Groundwork

Beauty and personal care · County · Arizona

Salons, barbers and spas in Pima County, AZ

The salons, barbers and spas in Pima County, AZ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #1,274 of 2,385 scored counties
#13 of 14 scored counties in Arizona

Listings
1,721
242 chain locations (14%)
Official establishments
520
+37.2% since 2019
Household spending a year
$418.5M
On personal care products and services · $956 a household
Spending per listing
$243K
14% above the U.S.
Listings per 10k households
39.3
17% below the U.S.
Population, 2025
1,074,685
+2.8% since 2020

See the salons, barbers and spas around any address in Pima County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,721 salons, barbers and spas in Pima County. Chain locations make up 14% of them, against 15% across the U.S. That comes to 39.3 for every 10,000 households, 17% below the U.S. rate of 47.2.

Household spending on personal care products and services in Pima County comes to about $418.5M a year: $956 per household, 5% below the U.S. average. Spread across 1,721 salons, barbers and spas, that is $243K per business, 14% above the U.S. figure of $213K.

The official count of businesses with payroll classed as personal care services in Pima County was 520 in 2023, up 37.2% from 2019. That is one for every 842 households, against one for every 804 across the U.S. Official counts list 3,401 one-person businesses without payroll. Since fiscal 2022, 26 SBA-backed loans worth $4.7M have gone to businesses classed as personal care services in Pima County.

Between 2020 and 2025, the population of Pima County grew 2.8%, in step with the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in Pima County is 48 (lower middle), #1,274 of 2,385 scored counties and #13 of 14 scored counties in Arizona.

How Pima County compares

The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Pima County, AZ compared with Arizona and the U.S.
MeasurePima CountyArizonaU.S.
Listings per 10k households39.349.047.2
Spending per listing$243K$208K$213K
Households per official establishment842849804
Official establishment growth, 2019–2023+37.2%+39.1%+14.1%
Population growth, 2020–2025+2.8%+6.1%+3.1%
Spending per household on personal care products and services$956$1,017$1,005
Median household income$70,315$79,964$80,734
Groundwork market score4848

Official counts and lending

Businesses

Official establishments, 2019 to 2023
379 → 520+37.2% over the period
Employees, 2023
2,576
Annual payroll, 2023
$87.7M
One-person businesses, 2023
3,401Businesses with no payroll
Map listings, September 2026
1,721242 chain locations
Listings at the U.S. rate for this spending
1,968The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
26
Amount
$4.7M

SBA-backed loans to businesses classed as personal care services in Pima County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pima County

Population, 2025 estimate
1,074,685+2.8% since 2020
Households
437,827
Median age
41.4
Homes lived in by their owners
65%
Vehicles per household
1.7
Land area
9,189 sq. mi.
People per square mile
115
Median household income
$70,315+31.7% vs. 2015–2019, before inflation
Average household income
$96,008
Median home value
$319,700
Jobs located here
381,409
Daytime population
1,030,631Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pima County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Arizona

Every Arizona market ranked →

The highest-scoring counties in Arizona for salons, barbers and spas, numbered among those based in Arizona, with Pima County marked.

Top counties in Arizona

Counties in Arizona ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pinal County, AZ8731819.6$505K+25.4%#23 of 2,385
2Graham County, AZ703426.7$337K+4.0%#292 of 2,385
3Gila County, AZ685925.0$350K+0.9%#337 of 2,385
4Navajo County, AZ6810225.5$319K+3.0%#345 of 2,385
5Santa Cruz County, AZ654224.8$335K+4.8%#457 of 2,385
6Mohave County, AZ5838838.0$225K+6.5%#762 of 2,385
7Yuma County, AZ5432941.5$211K+9.2%#957 of 2,385
8Cochise County, AZ5316732.8$264K+0.6%#991 of 2,385
9Apache County, AZ513114.7$507K−2.2%#1,079 of 2,385
10Coconino County, AZ5117832.3$303K−0.6%#1,085 of 2,385
13Pima County, AZ481,72139.3$243K+2.8%#1,274 of 2,385

Other business types in Pima County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Pima County, AZ?

Pima County has 1,721 salons, barbers and spas on map listings as of September 2026. 242 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 520 businesses with payroll classed as personal care services in 2023, up 37.2% from 2019. Official counts also show 3,401 one-person businesses without payroll.

How much do households in Pima County, AZ spend on personal care products and services?

About $418.5M a year, or $956 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 1,721 salons, barbers and spas on map listings, it comes to $243K per business. It is estimated from the incomes of the 437,827 households in Pima County and national spending patterns by income.

How does Pima County, AZ compare with the U.S. for salons, barbers and spas?

Pima County has 39.3 salons, barbers and spas per 10,000 households, 17% below the U.S. rate of 47.2. Spending per business is $243K, 14% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Pima County would have about 1,968, against 1,721 on map listings. There is one business with payroll in the industry for every 842 households, against one for every 804 across the U.S. The official count rose 37.2% from 2019 to 2023, against +14.1% for the U.S.

How fast is Pima County, AZ growing?

Population estimates put Pima County at 1,074,685 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 437,827 households. Median household income in Pima County is $70,315, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pima County scores 48 for salons, barbers and spas (lower middle), #1,274 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pima County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Pima County

Screening a site or an acquisition in Pima County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pima County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.