Groundwork

Beauty and personal care · County · Iowa

Nail salons in Poweshiek County, IA

Competitor counts, household spending and official business counts for nail salons in Poweshiek County, IA, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.4M
On personal care products and services · $952 a household
Spending per listing
$3.7M
Too few listings to compare
Listings per 10k households
2.6
Too few listings to compare
Population, 2025
18,368
−1.4% since 2020

See the nail salons around any address in Poweshiek County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Poweshiek County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 2 nail salons in Poweshiek County. That is 2.6 per 10,000 households.

Households in Poweshiek County spend about $7.4M a year on personal care products and services, or $952 per household, 5% below the U.S. average. That works out to $3.7M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Poweshiek County: counts under 3 aren’t published. Official counts list 4 one-person businesses without payroll.

Population estimates show Poweshiek County declined 1.4% from 2020 to 2025, against +3.1% for the U.S. With 2 nail salons on map listings, Poweshiek County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Poweshiek County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Poweshiek County, IA compared with Iowa and the U.S.
MeasurePoweshiek CountyIowaU.S.
Listings per 10k households2.64.16.0
Spending per listing$3.7M$2.4M$1.7M
Households per official establishmentn/a8,5443,754
Official establishment growth, 2019–2023n/a+42.6%+23.2%
Population growth, 2020–2025−1.4%+1.5%+3.1%
Spending per household on personal care products and services$952$990$1,005
Median household income$67,391$75,059$80,734
Groundwork market scoreNot scored66

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
4Businesses with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Poweshiek County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Poweshiek County

Population, 2025 estimate
18,368−1.4% since 2020
Households
7,804
Median age
40.9
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
585 sq. mi.
People per square mile
32
Median household income
$67,391+25.1% vs. 2015–2019, before inflation
Average household income
$90,285
Median home value
$209,300
Jobs located here
9,576
Daytime population
19,155Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Poweshiek County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Poweshiek County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for nail salons, numbered among those based in Iowa, with Poweshiek County marked.

Top counties in Iowa

Counties in Iowa ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA8573.4$3.2M+9.0%#20 of 1,328
2Linn County, IA75394.1$2.5M+0.7%#88 of 1,328
3Johnson County, IA72335.2$2M+4.6%#124 of 1,328
4Dubuque County, IA71133.2$3.1M+0.1%#134 of 1,328
5Story County, IA70153.9$2.5M+2.7%#150 of 1,328
6Pottawattamie County, IA6792.4$4M−0.7%#200 of 1,328
7Dallas County, IA63307.1$1.7M+17.8%#336 of 1,328
8Clinton County, IA6263.1$3.1M−0.9%#340 of 1,328
9Jasper County, IA6264.0$2.4M+0.9%#341 of 1,328
10Sioux County, IA6275.5$1.9M+2.5%#352 of 1,328
Poweshiek County, IANot scored22.6$3.7M−1.4%

Other business types in Poweshiek County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Poweshiek County, IA?

There are 2 nail salons on map listings in Poweshiek County as of September 2026. The listings count nail salons. No official count is published for nail salons in Poweshiek County: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.

How much do households in Poweshiek County, IA spend on personal care products and services?

About $7.4M a year, or $952 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 2 nail salons on map listings, it comes to $3.7M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 7,804 households in Poweshiek County and national spending patterns by income.

How does Poweshiek County, IA compare with the U.S. for nail salons?

Poweshiek County has 2 nail salons on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of nail salons to household spending, Poweshiek County would have about 4, against 2 on map listings.

How fast is Poweshiek County, IA growing?

Population estimates put Poweshiek County at 18,368 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 7,804 households. The median household income in Poweshiek County is $67,391 a year, 17% below the U.S. median of $80,734. That rose 25.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Poweshiek County has no market score for nail salons: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Poweshiek County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Poweshiek County

Screening a site or an acquisition in Poweshiek County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Poweshiek County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.