Groundwork

Beauty and personal care · County · Oregon

Nail salons in Hood River County, OR

Competitor counts, household spending and official business counts for nail salons in Hood River County, OR, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.9M
On personal care products and services · $1,104 a household
Spending per listing
$2.5M
48% above the U.S.
Listings per 10k households
4.5
25% below the U.S.
Population, 2025
23,720
−0.7% since 2020

See the nail salons around any address in Hood River County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hood River County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,104 per household (10% above the U.S. average), households in Hood River County spend about $9.9M a year on personal care products and services. That is about $2.5M of household spending for each salon on map listings, 48% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

There are 4 nail salons on map listings in Hood River County as of September 2026. That is 4.5 per 10,000 households, 25% below the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in Hood River County, since they leave out counts under 3. Official counts list 5 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $65K has gone to businesses classed as nail salons in Hood River County.

Population estimates show Hood River County declined 0.7% from 2020 to 2025, against +3.1% for the U.S. With 4 nail salons on map listings, Hood River County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Hood River County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Hood River County, OR compared with Oregon and the U.S.
MeasureHood River CountyOregonU.S.
Listings per 10k households4.54.36.0
Spending per listing$2.5M$2.4M$1.7M
Households per official establishmentn/a3,9963,754
Official establishment growth, 2019–2023n/a+4.9%+23.2%
Population growth, 2020–2025−0.7%+0.7%+3.1%
Spending per household on personal care products and services$1,104$1,036$1,005
Median household income$88,947$83,011$80,734
Groundwork market scoreNot scored55

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$65K

SBA-backed loans to businesses classed as nail salons in Hood River County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hood River County

Population, 2025 estimate
23,720−0.7% since 2020
Households
8,939
Median age
42.1
Homes lived in by their owners
69%
Vehicles per household
2.1
Land area
522 sq. mi.
People per square mile
46
Median household income
$88,947+35.4% vs. 2015–2019, before inflation
Average household income
$124,854
Median home value
$660,000
Jobs located here
13,643
Daytime population
25,339Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hood River County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Hood River County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for nail salons, numbered among those based in Oregon, with Hood River County marked.

Top counties in Oregon

Counties in Oregon ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Polk County, OR8172.1$4.9M+2.3%#34 of 1,328
2Columbia County, OR7852.4$4.2M+2.6%#57 of 1,328
3Linn County, OR77142.8$3.4M+3.0%#65 of 1,328
4Benton County, OR74133.4$3M+4.4%#102 of 1,328
5Deschutes County, OR74394.6$2.4M+6.8%#107 of 1,328
6Clatsop County, OR6652.8$3.4M−0.6%#235 of 1,328
7Jackson County, OR65323.5$2.8M−0.9%#263 of 1,328
8Lane County, OR65593.7$2.6M−0.7%#264 of 1,328
9Douglas County, OR64112.3$3.8M+0.6%#278 of 1,328
10Marion County, OR61564.4$2.2M+2.7%#372 of 1,328
Hood River County, ORNot scored44.5$2.5M−0.7%

Other business types in Hood River County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Hood River County, OR?

As of September 2026, map listings count 4 nail salons in Hood River County. The listings count nail salons. No official count is published for nail salons in Hood River County: counts under 3 are left out. Official counts also show 5 one-person businesses without payroll.

How much do households in Hood River County, OR spend on personal care products and services?

About $9.9M a year, or $1,104 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 4 nail salons on map listings, it comes to $2.5M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 8,939 households in Hood River County and national spending patterns by income.

How does Hood River County, OR compare with the U.S. for nail salons?

Hood River County has 4.5 nail salons per 10,000 households, 25% below the U.S. rate of 6.0. Spending per salon is $2.5M, 48% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Hood River County would have about 6, against 4 on map listings.

How fast is Hood River County, OR growing?

Population estimates put Hood River County at 23,720 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 8,939 households. Median household income in Hood River County is $88,947, 10% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hood River County has no market score for nail salons: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hood River County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Hood River County

Screening a site or an acquisition in Hood River County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hood River County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.