Groundwork

Beauty and personal care · County · Michigan

Barbershops in Osceola County, MI

Competitor counts, household spending and official business counts for barbershops in Osceola County, MI, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has none.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.1M
On personal care products and services · $863 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
23,516
+2.7% since 2020

See the barbershops around any address in Osceola County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $863 per household (14% below the U.S. average), households in Osceola County spend about $8.1M a year on personal care products and services. The spending figure covers all personal care products and services, not only barbershops.

Map listings as of September 2026 show no barbershops in Osceola County. At the national ratio of barbershops to household spending, Osceola County would have about 4, against none on map listings.

Official counts don’t publish a figure for barber shops in Osceola County, since they leave out counts under 3.

Between 2020 and 2025, the population of Osceola County grew 2.7%, in step with the U.S. (+3.1%). With no barbershops on map listings, Osceola County isn’t given a market score for them.

How Osceola County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Osceola County, MI compared with Michigan and the U.S.
MeasureOsceola CountyMichiganU.S.
Listings per 10k households0.04.05.3
Spending per listingn/a$2.4M$1.9M
Households per official establishmentn/a21,68316,589
Official establishment growth, 2019–2023n/a+30.6%+28.5%
Population growth, 2020–2025+2.7%+0.6%+3.1%
Spending per household on personal care products and services$863$986$1,005
Median household income$58,267$72,875$80,734
Groundwork market scoreNot scored51

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
0
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Osceola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Osceola County

Population, 2025 estimate
23,516+2.7% since 2020
Households
9,356
Median age
43.8
Homes lived in by their owners
84%
Vehicles per household
1.9
Land area
566 sq. mi.
People per square mile
41
Median household income
$58,267+32.3% vs. 2015–2019, before inflation
Average household income
$75,575
Median home value
$155,400
Jobs located here
7,150
Daytime population
21,888Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Osceola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for barbershops, numbered among those based in Michigan, with Osceola County marked.

Top counties in Michigan

Counties in Michigan ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Livingston County, MI83192.5$4.7M+1.7%#43 of 1,356
2Ottawa County, MI78302.7$4M+3.9%#88 of 1,356
3Montcalm County, MI7462.4$3.7M+4.1%#144 of 1,356
4Clinton County, MI74113.5$3.1M+1.6%#150 of 1,356
5Washtenaw County, MI73614.1$2.7M−0.4%#168 of 1,356
6Midland County, MI72102.9$3.6M+0.3%#175 of 1,356
7St. Clair County, MI71101.5$6.5M+0.1%#193 of 1,356
8Monroe County, MI71193.0$3.3M+0.7%#197 of 1,356
9Grand Traverse County, MI71143.5$3M+1.4%#198 of 1,356
10Eaton County, MI70132.9$3.5M+0.4%#221 of 1,356
Osceola County, MINot scored00.0n/a+2.7%

Other business types in Osceola County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Osceola County, MI?

There are no barbershops on map listings in Osceola County as of September 2026. The listings count barbershops. No official count is published for barber shops in Osceola County: counts under 3 are left out.

How much do households in Osceola County, MI spend on personal care products and services?

About $8.1M a year, or $863 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 9,356 households in Osceola County and national spending patterns by income.

How does Osceola County, MI compare with the U.S. for barbershops?

Osceola County has no barbershops on map listings. At the U.S. ratio of barbershops to household spending, Osceola County would have about 4, against none on map listings.

How fast is Osceola County, MI growing?

Population estimates put Osceola County at 23,516 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 9,356 households. The median household income in Osceola County is $58,267 a year, 28% below the U.S. median of $80,734. That rose 32.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Osceola County has no market score for barbershops, having none on map listings.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Osceola County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Osceola County

Screening a site or an acquisition in Osceola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.