Pets · County · Virginia
Pet stores in Newport News city, VA
How Newport News city, VA compares with other counties and the U.S. for pet stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 69 out of 100: Upper middle
Ranked #177 of 974 scored counties
#15 of 35 scored counties in Virginia
- Listings
- 7
- 4 chain locations (57%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $63.5M
- On pets · $834 a household
- Spending per listing
- $9.1M
- Twice the U.S.
- Listings per 10k households
- 0.9
- 55% below the U.S.
- Population, 2025
- 183,230
- −1.5% since 2020
See the pet stores around any address in Newport News city
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Newport News city spend about $63.5M a year on pets, or $834 per household, 8% below the U.S. average. That is about $9.1M of household spending for each store on map listings, twice the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.
Newport News city has 7 pet stores on map listings as of September 2026. 4 of them (57%) are chain locations, against 38% across the U.S. Per 10,000 households, that is 0.9, 55% below the U.S. rate of 2.0.
In 2023, official counts showed 4 businesses with payroll in Newport News city classed as pet and pet supplies stores. That is one for every 19,028 households, against one for every 13,024 across the U.S.
Between 2020 and 2025, the population of Newport News city declined 1.5%, against +3.1% for the U.S. For pet stores, Newport News city has a Groundwork market score of 69 (upper middle): #177 of 974 scored counties and #15 of 35 scored counties in Virginia. That puts it in the top quarter of counties.
How Newport News city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Newport News city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.9 | 1.7 | 2.0 |
| Spending per listing | $9.1M | $6.1M | $4.5M |
| Households per official establishment | 19,028 | 14,024 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | −9.4% | −1.6% |
| Population growth, 2020–2025 | −1.5% | +2.8% | +3.1% |
| Spending per household on pets | $834 | $1,056 | $909 |
| Median household income | $69,634 | $93,170 | $80,734 |
| Groundwork market score | 69 | 75 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 4
- Employees, 2023
- 80
- Annual payroll, 2023
- $2.1M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 74 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet and pet supplies stores in Newport News city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Newport News city
- Population, 2025 estimate
- 183,230−1.5% since 2020
- Households
- 76,112
- Median age
- 36.0
- Homes lived in by their owners
- 48%
- Vehicles per household
- 1.6
- Land area
- 69 sq. mi.
- People per square mile
- 2,670
- Median household income
- $69,634+30.9% vs. 2015–2019, before inflation
- Average household income
- $90,058
- Median home value
- $260,600
- Jobs located here
- 98,238
- Daytime population
- 206,364Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Newport News city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for pet stores, numbered among those based in Virginia, with Newport News city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Arlington County, VA | 88 | 11 | 1.0 | $13.6M | +2.1% | #11 of 974 |
| 2Fauquier County, VA | 88 | 5 | 1.9 | $6.7M | +4.8% | #14 of 974 |
| 3Prince William County, VA | 85 | 27 | 1.7 | $7.5M | +4.2% | #22 of 974 |
| 4Alexandria city, VA | 82 | 12 | 1.6 | $7.7M | +1.0% | #38 of 974 |
| 5Richmond city, VA | 81 | 9 | 0.9 | $10M | +4.6% | #44 of 974 |
| 6Chesterfield County, VA | 81 | 23 | 1.6 | $6.6M | +8.7% | #46 of 974 |
| 7Fairfax County, VA | 80 | 70 | 1.7 | $8.2M | +1.7% | #52 of 974 |
| 8Stafford County, VA | 79 | 11 | 2.1 | $6.2M | +8.3% | #61 of 974 |
| 9Suffolk city, VA | 79 | 7 | 1.8 | $5.5M | +10.4% | #63 of 974 |
| 10Frederick County, VA | 75 | 5 | 1.4 | $7.5M | +8.8% | #93 of 974 |
| 15Newport News city, VA | 69 | 7 | 0.9 | $9.1M | −1.5% | #177 of 974 |
Other business types in Newport News city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses65
- Veterinarians67
- Pet grooming and boarding56
- Pet stores69
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Newport News city, VA?
Map listings as of September 2026 show 7 pet stores in Newport News city. 4 of them (57%) are chain locations. The listings count pet stores. Official counts show 4 businesses with payroll classed as pet and pet supplies stores in 2023.
How much do households in Newport News city, VA spend on pets?
About $63.5M a year, or $834 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 7 pet stores on map listings, it comes to $9.1M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 76,112 households in Newport News city and national spending patterns by income.
How does Newport News city, VA compare with the U.S. for pet stores?
Newport News city has 0.9 pet stores per 10,000 households, 55% below the U.S. rate of 2.0. Spending per store is $9.1M, twice the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Newport News city would have about 14, against 7 on map listings. There is one business with payroll in the industry for every 19,028 households, against one for every 13,024 across the U.S.
How fast is Newport News city, VA growing?
Population estimates put Newport News city at 183,230 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 76,112 households. The median household income in Newport News city is $69,634 a year, 14% below the U.S. median of $80,734. That rose 30.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newport News city scores 69 for pet stores (upper middle), #177 of 974 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Newport News city. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Newport News city
Screening a site or an acquisition in Newport News city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.