Groundwork

Clothing and laundry · County · Texas

Clothing and shoe stores in Panola County, TX

The clothing and shoe stores in Panola County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,276 of 2,087 scored counties
#82 of 148 scored counties in Texas

Listings
16
3 chain locations (19%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$16.2M
On clothing, shoes and related services · $1,818 a household
Spending per listing
$1M
20% below the U.S.
Listings per 10k households
18.0
11% above the U.S.
Population, 2025
23,018
+2.3% since 2020

See the clothing and shoe stores around any address in Panola County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Panola County spend about $16.2M a year on clothing, shoes and related services, or $1,818 per household, 12% below the U.S. average. That is about $1M of household spending for each store on map listings, 20% below the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 16 clothing and shoe stores on map listings in Panola County as of September 2026. 3 of them (19%) are chain locations, against 44% across the U.S. Per 10,000 households, that is 18.0, 11% above the U.S. rate of 16.2.

The official count of businesses with payroll classed as clothing and shoe stores in Panola County was 5 in 2023. That is one for every 1,780 households, against one for every 1,273 across the U.S. Another 31 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Panola County grew 2.3%, slower than the U.S. (+3.1%). For clothing and shoe stores, Panola County has a Groundwork market score of 44 (lower middle): #1,276 of 2,087 scored counties and #82 of 148 scored counties in Texas.

How Panola County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Panola County, TX compared with Texas and the U.S.
MeasurePanola CountyTexasU.S.
Listings per 10k households18.017.616.2
Spending per listing$1M$1.1M$1.3M
Households per official establishment1,7801,2331,273
Official establishment growth, 2019–2023n/a−10.6%−12.2%
Population growth, 2020–2025+2.3%+8.5%+3.1%
Spending per household on clothing, shoes and related services$1,818$1,983$2,055
Median household income$64,894$78,476$80,734
Groundwork market score4446

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 5
Employees, 2023
29
Annual payroll, 2023
$473K
One-person businesses, 2023
31Businesses with no payroll
Map listings, September 2026
163 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Panola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Panola County

Population, 2025 estimate
23,018+2.3% since 2020
Households
8,898
Median age
41.7
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
811 sq. mi.
People per square mile
28
Median household income
$64,894+22.5% vs. 2015–2019, before inflation
Average household income
$90,837
Median home value
$158,100
Jobs located here
7,678
Daytime population
21,066Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Panola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for clothing and shoe stores, numbered among those based in Texas, with Panola County marked.

Top counties in Texas

Counties in Texas ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Guadalupe County, TX93406.1$3.4M+15.8%#13 of 2,087
2Waller County, TX92126.5$3.1M+21.9%#15 of 2,087
3Medina County, TX84147.9$2.4M+11.4%#96 of 2,087
4Denton County, TX843589.9$2.4M+16.9%#97 of 2,087
5Wise County, TX843011.9$1.7M+21.5%#99 of 2,087
6Bastrop County, TX81359.5$2.1M+21.3%#145 of 2,087
7Ellis County, TX808011.1$1.9M+24.0%#163 of 2,087
8Caldwell County, TX79137.8$2.3M+20.0%#173 of 2,087
9Chambers County, TX791911.0$2M+22.6%#176 of 2,087
10Wilson County, TX792413.2$1.6M+12.2%#178 of 2,087
82Panola County, TX441618.0$1M+2.3%#1,276 of 2,087

Other business types in Panola County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Panola County, TX?

As of September 2026, map listings count 16 clothing and shoe stores in Panola County. 3 of them (19%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 5 businesses with payroll classed as clothing and shoe stores in 2023. Official counts list 31 one-person businesses without payroll.

How much do households in Panola County, TX spend on clothing, shoes and related services?

About $16.2M a year, or $1,818 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 16 clothing and shoe stores on map listings, it comes to $1M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 8,898 households in Panola County and national spending patterns by income.

How does Panola County, TX compare with the U.S. for clothing and shoe stores?

Panola County has 18.0 clothing and shoe stores per 10,000 households, 11% above the U.S. rate of 16.2. Spending per store is $1M, 20% below the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Panola County would have about 13, against 16 on map listings. There is one business with payroll in the industry for every 1,780 households, against one for every 1,273 across the U.S.

How fast is Panola County, TX growing?

Population estimates put Panola County at 23,018 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 8,898 households. Median household income in Panola County is $64,894, 20% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Panola County scores 44 for clothing and shoe stores (lower middle), #1,276 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Panola County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Panola County

Screening a site or an acquisition in Panola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Panola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.