Beauty and personal care · County · Iowa
Nail salons in Dallas County, IA
Competitor counts, household spending and official business counts for nail salons in Dallas County, IA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 63 out of 100: Upper middle
Ranked #336 of 1,328 scored counties
#7 of 22 scored counties in Iowa
- Listings
- 30
- 7 chain locations (23%)
- Official establishments
- 11
- Businesses with payroll, 2023
- Household spending a year
- $50.7M
- On personal care products and services · $1,193 a household
- Spending per listing
- $1.7M
- In line with the U.S.
- Listings per 10k households
- 7.1
- 18% above the U.S.
- Population, 2025
- 118,457
- +17.8% since 2020
See the nail salons around any address in Dallas County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dallas County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 30 nail salons in Dallas County. Chain locations make up 23% of them, against 27% across the U.S. Per 10,000 households, that is 7.1, 18% above the U.S. rate of 6.0.
At $1,193 per household (19% above the U.S. average), households in Dallas County spend about $50.7M a year on personal care products and services. That works out to $1.7M per salon, in line with the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
In 2023, official counts showed 11 businesses with payroll in Dallas County classed as nail salons. That is one for every 3,861 households, against one for every 3,754 across the U.S. Official counts also show 101 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $120K has gone to businesses classed as nail salons in Dallas County.
Between 2020 and 2025, the population of Dallas County grew 17.8%, faster than the U.S. (+3.1%). For nail salons, Dallas County has a Groundwork market score of 63 (upper middle): #336 of 1,328 scored counties and #7 of 22 scored counties in Iowa.
How Dallas County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Dallas County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.1 | 4.1 | 6.0 |
| Spending per listing | $1.7M | $2.4M | $1.7M |
| Households per official establishment | 3,861 | 8,544 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +42.6% | +23.2% |
| Population growth, 2020–2025 | +17.8% | +1.5% | +3.1% |
| Spending per household on personal care products and services | $1,193 | $990 | $1,005 |
| Median household income | $102,379 | $75,059 | $80,734 |
| Groundwork market score | 63 | 66 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7 → 11
- Employees, 2023
- 52
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- 101Businesses with no payroll
- Map listings, September 2026
- 307 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $120K
SBA-backed loans to businesses classed as nail salons in Dallas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Dallas County
- Population, 2025 estimate
- 118,457+17.8% since 2020
- Households
- 42,471
- Median age
- 36.8
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.0
- Land area
- 588 sq. mi.
- People per square mile
- 184
- Median household income
- $102,379+15.7% vs. 2015–2019, before inflation
- Average household income
- $137,324
- Median home value
- $355,600
- Jobs located here
- 53,926
- Daytime population
- 106,998Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Dallas County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Dallas County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for nail salons, numbered among those based in Iowa, with Dallas County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, IA | 85 | 7 | 3.4 | $3.2M | +9.0% | #20 of 1,328 |
| 2Linn County, IA | 75 | 39 | 4.1 | $2.5M | +0.7% | #88 of 1,328 |
| 3Johnson County, IA | 72 | 33 | 5.2 | $2M | +4.6% | #124 of 1,328 |
| 4Dubuque County, IA | 71 | 13 | 3.2 | $3.1M | +0.1% | #134 of 1,328 |
| 5Story County, IA | 70 | 15 | 3.9 | $2.5M | +2.7% | #150 of 1,328 |
| 6Pottawattamie County, IA | 67 | 9 | 2.4 | $4M | −0.7% | #200 of 1,328 |
| 7Dallas County, IA | 63 | 30 | 7.1 | $1.7M | +17.8% | #336 of 1,328 |
| 8Clinton County, IA | 62 | 6 | 3.1 | $3.1M | −0.9% | #340 of 1,328 |
| 9Jasper County, IA | 62 | 6 | 4.0 | $2.4M | +0.9% | #341 of 1,328 |
| 10Sioux County, IA | 62 | 7 | 5.5 | $1.9M | +2.5% | #352 of 1,328 |
Other business types in Dallas County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas67
- Hair salons70
- Barbershops80
- Nail salons63
- Spas and skin care75
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Dallas County, IA?
There are 30 nail salons on map listings in Dallas County as of September 2026. 7 of them (23%) are chain locations. The listings count nail salons. Official counts show 11 businesses with payroll classed as nail salons in 2023. Another 101 one-person businesses have no payroll, by official counts.
How much do households in Dallas County, IA spend on personal care products and services?
About $50.7M a year, or $1,193 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 30 nail salons on map listings, it comes to $1.7M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 42,471 households in Dallas County and national spending patterns by income.
How does Dallas County, IA compare with the U.S. for nail salons?
Dallas County has 7.1 nail salons per 10,000 households, 18% above the U.S. rate of 6.0. Spending per salon is $1.7M, in line with the U.S. figure of $1.7M. The count on map listings matches the U.S. ratio of nail salons to household spending. There is one business with payroll in the industry for every 3,861 households, against one for every 3,754 across the U.S.
How fast is Dallas County, IA growing?
Population estimates put Dallas County at 118,457 people in 2025, up 17.8% since 2020, faster than the U.S. (+3.1%). It has 42,471 households. The median household income in Dallas County is $102,379 a year, 27% above the U.S. median of $80,734. That rose 15.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dallas County scores 63 for nail salons (upper middle), #336 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Dallas County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Dallas County
Screening a site or an acquisition in Dallas County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Dallas County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.