Food and drink · County · Montana
Coffee shops and cafes in Missoula County, MT
How Missoula County, MT compares with other counties and the U.S. for coffee shops and cafes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 34 out of 100: Lower middle
Ranked #1,635 of 2,063 scored counties
#7 of 20 scored counties in Montana
- Listings
- 95
- 26 chain locations (27%)
- Official establishments
- 49
- All snack and nonalcoholic beverage bars · −2.0% since 2019
- Household spending a year
- $201.9M
- On food away from home · $3,833 a household
- Spending per listing
- $2.1M
- 43% below the U.S.
- Listings per 10k households
- 18.0
- 64% above the U.S.
- Population, 2025
- 123,513
- +4.4% since 2020
See the coffee shops and cafes around any address in Missoula County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For coffee shops and cafes, Missoula County has a Groundwork market score of 34 (lower middle): #1,635 of 2,063 scored counties and #7 of 20 scored counties in Montana. That puts it in the bottom quarter of counties.
At $3,833 per household (6% below the U.S. average), households in Missoula County spend about $201.9M a year on food away from home. That is about $2.1M of household spending for each cafe on map listings, 43% below the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.
Missoula County has 95 coffee shops and cafes on map listings as of September 2026. Chain locations make up 27% of them, against 39% across the U.S. Per 10,000 households, that is 18.0, 64% above the U.S. rate of 11.0.
The official count of businesses with payroll classed as snack and nonalcoholic beverage bars in Missoula County was 49 in 2023, down 2.0% from 2019. That is one for every 1,075 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Population estimates put the population change in Missoula County from 2020 to 2025 at +4.4%, faster than the U.S. (+3.1%).
How Missoula County compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Missoula County | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.0 | 19.2 | 11.0 |
| Spending per listing | $2.1M | $1.9M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | 1,075 | 1,075 | 1,518 |
| Official establishment growth, 2019–2023 | −2.0% | +33.9% | +24.3% |
| Population growth, 2020–2025 | +4.4% | +5.3% | +3.1% |
| Spending per household on food away from home | $3,833 | $3,748 | $4,070 |
| Median household income | $75,598 | $72,509 | $80,734 |
| Groundwork market score | 34 | 24 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 50 → 49All snack and nonalcoholic beverage bars · −2.0% over the period
- Employees, 2023
- 656
- Annual payroll, 2023
- $12.9M
- One-person businesses, 2023
- 6All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 9526 chain locations
- Listings at the U.S. rate for this spending
- 55The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Missoula County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Missoula County
- Population, 2025 estimate
- 123,513+4.4% since 2020
- Households
- 52,679
- Median age
- 38.7
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.9
- Land area
- 2,593 sq. mi.
- People per square mile
- 47
- Median household income
- $75,598+39.8% vs. 2015–2019, before inflation
- Average household income
- $103,306
- Median home value
- $472,100
- Jobs located here
- 66,258
- Daytime population
- 128,477Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Missoula County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Montana
Every Montana market ranked →The highest-scoring counties in Montana for coffee shops and cafes, numbered among those based in Montana, with Missoula County marked.
Top counties in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Ravalli County, MT | 50 | 32 | 17.1 | $2.1M | +9.4% | #1,025 of 2,063 |
| 2Lewis and Clark County, MT | 41 | 47 | 15.1 | $2.6M | +5.8% | #1,359 of 2,063 |
| 3Gallatin County, MT | 38 | 130 | 25.4 | $1.7M | +7.7% | #1,506 of 2,063 |
| 4Yellowstone County, MT | 37 | 107 | 15.3 | $2.5M | +4.5% | #1,530 of 2,063 |
| 5Carbon County, MT | 36 | 10 | 21.4 | $1.8M | +9.1% | #1,569 of 2,063 |
| 6Richland County, MT | 35 | 5 | 11.3 | $3.5M | −1.3% | #1,577 of 2,063 |
| 7Missoula County, MT | 34 | 95 | 18.0 | $2.1M | +4.4% | #1,635 of 2,063 |
| 8Flathead County, MT | 33 | 97 | 21.9 | $1.7M | +10.1% | #1,664 of 2,063 |
| 9Silver Bow County, MT | 31 | 21 | 13.6 | $2.4M | +2.6% | #1,722 of 2,063 |
| 10Lake County, MT | 31 | 30 | 23.9 | $1.5M | +6.9% | #1,731 of 2,063 |
Other business types in Missoula County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes51
- Sit-down restaurants63
- Fast food and sandwich shops56
- Pizza71
- Coffee shops and cafes34
- Bakeries and dessert shops49
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Missoula County, MT?
Map listings as of September 2026 show 95 coffee shops and cafes in Missoula County. 26 of them (27%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 49 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023, down 2.0% from 2019. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too. Another 6 one-person businesses have no payroll, by official counts.
How much do households in Missoula County, MT spend on food away from home?
About $201.9M a year, or $3,833 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 95 coffee shops and cafes on map listings, it comes to $2.1M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 52,679 households in Missoula County and national spending patterns by income.
How does Missoula County, MT compare with the U.S. for coffee shops and cafes?
Missoula County has 18.0 coffee shops and cafes per 10,000 households, 64% above the U.S. rate of 11.0. Spending per cafe is $2.1M, 43% below the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, Missoula County would have about 55, against 95 on map listings. There is one business with payroll in the industry for every 1,075 households, against one for every 1,518 across the U.S. The official count fell 2.0% from 2019 to 2023, against +24.3% for the U.S.
How fast is Missoula County, MT growing?
Population estimates put Missoula County at 123,513 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 52,679 households. Median household income in Missoula County is $75,598, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Missoula County scores 34 for coffee shops and cafes (lower middle), #1,635 of 2,063 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Missoula County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Missoula County
Screening a site or an acquisition in Missoula County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Missoula County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.