Groundwork

Real estate · County · Virginia

Real estate businesses in Newport News city, VA

Competitor counts, household spending and official business counts for real estate businesses in Newport News city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 21 out of 100: Low

Ranked #2,209 of 2,229 scored counties
#96 of 100 scored counties in Virginia

Listings
373
16 chain locations (4%)
Official establishments
187
+10.0% since 2019
Household spending a year
$1.1B
On rent and homeowner costs · $14,412 a household
Housing spending per listing (U.S. = 100)
68
32% below the U.S.
Listings per 10k households
49.0
27% above the U.S.
Population, 2025
183,230
−1.5% since 2020

See the real estate businesses around any address in Newport News city

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for real estate businesses in Newport News city is 21 (low), #2,209 of 2,229 scored counties and #96 of 100 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 373 real estate businesses in Newport News city. 16 of them (4%) are chain locations, against 6% across the U.S. That is 49.0 per 10,000 households, 27% above the U.S. rate of 38.5.

Household spending on rent and homeowner costs in Newport News city comes to about $1.1B a year: $14,412 per household, 14% below the U.S. average. Housing spending per office is 32% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

Official counts show 187 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Newport News city in 2023, up 10.0% from 2019. That is one for every 407 households, against one for every 414 across the U.S. Population estimates put the population change in Newport News city from 2020 to 2025 at −1.5%, against +3.1% for the U.S.

How Newport News city compares

The same measures for Virginia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Newport News city, VA compared with Virginia and the U.S.
MeasureNewport News cityVirginiaU.S.
Listings per 10k households49.041.038.5
Housing spending per listing (U.S. = 100)6895100
Households per official establishment407411414
Official establishment growth, 2019–2023+10.0%+16.8%+15.8%
Population growth, 2020–2025−1.5%+2.8%+3.1%
Spending per household on rent and homeowner costs$14,412$16,844$16,661
Median household income$69,634$93,170$80,734
Groundwork market score2140

Official counts and lending

Businesses

Official establishments, 2019 to 2023
170 → 187+10.0% over the period
Employees, 2023
1,000
Annual payroll, 2023
$57.4M
One-person businesses, 2023
568Businesses with no payroll
Map listings, September 2026
37316 chain locations
Listings at the U.S. rate for this spending
253The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Newport News city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newport News city

Population, 2025 estimate
183,230−1.5% since 2020
Households
76,112
Median age
36.0
Homes lived in by their owners
48%
Vehicles per household
1.6
Land area
69 sq. mi.
People per square mile
2,670
Median household income
$69,634+30.9% vs. 2015–2019, before inflation
Average household income
$90,058
Median home value
$260,600
Jobs located here
98,238
Daytime population
206,364Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newport News city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for real estate businesses, numbered among those based in Virginia, with Newport News city marked.

Top counties in Virginia

Counties in Virginia ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Caroline County, VA851613.3275+11.3%#9 of 2,229
2Prince George County, VA7997.0523+2.0%#34 of 2,229
3King William County, VA7968.2444+9.5%#37 of 2,229
4Rockingham County, VA78268.0448+6.6%#47 of 2,229
5Frederick County, VA783610.2384+8.8%#50 of 2,229
6Greene County, VA7767.5508+6.6%#63 of 2,229
7Fluvanna County, VA761211.6328+6.2%#83 of 2,229
8Madison County, VA73712.8284+2.7%#142 of 2,229
9Southampton County, VA7157.3457+0.9%#173 of 2,229
10Amherst County, VA711411.0300+2.1%#185 of 2,229
96Newport News city, VA2137349.068−1.5%#2,209 of 2,229

Other business types in Newport News city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Newport News city, VA?

There are 373 real estate businesses on map listings in Newport News city as of September 2026. 16 of them (4%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 187 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 10.0% from 2019. Official counts also show 568 one-person businesses without payroll.

How much do households in Newport News city, VA spend on rent and homeowner costs?

About $1.1B a year, or $14,412 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). For the 373 real estate businesses on map listings, housing spending per office is 32% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 76,112 households in Newport News city and national spending patterns by income.

How does Newport News city, VA compare with the U.S. for real estate businesses?

Newport News city has 49.0 real estate businesses per 10,000 households, 27% above the U.S. rate of 38.5. The index of housing spending per office is 68, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Newport News city would have about 253, against 373 on map listings. There is one business with payroll in the industry for every 407 households, against one for every 414 across the U.S. The official count rose 10.0% from 2019 to 2023, against +15.8% for the U.S.

How fast is Newport News city, VA growing?

Population estimates put Newport News city at 183,230 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 76,112 households. The median household income in Newport News city is $69,634 a year, 14% below the U.S. median of $80,734. That rose 30.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newport News city scores 21 for real estate businesses (low), #2,209 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newport News city. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Newport News city

Screening a site or an acquisition in Newport News city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newport News city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.