Groundwork

County profile · New York

Suffolk County, NY market data

Population, household spending and competition for 56 business types in Suffolk County, each scored against other counties.

Population, 2025
1,546,090
+1.6% since 2020
Households
494,405
Median household income
$130,686
+29.4% vs. 2015–2019, before inflation
Median home value
$578,400
Jobs located here
624,016
Highest market score
79
Oil change and quick lube, #10 of 479 scored counties

A site report maps the competitors on map listings around any address in Suffolk County by name and distance, and the households and spending within reach. Or open the report at the center of Suffolk County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 1,546,090 people live in Suffolk County, in 494,405 households. Population estimates put the population change in Suffolk County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%). The median household income in Suffolk County is $130,686 a year, 62% above the U.S. median of $80,734. That rose 29.4% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Suffolk County spend the most on child care and other personal services (an index of 160, where 100 is the U.S. average) and the least on gasoline and other fuels (90).

The highest Groundwork market scores in Suffolk County are for oil change and quick-lube shops (79), roofing and gutter companies (69) and funeral homes (68). Suffolk County ranks #10 of 479 scored counties for oil change and quick-lube shops.

Suffolk County is part of the New York-Newark-Jersey City metro area. For its number of households, Suffolk County has the most map listings, relative to the U.S., for yoga, Pilates and fitness studios (2.1 times the U.S. rate) and the fewest for oil change and quick-lube shops (57% below the U.S. rate).

All 56 business types in Suffolk County

Highest Groundwork market score first. Each score compares Suffolk County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Suffolk County, NY, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Oil change and quick lube79#10 of 479170.3$31.4M22921
Roofing and gutters69#174 of 1,1771873.8$10.8M127107
Funeral homes68#283 of 1,4721152.3$768K11385
Property management65#195 of 9101042.1Index only190336
Child care and preschools65#385 of 1,6113216.5$1.4M143414
Convenience stores63#641 of 2,2613767.6$10.4M132359
Tire shops60#517 of 1,5301903.8$2.8M11295
Urgent care and walk-in clinics59#102 of 325250.5$30.2M12355
Gyms57#640 of 1,79251010.3$1.4M109283
Grocery and convenience stores57#895 of 2,4021,09422.1$3.6M106763
Mortgage brokers and lenders56#319 of 8872675.4Index only10588
Optometrists and eye care56#541 of 1,3023436.9$2.2M7060
Coffee shops and cafes55#805 of 2,06354411.0$4.8M128576
Chiropractors53#658 of 1,4903366.8$2.2M94202
HVAC and plumbing53#738 of 1,7074028.1$5M1051,089
Hair salons53#1,004 of 2,3391,26825.6$503K117719
Veterinarians52#688 of 1,4851803.6$2.4M88165
Pizza52#942 of 2,09053610.8$4.8M951,486
Home repair trades51#979 of 2,05781116.4$2.5M1022,034
Grocery stores51#980 of 2,0704388.9$8.9M96404
Home inspectors50#199 of 415551.1Index only7646
Car washes and detailing50#716 of 1,4512024.1$2.6M105134
Pet businesses49#1,135 of 2,20057611.7$750K85381
Pest control48#377 of 699951.9$8.6M84112
Pet grooming and boarding48#780 of 1,4612034.1$2.1M84144
House cleaning47#478 of 8471342.7$6.1M95548
Primary care and pediatrics45#1,014 of 1,6564589.3$1.6M931,169
Gyms, studios and classes45#1,301 of 2,0881,18824.0$610K92601
Restaurants and cafes45#1,398 of 2,4057,008141.7$369K1003,479
Gas stations45#1,399 of 2,35863112.8$1.8M77477
Electricians44#731 of 1,1602224.5$9.1M76838
Clothing and shoe stores44#1,266 of 2,0871,25325.3$1.2M92652
Fast food and sandwich shops44#1,377 of 2,2221,01920.6$2.5M831,486
Sit-down restaurants44#1,465 of 2,4053,94079.7$656K991,393
Martial arts and dance studios43#864 of 1,3344278.6$1.7M84318
Laundromats42#486 of 7851452.9$10.1M81148
Barbershops41#914 of 1,3563968.0$1.6M85101
Bakeries and dessert shops41#1,262 of 1,88971814.5$3.6M87643
Real estate agents and brokers41#1,534 of 2,1762,01240.7Index only100756
Dry cleaners40#351 of 5071052.1$14M89188
Dentists and orthodontists40#1,285 of 1,88677715.7$971K99662
Clothing, shoes and laundry40#1,516 of 2,2101,80036.4$814K93988
Real estate40#1,624 of 2,2292,43849.3Index only1041,402
Salons, barbers and spas39#1,778 of 2,3853,06362.0$208K981,544
Yoga, Pilates and fitness studios38#592 of 7772515.1$2.9M71283
Spas and skin care37#1,363 of 1,76981816.5$780K89273
Auto repair and car care37#1,773 of 2,4012,21144.7$242K901,319
Physical therapy35#1,113 of 1,4224659.4$1.6M68420
Landscaping and lawn care35#1,156 of 1,4934569.2$1.8M611,745
Lawn, cleaning and pest control35#1,429 of 1,77168513.9$1.2M712,405
Doctors, dentists and clinics35#1,900 of 2,3945,856118.4$129K852,568
Nail salons34#1,070 of 1,32852710.7$1.2M72434
Auto repair shops32#1,945 of 2,3781,47929.9$361K811,045
Pet stores31#768 of 9741473.0$2.9M6572
Collision repair and body shops29#1,128 of 1,3272845.7$1.9M61285
Insurance agencies23#2,007 of 2,27295319.3$939K75797

Household spending in Suffolk County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Suffolk County, NY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$534.1M$1,080113
Gasoline and other fuels$1.2B$2,33690
Food away from home$2.6B$5,231129
Groceries$3.9B$7,915125
Personal care products and services$638.1M$1,291128
Child care and other personal services$460.7M$932160
Memberships, classes and admissions$724.3M$1,465149
Medical and dental services$754.8M$1,527119
Pets$432.1M$87496
Clothing, shoes and related services$1.5B$2,965144
Vehicle insurance$894.4M$1,80992
Home repairs, maintenance and insurance$2B$4,071135
Lawn care, cleaning and other household services$812.8M$1,644116
Rent and homeowner costs$11B$22,220133

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Suffolk County

Population, 2025 estimate
1,546,090+1.6% since 2020
Households
494,405
Median age
42.5
Homes lived in by their owners
82%
Vehicles per household
2.0
Land area
898 sq. mi.
People per square mile
1,620
Median household income
$130,686+29.4% vs. 2015–2019, before inflation
Average household income
$167,491
Median home value
$578,400
Jobs located here
624,016
Daytime population
1,340,805Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Suffolk County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Suffolk County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Suffolk County is part of the New York-Newark-Jersey City, NY-NJ metro area.

Questions

How fast is Suffolk County, NY growing?

Population estimates put Suffolk County at 1,546,090 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 494,405 households. Against the 2015–2019 survey, median household income rose 29.4%, before inflation.

How much do households in Suffolk County, NY spend?

Households in Suffolk County spend about $11B a year on rent and homeowner costs, $3.9B on groceries and $2.6B on food away from home. Relative to the U.S., household spending in Suffolk County runs highest on child care and other personal services (an index of 160, where 100 is the U.S. average) and lowest on gasoline and other fuels (90).

Which business types have the highest market scores in Suffolk County, NY?

Of the business types scored in Suffolk County, oil change and quick-lube shops (79), roofing and gutter companies (69) and funeral homes (68) have the highest Groundwork market scores. For oil change and quick-lube shops, that ranks #10 of 479 scored counties.

How does Suffolk County, NY compare with the U.S.?

Median household income in Suffolk County is $130,686, 62% above the U.S. median of $80,734. The population rose 1.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $578,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for yoga, Pilates and fitness studios (2.1 times the U.S. rate) and lowest for oil change and quick-lube shops (57% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Suffolk County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Suffolk County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Suffolk County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Suffolk County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.