Beauty and personal care · County · Pennsylvania
Spas and skin care studios in Northumberland County, PA
The spas and skin care studios in Northumberland County, PA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #599 of 1,769 scored counties
#31 of 53 scored counties in Pennsylvania
- Listings
- 16
- 1 chain location (6%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $33M
- On personal care products and services · $870 a household
- Spending per listing
- $2.1M
- 2.4 times the U.S.
- Listings per 10k households
- 4.2
- 63% below the U.S.
- Population, 2025
- 89,920
- −1.8% since 2020
See the spas and skin care studios around any address in Northumberland County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 16 spas and skin care studios in Northumberland County. One of them (6%) is a chain location, against 10% across the U.S. That comes to 4.2 for every 10,000 households, 63% below the U.S. rate of 11.5.
Household spending on personal care products and services in Northumberland County comes to about $33M a year: $870 per household, 13% below the U.S. average. Spread across 16 spas and skin care studios, that is $2.1M per studio, 2.4 times the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.
There is no official count of businesses with payroll classed as other personal care services in Northumberland County: counts under 3 aren’t published.
Population estimates show Northumberland County declined 1.8% from 2020 to 2025, against +3.1% for the U.S. Northumberland County scores 57 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #599 of 1,769 scored counties and #31 of 53 scored counties in Pennsylvania.
How Northumberland County compares
The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Northumberland County | Pennsylvania | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.2 | 7.7 | 11.5 |
| Spending per listing | $2.1M | $1.3M | $876K |
| Households per official establishment | n/a | 4,817 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +32.4% | +29.8% |
| Population growth, 2020–2025 | −1.8% | +0.5% | +3.1% |
| Spending per household on personal care products and services | $870 | $1,004 | $1,005 |
| Median household income | $60,583 | $77,971 | $80,734 |
| Groundwork market score | 57 | 63 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 161 chain location
- Listings at the U.S. rate for this spending
- 38The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in Northumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Northumberland County
- Population, 2025 estimate
- 89,920−1.8% since 2020
- Households
- 37,886
- Median age
- 44.9
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.8
- Land area
- 458 sq. mi.
- People per square mile
- 198
- Median household income
- $60,583+24.5% vs. 2015–2019, before inflation
- Average household income
- $78,529
- Median home value
- $162,400
- Jobs located here
- 27,386
- Daytime population
- 78,297Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Northumberland County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Pennsylvania
Every Pennsylvania market ranked →The highest-scoring counties in Pennsylvania for spas and skin care studios, numbered among those based in Pennsylvania, with Northumberland County marked.
Top counties in Pennsylvania
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Adams County, PA | 82 | 20 | 4.9 | $2.1M | +3.6% | #51 of 1,769 |
| 2Pike County, PA | 77 | 18 | 7.4 | $1.4M | +7.2% | #102 of 1,769 |
| 3Schuylkill County, PA | 76 | 22 | 3.8 | $2.4M | +1.5% | #104 of 1,769 |
| 4York County, PA | 75 | 115 | 6.3 | $1.6M | +3.6% | #121 of 1,769 |
| 5Berks County, PA | 74 | 106 | 6.5 | $1.5M | +2.7% | #142 of 1,769 |
| 6Lebanon County, PA | 73 | 25 | 4.4 | $2.2M | +2.2% | #153 of 1,769 |
| 7Lancaster County, PA | 72 | 146 | 6.9 | $1.5M | +1.9% | #174 of 1,769 |
| 8Beaver County, PA | 70 | 40 | 5.5 | $1.7M | −1.1% | #215 of 1,769 |
| 9Dauphin County, PA | 69 | 78 | 6.4 | $1.5M | +2.3% | #246 of 1,769 |
| 10Wayne County, PA | 68 | 6 | 2.9 | $3.1M | +1.1% | #256 of 1,769 |
| 31Northumberland County, PA | 57 | 16 | 4.2 | $2.1M | −1.8% | #599 of 1,769 |
Other business types in Northumberland County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas48
- Hair salons39
- Barbershops32
- Nail salons56
- Spas and skin care57
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Northumberland County, PA?
There are 16 spas and skin care studios on map listings in Northumberland County as of September 2026. One of them (6%) is a chain location. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Northumberland County: counts under 3 are left out.
How much do households in Northumberland County, PA spend on personal care products and services?
About $33M a year, or $870 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 16 spas and skin care studios on map listings, it comes to $2.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 37,886 households in Northumberland County and national spending patterns by income.
How does Northumberland County, PA compare with the U.S. for spas and skin care studios?
Northumberland County has 4.2 spas and skin care studios per 10,000 households, 63% below the U.S. rate of 11.5. Spending per studio is $2.1M, 2.4 times the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Northumberland County would have about 38, against 16 on map listings.
How fast is Northumberland County, PA growing?
Population estimates put Northumberland County at 89,920 people in 2025, down 1.8% since 2020, against +3.1% for the U.S. It has 37,886 households. Median household income in Northumberland County is $60,583, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Northumberland County scores 57 for spas and skin care studios (upper middle), #599 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Northumberland County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Northumberland County
Screening a site or an acquisition in Northumberland County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Northumberland County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.