Groundwork

Beauty and personal care · County · Nebraska

Nail salons in Hall County, NE

Competitor counts, household spending and official business counts for nail salons in Hall County, NE, set against other counties and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,052 of 1,328 scored counties
#10 of 12 scored counties in Nebraska

Listings
18
7 chain locations (39%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$23M
On personal care products and services · $936 a household
Spending per listing
$1.3M
23% below the U.S.
Listings per 10k households
7.3
22% above the U.S.
Population, 2025
63,633
+1.4% since 2020

See the nail salons around any address in Hall County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for nail salons in Hall County is 35 (lower middle), #1,052 of 1,328 scored counties and #10 of 12 scored counties in Nebraska. That puts it in the bottom quarter of counties.

Households in Hall County spend about $23M a year on personal care products and services, or $936 per household, 7% below the U.S. average. That is about $1.3M of household spending for each salon on map listings, 23% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Hall County has 18 nail salons on map listings as of September 2026. Of those, 7 are chain locations, or 39%, against 27% across the U.S. Per 10,000 households, that is 7.3, 22% above the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in Hall County, since they leave out counts under 3. Population estimates show Hall County grew 1.4% from 2020 to 2025, slower than the U.S. (+3.1%).

How Hall County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Hall County, NE compared with Nebraska and the U.S.
MeasureHall CountyNebraskaU.S.
Listings per 10k households7.34.46.0
Spending per listing$1.3M$2.3M$1.7M
Households per official establishmentn/a15,3433,754
Official establishment growth, 2019–2023n/a+20.9%+23.2%
Population growth, 2020–2025+1.4%+2.8%+3.1%
Spending per household on personal care products and services$936$1,004$1,005
Median household income$69,251$76,475$80,734
Groundwork market score3570

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
60Businesses with no payroll
Map listings, September 2026
187 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Hall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hall County

Population, 2025 estimate
63,633+1.4% since 2020
Households
24,587
Median age
36.9
Homes lived in by their owners
62%
Vehicles per household
2.0
Land area
547 sq. mi.
People per square mile
114
Median household income
$69,251+21.3% vs. 2015–2019, before inflation
Average household income
$89,848
Median home value
$224,600
Jobs located here
35,068
Daytime population
66,331Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hall County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for nail salons, numbered among those based in Nebraska, with Hall County marked.

Top counties in Nebraska

Counties in Nebraska ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sarpy County, NE84385.1$2.3M+9.0%#25 of 1,328
2Douglas County, NE751255.2$2M+3.6%#92 of 1,328
3Dodge County, NE6653.3$2.9M+2.6%#240 of 1,328
4Lancaster County, NE65785.8$1.7M+3.4%#275 of 1,328
5Buffalo County, NE6384.0$2.4M+1.9%#324 of 1,328
6Adams County, NE5853.8$2.5M−0.3%#445 of 1,328
7Platte County, NE5385.9$1.6M+3.9%#600 of 1,328
8Madison County, NE5174.8$1.9M+1.6%#664 of 1,328
9Lincoln County, NE4174.7$1.9M−3.6%#921 of 1,328
10Hall County, NE35187.3$1.3M+1.4%#1,052 of 1,328

Other business types in Hall County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Hall County, NE?

Map listings as of September 2026 show 18 nail salons in Hall County. 7 of them (39%) are chain locations. The listings count nail salons. No official count is published for nail salons in Hall County: counts under 3 are left out. Official counts also show 60 one-person businesses without payroll.

How much do households in Hall County, NE spend on personal care products and services?

About $23M a year, or $936 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 18 nail salons on map listings, it comes to $1.3M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 24,587 households in Hall County and national spending patterns by income.

How does Hall County, NE compare with the U.S. for nail salons?

Hall County has 7.3 nail salons per 10,000 households, 22% above the U.S. rate of 6.0. Spending per salon is $1.3M, 23% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Hall County would have about 14, against 18 on map listings.

How fast is Hall County, NE growing?

Population estimates put Hall County at 63,633 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 24,587 households. Median household income in Hall County is $69,251, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hall County scores 35 for nail salons (lower middle), #1,052 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hall County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Hall County

Screening a site or an acquisition in Hall County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.