Real estate · County · Michigan
Mortgage brokers and lenders in Osceola County, MI
How Osceola County, MI compares with other counties and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 1.
- Listings
- 1
- 1 chain location (100%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $118.2M
- On rent and homeowner costs · $12,634 a household
- Housing spending per listing (U.S. = 100)
- 303
- Too few listings to compare
- Listings per 10k households
- 1.1
- Too few listings to compare
- Population, 2025
- 23,516
- +2.7% since 2020
See the mortgage brokers and lenders around any address in Osceola County
The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 1 mortgage broker or lender in Osceola County. That is 1.1 per 10,000 households.
Households in Osceola County spend about $118.2M a year on rent and homeowner costs, or $12,634 per household, 24% below the U.S. average. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.
There is no official count of businesses with payroll classed as mortgage brokers and real estate lenders in Osceola County: counts under 3 aren’t published.
Population estimates put the population change in Osceola County from 2020 to 2025 at +2.7%, in step with the U.S. (+3.1%). With 1 mortgage broker or lender on map listings, Osceola County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Osceola County compares
The same measures for Michigan and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Osceola County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.1 | 3.4 | 4.3 |
| Housing spending per listing (U.S. = 100) | 303 | 107 | 100 |
| Households per official establishment | n/a | 6,281 | 4,897 |
| Official establishment growth, 2019–2023 | n/a | +31.1% | +9.5% |
| Population growth, 2020–2025 | +2.7% | +0.6% | +3.1% |
| Spending per household on rent and homeowner costs | $12,634 | $13,996 | $16,661 |
| Median household income | $58,267 | $72,875 | $80,734 |
| Groundwork market score | Not scored | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 11 chain location
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Osceola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Osceola County
- Population, 2025 estimate
- 23,516+2.7% since 2020
- Households
- 9,356
- Median age
- 43.8
- Homes lived in by their owners
- 84%
- Vehicles per household
- 1.9
- Land area
- 566 sq. mi.
- People per square mile
- 41
- Median household income
- $58,267+32.3% vs. 2015–2019, before inflation
- Average household income
- $75,575
- Median home value
- $155,400
- Jobs located here
- 7,150
- Daytime population
- 21,888Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Osceola County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.
Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMortgage brokers and lenders across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for mortgage brokers and lenders, numbered among those based in Michigan, with Osceola County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Monroe County, MI | 67 | 6 | 1.0 | 381 | +0.7% | #142 of 887 |
| 2Jackson County, MI | 62 | 10 | 1.6 | 215 | −0.4% | #213 of 887 |
| 3Calhoun County, MI | 59 | 6 | 1.1 | 299 | −0.6% | #259 of 887 |
| 4St. Clair County, MI | 58 | 15 | 2.2 | 158 | +0.1% | #274 of 887 |
| 5Bay County, MI | 53 | 9 | 2.0 | 166 | −1.6% | #371 of 887 |
| 6Kalamazoo County, MI | 53 | 29 | 2.7 | 133 | +0.8% | #377 of 887 |
| 7Ingham County, MI | 53 | 34 | 2.9 | 118 | +1.7% | #382 of 887 |
| 8Berrien County, MI | 51 | 16 | 2.5 | 138 | −1.3% | #414 of 887 |
| 9Eaton County, MI | 50 | 10 | 2.2 | 164 | +0.4% | #434 of 887 |
| 10Ottawa County, MI | 49 | 49 | 4.4 | 88 | +3.9% | #464 of 887 |
| Osceola County, MI | Not scored | 1 | 1.1 | 303 | +2.7% |
Other business types in Osceola County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate57
- Real estate agents and brokers54
- Property management
- Mortgage brokers and lenders
- Home inspectors
Funeral services
Questions
How many mortgage brokers and lenders are in Osceola County, MI?
There is 1 mortgage broker or lender on map listings in Osceola County as of September 2026. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in Osceola County: counts under 3 are left out.
How much do households in Osceola County, MI spend on rent and homeowner costs?
About $118.2M a year, or $12,634 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 9,356 households in Osceola County and national spending patterns by income.
How does Osceola County, MI compare with the U.S. for mortgage brokers and lenders?
Osceola County has 1 mortgage broker or lender on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of mortgage brokers and lenders to household spending, Osceola County would have about 3, against 1 on map listings.
How fast is Osceola County, MI growing?
Population estimates put Osceola County at 23,516 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 9,356 households. The median household income in Osceola County is $58,267 a year, 28% below the U.S. median of $80,734. That rose 32.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Osceola County has no market score for mortgage brokers and lenders: the score needs at least 5 on map listings, and it has 1.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Osceola County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Osceola County
Screening a site or an acquisition in Osceola County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.