County profile · Michigan
Van Buren County, MI market data
Population, household spending and competition for 56 business types in Van Buren County, each scored against other counties.
- Population, 2025
- 76,071
- +0.7% since 2020
- Households
- 30,622
- Median household income
- $68,114
- +25.0% vs. 2015–2019, before inflation
- Median home value
- $206,500
- Jobs located here
- 19,397
- Highest market score
- 81
- Physical therapy, #41 of 1,422 scored counties
A site report maps the competitors on map listings around any address in Van Buren County by name and distance, and the households and spending within reach. Or open the report at the center of Van Buren County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 76,071 people live in Van Buren County, in 30,622 households. Between 2020 and 2025, the population of Van Buren County grew 0.7%, slower than the U.S. (+3.1%). The median household income in Van Buren County is $68,114 a year, 16% below the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Van Buren County spend the most on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and the least on child care and other personal services (63).
The highest Groundwork market scores in Van Buren County are for physical therapy clinics (81), dentists and orthodontists (78) and optometrists and eye clinics (75). Van Buren County ranks #41 of 1,422 scored counties for physical therapy clinics.
For its number of households, Van Buren County has the most map listings, relative to the U.S., for gas stations (77% above the U.S. rate) and the fewest for spas and skin care studios (57% below the U.S. rate).
All 56 business types in Van Buren County
Highest Groundwork market score first. Each score compares Van Buren County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Physical therapy | 81 | #41 of 1,422 | 6 | 2.0 | $6.8M | 284 | 4 |
| Dentists and orthodontists | 78 | #100 of 1,886 | 20 | 6.5 | $2M | 208 | 11 |
| Optometrists and eye care | 75 | #116 of 1,302 | 5 | 1.6 | $8.2M | 262 | Under 3 |
| Martial arts and dance studios | 74 | #87 of 1,334 | 7 | 2.3 | $3.5M | 172 | 3 |
| Gyms | 72 | #188 of 1,792 | 16 | 5.2 | $1.5M | 117 | 3 |
| Gyms, studios and classes | 72 | #203 of 2,088 | 27 | 8.8 | $901K | 136 | 6 |
| Primary care and pediatrics | 72 | #222 of 1,656 | 18 | 5.9 | $2.3M | 128 | 9 |
| Tire shops | 72 | #224 of 1,530 | 9 | 2.9 | $3.7M | 147 | 4 |
| Car washes and detailing | 69 | #251 of 1,451 | 10 | 3.3 | $3.3M | 132 | Under 3 |
| Barbershops | 68 | #272 of 1,356 | 7 | 2.3 | $4.1M | 216 | Under 3 |
| Spas and skin care | 67 | #294 of 1,769 | 15 | 4.9 | $1.9M | 217 | Under 3 |
| Salons, barbers and spas | 67 | #379 of 2,385 | 82 | 26.8 | $348K | 164 | 16 |
| Clothing and shoe stores | 66 | #481 of 2,087 | 24 | 7.8 | $2.4M | 187 | 12 |
| Clothing, shoes and laundry | 66 | #483 of 2,210 | 37 | 12.1 | $1.5M | 175 | 12 |
| Auto repair and car care | 65 | #536 of 2,401 | 109 | 35.6 | $305K | 113 | 36 |
| Collision repair and body shops | 64 | #338 of 1,327 | 9 | 2.9 | $3.7M | 120 | 7 |
| Auto repair shops | 64 | #572 of 2,378 | 63 | 20.6 | $527K | 119 | 27 |
| Hair salons | 63 | #527 of 2,339 | 48 | 15.7 | $595K | 138 | 14 |
| HVAC and plumbing | 62 | #423 of 1,707 | 15 | 4.9 | $5.2M | 109 | 12 |
| Nail salons | 61 | #363 of 1,328 | 11 | 3.6 | $2.6M | 155 | Under 3 |
| Fast food and sandwich shops | 61 | #677 of 2,222 | 28 | 9.1 | $4M | 131 | 56 |
| Bakeries and dessert shops | 60 | #552 of 1,889 | 25 | 8.2 | $4.5M | 108 | 8 |
| Home repair trades | 59 | #628 of 2,057 | 31 | 10.1 | $2.5M | 103 | 25 |
| Electricians | 58 | #396 of 1,160 | 6 | 2.0 | $12.9M | 108 | 13 |
| Insurance agencies | 57 | #868 of 2,272 | 26 | 8.5 | $2M | 158 | 20 |
| Pizza | 56 | #783 of 2,090 | 21 | 6.9 | $5.3M | 105 | 56 |
| Doctors, dentists and clinics | 56 | #940 of 2,394 | 253 | 82.6 | $162K | 106 | 33 |
| Coffee shops and cafes | 54 | #868 of 2,063 | 33 | 10.8 | $3.4M | 91 | 8 |
| Sit-down restaurants | 52 | #1,071 of 2,405 | 129 | 42.1 | $865K | 130 | 60 |
| Property management | 51 | #416 of 910 | 6 | 2.0 | Index only | 123 | 8 |
| Restaurants and cafes | 51 | #1,138 of 2,405 | 274 | 89.5 | $407K | 110 | 125 |
| Chiropractors | 50 | #735 of 1,490 | 19 | 6.2 | $2.2M | 90 | 9 |
| Funeral homes | 47 | #776 of 1,472 | 8 | 2.6 | $560K | 82 | 7 |
| Lawn, cleaning and pest control | 44 | #1,096 of 1,771 | 25 | 8.2 | $1.4M | 85 | 32 |
| Convenience stores | 44 | #1,329 of 2,261 | 31 | 10.1 | $5.7M | 73 | 12 |
| Real estate agents and brokers | 42 | #1,475 of 2,176 | 67 | 21.9 | Index only | 112 | 14 |
| Roofing and gutters | 40 | #810 of 1,177 | 10 | 3.3 | $7.8M | 92 | Under 3 |
| Real estate | 40 | #1,610 of 2,229 | 77 | 25.1 | Index only | 123 | 32 |
| Pet grooming and boarding | 39 | #995 of 1,461 | 16 | 5.2 | $1.5M | 59 | 6 |
| Pet businesses | 37 | #1,638 of 2,200 | 42 | 13.7 | $574K | 65 | 18 |
| Grocery and convenience stores | 36 | #1,748 of 2,402 | 81 | 26.5 | $2.2M | 65 | 26 |
| Grocery stores | 35 | #1,517 of 2,070 | 32 | 10.5 | $5.6M | 60 | 14 |
| Landscaping and lawn care | 34 | #1,179 of 1,493 | 20 | 6.5 | $1.8M | 61 | 25 |
| Gas stations | 34 | #1,831 of 2,358 | 59 | 19.3 | $1.4M | 60 | 41 |
| Veterinarians | 33 | #1,134 of 1,485 | 13 | 4.2 | $1.9M | 68 | 12 |
| Laundromats | 30 | #615 of 785 | 7 | 2.3 | $8.1M | 65 | Under 3 |
| Child care and preschools | 23 | #1,440 of 1,611 | 21 | 6.9 | $531K | 53 | 26 |
| Pet stores | Not scored | Not scored | 4 | 1.3 | $6M | 133 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 1.3 | $6.1M | 150 | 3 |
| House cleaning | Not scored | Not scored | 3 | 1.0 | $11.9M | 186 | 7 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 1.0 | Index only | 349 | 3 |
| Oil change and quick lube | Not scored | Not scored | 3 | 1.0 | $11.1M | 81 | Under 3 |
| Pest control | Not scored | Not scored | 2 | 0.7 | $17.8M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.3 | Index only | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Van Buren County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $33.2M | $1,084 | 113 |
| Gasoline and other fuels | $84.8M | $2,769 | 107 |
| Food away from home | $111.5M | $3,643 | 89 |
| Groceries | $178M | $5,814 | 92 |
| Personal care products and services | $28.5M | $932 | 93 |
| Child care and other personal services | $11.2M | $364 | 63 |
| Memberships, classes and admissions | $24.3M | $794 | 81 |
| Medical and dental services | $41M | $1,339 | 104 |
| Pets | $24.1M | $787 | 87 |
| Clothing, shoes and related services | $56.9M | $1,858 | 90 |
| Vehicle insurance | $51.5M | $1,682 | 86 |
| Home repairs, maintenance and insurance | $77.5M | $2,531 | 84 |
| Lawn care, cleaning and other household services | $35.6M | $1,163 | 82 |
| Rent and homeowner costs | $408.6M | $13,344 | 80 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Van Buren County
- Population, 2025 estimate
- 76,071+0.7% since 2020
- Households
- 30,622
- Median age
- 42.4
- Homes lived in by their owners
- 81%
- Vehicles per household
- 1.9
- Land area
- 608 sq. mi.
- People per square mile
- 125
- Median household income
- $68,114+25.0% vs. 2015–2019, before inflation
- Average household income
- $85,909
- Median home value
- $206,500
- Jobs located here
- 19,397
- Daytime population
- 64,659Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Van Buren County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Van Buren County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Van Buren County, MI growing?
Population estimates put Van Buren County at 76,071 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 30,622 households. Against the 2015–2019 survey, median household income rose 25.0%, before inflation.
How much do households in Van Buren County, MI spend?
Households in Van Buren County spend about $408.6M a year on rent and homeowner costs, $178M on groceries and $111.5M on food away from home. Relative to the U.S., household spending in Van Buren County runs highest on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and lowest on child care and other personal services (63).
Which business types have the highest market scores in Van Buren County, MI?
Of the business types scored in Van Buren County, physical therapy clinics (81), dentists and orthodontists (78) and optometrists and eye clinics (75) have the highest Groundwork market scores. For physical therapy clinics, that ranks #41 of 1,422 scored counties.
How does Van Buren County, MI compare with the U.S.?
Median household income in Van Buren County is $68,114, 16% below the U.S. median of $80,734. The population rose 0.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $206,500, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (77% above the U.S. rate) and lowest for spas and skin care studios (57% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 47 of the 56 business types have a score in Van Buren County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Van Buren County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Van Buren County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Van Buren County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.