Pets · County · Montana
Pet stores in Missoula County, MT
Competitor counts, household spending and official business counts for pet stores in Missoula County, MT, set against other counties and the U.S.
Groundwork market score · out of 100
Score 72 out of 100: Upper middle
Ranked #142 of 974 scored counties
#1 of 8 scored counties in Montana
- Listings
- 10
- 5 chain locations (50%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $50M
- On pets · $949 a household
- Spending per listing
- $5M
- 10% above the U.S.
- Listings per 10k households
- 1.9
- 5% below the U.S.
- Population, 2025
- 123,513
- +4.4% since 2020
See the pet stores around any address in Missoula County
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 10 pet stores in Missoula County. 5 of them (50%) are chain locations, against 38% across the U.S. That is 1.9 per 10,000 households, 5% below the U.S. rate of 2.0.
Households in Missoula County spend about $50M a year on pets, or $949 per household, 4% above the U.S. average. That is about $5M of household spending for each store on map listings, 10% above the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.
Official counts show 4 businesses with payroll classed as pet and pet supplies stores in Missoula County in 2023. That is one for every 13,170 households, against one for every 13,024 across the U.S.
Population estimates show Missoula County grew 4.4% from 2020 to 2025, faster than the U.S. (+3.1%). For pet stores, Missoula County has a Groundwork market score of 72 (upper middle): #142 of 974 scored counties and #1 of 8 scored counties in Montana. That puts it in the top quarter of counties.
How Missoula County compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Missoula County | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.9 | 2.4 | 2.0 |
| Spending per listing | $5M | $3.9M | $4.5M |
| Households per official establishment | 13,170 | 11,766 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | +30.0% | −1.6% |
| Population growth, 2020–2025 | +4.4% | +5.3% | +3.1% |
| Spending per household on pets | $949 | $926 | $909 |
| Median household income | $75,598 | $72,509 | $80,734 |
| Groundwork market score | 72 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 4
- Employees, 2023
- 49
- Annual payroll, 2023
- $1.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 105 chain locations
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet and pet supplies stores in Missoula County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Missoula County
- Population, 2025 estimate
- 123,513+4.4% since 2020
- Households
- 52,679
- Median age
- 38.7
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.9
- Land area
- 2,593 sq. mi.
- People per square mile
- 47
- Median household income
- $75,598+39.8% vs. 2015–2019, before inflation
- Average household income
- $103,306
- Median home value
- $472,100
- Jobs located here
- 66,258
- Daytime population
- 128,477Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Missoula County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across Montana
Every Montana market ranked →The highest-scoring counties in Montana for pet stores, numbered among those based in Montana, with Missoula County marked.
Top counties in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Missoula County, MT | 72 | 10 | 1.9 | $5M | +4.4% | #142 of 974 |
| 2Flathead County, MT | 63 | 9 | 2.0 | $4.6M | +10.1% | #271 of 974 |
| 3Lewis and Clark County, MT | 63 | 7 | 2.2 | $4.3M | +5.8% | #275 of 974 |
| 4Gallatin County, MT | 59 | 13 | 2.5 | $4.3M | +7.7% | #335 of 974 |
| 5Yellowstone County, MT | 43 | 21 | 3.0 | $3.2M | +4.5% | #609 of 974 |
| 6Cascade County, MT | 33 | 11 | 3.1 | $2.8M | +0.7% | #740 of 974 |
| 7Lincoln County, MT | 31 | 5 | 5.5 | $1.3M | +13.1% | #773 of 974 |
| 8Silver Bow County, MT | 27 | 6 | 3.9 | $2.1M | +2.6% | #827 of 974 |
Other business types in Missoula County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses62
- Veterinarians56
- Pet grooming and boarding69
- Pet stores72
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Missoula County, MT?
Missoula County has 10 pet stores on map listings as of September 2026. 5 of them (50%) are chain locations. The listings count pet stores. Official counts show 4 businesses with payroll classed as pet and pet supplies stores in 2023.
How much do households in Missoula County, MT spend on pets?
About $50M a year, or $949 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 10 pet stores on map listings, it comes to $5M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 52,679 households in Missoula County and national spending patterns by income.
How does Missoula County, MT compare with the U.S. for pet stores?
Missoula County has 1.9 pet stores per 10,000 households, 5% below the U.S. rate of 2.0. Spending per store is $5M, 10% above the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, Missoula County would have about 11, against 10 on map listings. There is one business with payroll in the industry for every 13,170 households, against one for every 13,024 across the U.S.
How fast is Missoula County, MT growing?
Population estimates put Missoula County at 123,513 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 52,679 households. Median household income in Missoula County is $75,598, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Missoula County scores 72 for pet stores (upper middle), #142 of 974 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Missoula County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Missoula County
Screening a site or an acquisition in Missoula County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.