Auto · County · Maryland
Insurance agencies in Worcester County, MD
How Worcester County, MD compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 74 out of 100: Upper middle
Ranked #354 of 2,272 scored counties
#9 of 24 scored counties in Maryland
- Listings
- 25
- 8 chain locations (32%)
- Official establishments
- 20
- Businesses with payroll, 2023
- Household spending a year
- $60.7M
- On vehicle insurance · $2,515 a household
- Spending per listing
- $2.4M
- 93% above the U.S.
- Listings per 10k households
- 10.4
- 33% below the U.S.
- Population, 2025
- 54,459
- +3.7% since 2020
See the insurance agencies around any address in Worcester County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Worcester County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 25 insurance agencies in Worcester County. Of those, 8 are chain locations, or 32%, against 21% across the U.S. That is 10.4 per 10,000 households, 33% below the U.S. rate of 15.6.
Household spending on vehicle insurance in Worcester County comes to about $60.7M a year: $2,515 per household, 28% above the U.S. average. That works out to $2.4M per agency, 93% above the U.S. figure of $1.3M.
The official count of businesses with payroll classed as insurance agencies and brokerages in Worcester County was 20 in 2023. That is one for every 1,207 households, against one for every 966 across the U.S.
Population estimates show Worcester County grew 3.7% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for insurance agencies in Worcester County is 74 (upper middle), #354 of 2,272 scored counties and #9 of 24 scored counties in Maryland. That puts it in the top quarter of counties.
How Worcester County compares
The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Worcester County | Maryland | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.4 | 12.3 | 15.6 |
| Spending per listing | $2.4M | $1.9M | $1.3M |
| Households per official establishment | 1,207 | 1,274 | 966 |
| Official establishment growth, 2019–2023 | n/a | −6.8% | −1.0% |
| Population growth, 2020–2025 | +3.7% | +1.4% | +3.1% |
| Spending per household on vehicle insurance | $2,515 | $2,340 | $1,957 |
| Median household income | $81,745 | $103,678 | $80,734 |
| Groundwork market score | 74 | 73 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 16 → 20
- Employees, 2023
- 60
- Annual payroll, 2023
- $4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 258 chain locations
- Listings at the U.S. rate for this spending
- 48The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Worcester County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Worcester County
- Population, 2025 estimate
- 54,459+3.7% since 2020
- Households
- 24,136
- Median age
- 50.1
- Homes lived in by their owners
- 78%
- Vehicles per household
- 1.9
- Land area
- 468 sq. mi.
- People per square mile
- 115
- Median household income
- $81,745+28.7% vs. 2015–2019, before inflation
- Average household income
- $117,610
- Median home value
- $374,700
- Jobs located here
- 22,476
- Daytime population
- 52,245Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Worcester County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Worcester County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Maryland
Every Maryland market ranked →The highest-scoring counties in Maryland for insurance agencies, numbered among those based in Maryland, with Worcester County marked.
Top counties in Maryland
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Queen Anne’s County, MD | 92 | 16 | 8.0 | $3.6M | +8.8% | #30 of 2,272 |
| 2Charles County, MD | 88 | 59 | 9.7 | $2.9M | +5.9% | #83 of 2,272 |
| 3St. Mary’s County, MD | 87 | 34 | 8.0 | $3.5M | +2.4% | #98 of 2,272 |
| 4Calvert County, MD | 85 | 29 | 8.7 | $3.6M | +1.7% | #124 of 2,272 |
| 5Cecil County, MD | 85 | 38 | 9.4 | $2.9M | +3.2% | #126 of 2,272 |
| 6Caroline County, MD | 82 | 11 | 8.8 | $3.1M | +2.5% | #178 of 2,272 |
| 7Frederick County, MD | 80 | 135 | 12.9 | $2.1M | +11.0% | #229 of 2,272 |
| 8Somerset County, MD | 76 | 6 | 7.2 | $3.4M | +1.7% | #304 of 2,272 |
| 9Worcester County, MD | 74 | 25 | 10.4 | $2.4M | +3.7% | #354 of 2,272 |
| 10Prince George’s County, MD | 72 | 327 | 9.4 | $2.4M | +0.5% | #410 of 2,272 |
Other business types in Worcester County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Worcester County, MD?
There are 25 insurance agencies on map listings in Worcester County as of September 2026. 8 of them (32%) are chain locations. The listings count insurance agencies. Official counts show 20 businesses with payroll classed as insurance agencies and brokerages in 2023.
How much do households in Worcester County, MD spend on vehicle insurance?
About $60.7M a year, or $2,515 per household. That is 28% above the U.S. average (an index of 128, where 100 is the U.S. average). Spread across the 25 insurance agencies on map listings, it comes to $2.4M per agency. It is estimated from the incomes of the 24,136 households in Worcester County and national spending patterns by income.
How does Worcester County, MD compare with the U.S. for insurance agencies?
Worcester County has 10.4 insurance agencies per 10,000 households, 33% below the U.S. rate of 15.6. Spending per agency is $2.4M, 93% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Worcester County would have about 48, against 25 on map listings. There is one business with payroll in the industry for every 1,207 households, against one for every 966 across the U.S.
How fast is Worcester County, MD growing?
Population estimates put Worcester County at 54,459 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 24,136 households. The median household income in Worcester County is $81,745 a year, in line with the U.S. median of $80,734. That rose 28.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Worcester County scores 74 for insurance agencies (upper middle), #354 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Worcester County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Worcester County
Screening a site or an acquisition in Worcester County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Worcester County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.