Groundwork

Food and drink · County · Pennsylvania

Pizza places in Northumberland County, PA

The pizza places in Northumberland County, PA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #1,112 of 2,090 scored counties
#30 of 63 scored counties in Pennsylvania

Listings
30
13 chain locations (43%)
Official establishments
50
All limited-service restaurants · −16.7% since 2019
Household spending a year
$128M
On food away from home · $3,379 a household
Spending per listing
$4.3M
16% below the U.S.
Listings per 10k households
7.9
In line with the U.S.
Population, 2025
89,920
−1.8% since 2020

See the pizza places around any address in Northumberland County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Northumberland County spend about $128M a year on food away from home, or $3,379 per household, 17% below the U.S. average. That works out to $4.3M per pizza place, 16% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Northumberland County has 30 pizza places on map listings as of September 2026. 13 of them (43%) are chain locations, against 58% across the U.S. That is 7.9 per 10,000 households, in line with the U.S. rate of 8.0.

In 2023, official counts showed 50 businesses with payroll in Northumberland County classed as limited-service restaurants, down 16.7% from 2019. That is one for every 758 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 15 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Northumberland County declined 1.8%, against +3.1% for the U.S. Northumberland County scores 48 (lower middle) on the Groundwork market score for pizza places, ranking #1,112 of 2,090 scored counties and #30 of 63 scored counties in Pennsylvania.

How Northumberland County compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Northumberland County, PA compared with Pennsylvania and the U.S.
MeasureNorthumberland CountyPennsylvaniaU.S.
Listings per 10k households7.910.38.0
Spending per listing$4.3M$3.8M$5.1M
Households per official establishment (all limited-service restaurants)758538478
Official establishment growth, 2019–2023−16.7%+2.2%+6.1%
Population growth, 2020–2025−1.8%+0.5%+3.1%
Spending per household on food away from home$3,379$3,973$4,070
Median household income$60,583$77,971$80,734
Groundwork market score4838

Official counts and lending

Businesses

Official establishments, 2019 to 2023
60 → 50All limited-service restaurants · −16.7% over the period
Employees, 2023
546
Annual payroll, 2023
$9.2M
One-person businesses, 2023
15All limited-service restaurants with no payroll
Map listings, September 2026
3013 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Northumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Northumberland County

Population, 2025 estimate
89,920−1.8% since 2020
Households
37,886
Median age
44.9
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
458 sq. mi.
People per square mile
198
Median household income
$60,583+24.5% vs. 2015–2019, before inflation
Average household income
$78,529
Median home value
$162,400
Jobs located here
27,386
Daytime population
78,297Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Northumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pizza across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring counties in Pennsylvania for pizza places, numbered among those based in Pennsylvania, with Northumberland County marked.

Top counties in Pennsylvania

Counties in Pennsylvania ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pike County, PA81187.4$5.4M+7.2%#75 of 2,090
2Chester County, PA742039.9$5.2M+4.2%#201 of 2,090
3Bradford County, PA6993.7$9.6M−0.6%#325 of 2,090
4Perry County, PA69158.2$4.7M+2.1%#354 of 2,090
5Juniata County, PA6855.5$6.4M−0.3%#364 of 2,090
6Lancaster County, PA671657.8$5.3M+1.9%#411 of 2,090
7Wayne County, PA66136.2$5.6M+1.1%#449 of 2,090
8Butler County, PA66769.4$4.5M+3.2%#463 of 2,090
9Berks County, PA641368.3$4.7M+2.7%#517 of 2,090
10Franklin County, PA64548.5$4.5M+3.0%#519 of 2,090
30Northumberland County, PA48307.9$4.3M−1.8%#1,112 of 2,090

Other business types in Northumberland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Northumberland County, PA?

Map listings as of September 2026 show 30 pizza places in Northumberland County. 13 of them (43%) are chain locations. The listings count pizza restaurants. Official counts show 50 businesses with payroll classed as limited-service restaurants in 2023, down 16.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 15 one-person businesses without payroll.

How much do households in Northumberland County, PA spend on food away from home?

About $128M a year, or $3,379 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 30 pizza places on map listings, it comes to $4.3M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 37,886 households in Northumberland County and national spending patterns by income.

How does Northumberland County, PA compare with the U.S. for pizza places?

Northumberland County has 7.9 pizza places per 10,000 households, in line with the U.S. rate of 8.0. Spending per pizza place is $4.3M, 16% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Northumberland County would have about 25, against 30 on map listings. There is one business with payroll in the industry for every 758 households, against one for every 478 across the U.S. The official count fell 16.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is Northumberland County, PA growing?

Population estimates put Northumberland County at 89,920 people in 2025, down 1.8% since 2020, against +3.1% for the U.S. It has 37,886 households. Median household income in Northumberland County is $60,583, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Northumberland County scores 48 for pizza places (lower middle), #1,112 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Northumberland County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Northumberland County

Screening a site or an acquisition in Northumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.