.4 pizza places per 10,000 households, 57% below the U.S. rate of 8.0. Spending per pizza place is $10.6M, 2.1 times the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Panola County would have about 6, against 3 on map listings. There is one business with payroll in the industry for every 593 households, against one for every 478 across the U.S.

How fast is Panola County, TX growing?

Population estimates put Panola County at 23,018 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 8,898 households. Median household income in Panola County is $64,894, 20% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Panola County has no market score for pizza places: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Panola County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Panola County

Screening a site or an acquisition in Panola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.