Groundwork

Real estate · County · Arizona

Mortgage brokers and lenders in Pima County, AZ

The mortgage brokers and lenders in Pima County, AZ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #518 of 887 scored counties
#8 of 10 scored counties in Arizona

Listings
250
49 chain locations (20%)
Official establishments
74
−16.8% since 2019
Household spending a year
$7.5B
On rent and homeowner costs · $17,197 a household
Housing spending per listing (U.S. = 100)
77
23% below the U.S.
Listings per 10k households
5.7
33% above the U.S.
Population, 2025
1,074,685
+2.8% since 2020

See the mortgage brokers and lenders around any address in Pima County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Pima County spend about $7.5B a year on rent and homeowner costs, or $17,197 per household, 3% above the U.S. average. Housing spending per office is 23% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 250 mortgage brokers and lenders on map listings in Pima County as of September 2026. Of those, 49 are chain locations, or 20%, against 21% across the U.S. Per 10,000 households, that is 5.7, 33% above the U.S. rate of 4.3.

The official count of businesses with payroll classed as mortgage brokers and real estate lenders in Pima County was 74 in 2023, down 16.8% from 2019. That is one for every 5,917 households, against one for every 4,897 across the U.S.

Population estimates show Pima County grew 2.8% from 2020 to 2025, in step with the U.S. (+3.1%). Pima County scores 46 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #518 of 887 scored counties and #8 of 10 scored counties in Arizona.

How Pima County compares

The same measures for Arizona and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Pima County, AZ compared with Arizona and the U.S.
MeasurePima CountyArizonaU.S.
Listings per 10k households5.77.24.3
Housing spending per listing (U.S. = 100)7765100
Households per official establishment5,9172,9844,897
Official establishment growth, 2019–2023−16.8%+19.9%+9.5%
Population growth, 2020–2025+2.8%+6.1%+3.1%
Spending per household on rent and homeowner costs$17,197$18,061$16,661
Median household income$70,315$79,964$80,734
Groundwork market score4634

Official counts and lending

Businesses

Official establishments, 2019 to 2023
89 → 74−16.8% over the period
Employees, 2023
843
Annual payroll, 2023
$61.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
25049 chain locations
Listings at the U.S. rate for this spending
193The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Pima County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pima County

Population, 2025 estimate
1,074,685+2.8% since 2020
Households
437,827
Median age
41.4
Homes lived in by their owners
65%
Vehicles per household
1.7
Land area
9,189 sq. mi.
People per square mile
115
Median household income
$70,315+31.7% vs. 2015–2019, before inflation
Average household income
$96,008
Median home value
$319,700
Jobs located here
381,409
Daytime population
1,030,631Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pima County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Arizona

Every Arizona market ranked →

The highest-scoring counties in Arizona for mortgage brokers and lenders, numbered among those based in Arizona, with Pima County marked.

Top counties in Arizona

Counties in Arizona ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Pinal County, AZ92211.3349+25.4%#1 of 887
2Navajo County, AZ6271.7223+3.0%#212 of 887
3Yavapai County, AZ57413.7118+6.5%#300 of 887
4Graham County, AZ5553.9107+4.0%#335 of 887
5Cochise County, AZ54183.5115+0.6%#356 of 887
6Yuma County, AZ50374.788+9.2%#452 of 887
7Mohave County, AZ47403.9103+6.5%#494 of 887
8Pima County, AZ462505.777+2.8%#518 of 887
9Coconino County, AZ43264.795−0.6%#568 of 887
10Maricopa County, AZ351,5909.253+5.5%#717 of 887

Other business types in Pima County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Pima County, AZ?

As of September 2026, map listings count 250 mortgage brokers and lenders in Pima County. 49 of them (20%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 74 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, down 16.8% from 2019.

How much do households in Pima County, AZ spend on rent and homeowner costs?

About $7.5B a year, or $17,197 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). For the 250 mortgage brokers and lenders on map listings, housing spending per office is 23% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 437,827 households in Pima County and national spending patterns by income.

How does Pima County, AZ compare with the U.S. for mortgage brokers and lenders?

Pima County has 5.7 mortgage brokers and lenders per 10,000 households, 33% above the U.S. rate of 4.3. The index of housing spending per office is 77, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, Pima County would have about 193, against 250 on map listings. There is one business with payroll in the industry for every 5,917 households, against one for every 4,897 across the U.S. The official count fell 16.8% from 2019 to 2023, against +9.5% for the U.S.

How fast is Pima County, AZ growing?

Population estimates put Pima County at 1,074,685 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 437,827 households. Median household income in Pima County is $70,315, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pima County scores 46 for mortgage brokers and lenders (lower middle), #518 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pima County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Pima County

Screening a site or an acquisition in Pima County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.