Groundwork

Pets · County · Wisconsin

Pet grooming and boarding businesses in Lincoln County, WI

How Lincoln County, WI compares with other counties and the U.S. for pet grooming and boarding businesses: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$10M
On pets · $786 a household
Spending per listing
$2.5M
In line with the U.S.
Listings per 10k households
3.1
14% below the U.S.
Population, 2025
28,403
−0.1% since 2020

See the pet grooming and boarding businesses around any address in Lincoln County

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 pet grooming and boarding businesses in Lincoln County. That comes to 3.1 for every 10,000 households, 14% below the U.S. rate of 3.6.

Household spending on pets in Lincoln County comes to about $10M a year: $786 per household, 14% below the U.S. average. That works out to $2.5M per business, in line with the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet care (except veterinary) in Lincoln County: counts under 3 aren’t published.

Population estimates show Lincoln County declined 0.1% from 2020 to 2025, against +3.1% for the U.S. With 4 pet grooming and boarding businesses on map listings, Lincoln County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Lincoln County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Lincoln County, WI compared with Wisconsin and the U.S.
MeasureLincoln CountyWisconsinU.S.
Listings per 10k households3.14.23.6
Spending per listing$2.5M$2.1M$2.5M
Households per official establishmentn/a4,5415,057
Official establishment growth, 2019–2023n/a+19.7%+25.2%
Population growth, 2020–2025−0.1%+1.3%+3.1%
Spending per household on pets$786$861$909
Median household income$68,164$77,485$80,734
Groundwork market scoreNot scored31

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in Lincoln County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lincoln County

Population, 2025 estimate
28,403−0.1% since 2020
Households
12,772
Median age
48.8
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
879 sq. mi.
People per square mile
32
Median household income
$68,164+16.4% vs. 2015–2019, before inflation
Average household income
$85,455
Median home value
$192,700
Jobs located here
10,506
Daytime population
24,114Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lincoln County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for pet grooming and boarding businesses, numbered among those based in Wisconsin, with Lincoln County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Calumet County, WI6573.3$2.8M+2.9%#349 of 1,461
2Milwaukee County, WI62982.5$3.1M−1.5%#418 of 1,461
3Dane County, WI62963.8$2.5M+4.9%#422 of 1,461
4Racine County, WI60334.1$2.1M+0.4%#491 of 1,461
5Pierce County, WI6085.0$1.9M+3.1%#496 of 1,461
6Sheboygan County, WI59163.2$2.6M0.0%#509 of 1,461
7Brown County, WI59484.3$2M+2.6%#519 of 1,461
8Chippewa County, WI5793.3$2.5M+1.9%#551 of 1,461
9Marathon County, WI55254.3$2M+1.0%#609 of 1,461
10Eau Claire County, WI54163.6$2.3M+3.0%#630 of 1,461
Lincoln County, WINot scored43.1$2.5M−0.1%

Other business types in Lincoln County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in Lincoln County, WI?

There are 4 pet grooming and boarding businesses on map listings in Lincoln County as of September 2026. The listings count groomers, boarding, dog daycare and pet sitters. No official count is published for pet care (except veterinary) in Lincoln County: counts under 3 are left out.

How much do households in Lincoln County, WI spend on pets?

About $10M a year, or $786 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 4 pet grooming and boarding businesses on map listings, it comes to $2.5M per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 12,772 households in Lincoln County and national spending patterns by income.

How does Lincoln County, WI compare with the U.S. for pet grooming and boarding businesses?

Lincoln County has 3.1 pet grooming and boarding businesses per 10,000 households, 14% below the U.S. rate of 3.6. Spending per business is $2.5M, in line with the U.S. figure of $2.5M. The count on map listings matches the U.S. ratio of pet grooming and boarding businesses to household spending.

How fast is Lincoln County, WI growing?

Population estimates put Lincoln County at 28,403 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 12,772 households. The median household income in Lincoln County is $68,164 a year, 16% below the U.S. median of $80,734. That rose 16.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lincoln County has no market score for pet grooming and boarding businesses: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lincoln County. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in Lincoln County

Screening a site or an acquisition in Lincoln County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.