County profile · Illinois
Coles County, IL market data
Population, household spending and competition for 56 business types in Coles County, each scored against other counties.
- Population, 2025
- 46,607
- −1.0% since 2020
- Households
- 20,824
- Median household income
- $56,478
- +22.2% vs. 2015–2019, before inflation
- Median home value
- $127,400
- Jobs located here
- 24,356
- Highest market score
- 68
- Primary care and pediatrics, #296 of 1,656 scored counties
A site report maps the competitors on map listings around any address in Coles County by name and distance, and the households and spending within reach. Or open the report at the center of Coles County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 46,607 people live in Coles County, in 20,824 households. Between 2020 and 2025, the population of Coles County declined 1.0%, against +3.1% for the U.S. The median household income in Coles County is $56,478 a year, 30% below the U.S. median of $80,734. That rose 22.2% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Coles County spend the most on medical and dental services (an index of 96, where 100 is the U.S. average, so still below it) and the least on child care and other personal services (55).
The highest Groundwork market scores in Coles County are for primary care and pediatric clinics (68), grocery and convenience stores (66) and coffee shops and cafes (64). Coles County ranks #296 of 1,656 scored counties for primary care and pediatric clinics.
Coles County is part of the Charleston-Mattoon area. For its number of households, Coles County has the most map listings, relative to the U.S., for property management companies (93% above the U.S. rate) and the fewest for coffee shops and cafes (52% below the U.S. rate).
All 56 business types in Coles County
Highest Groundwork market score first. Each score compares Coles County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Primary care and pediatrics | 68 | #296 of 1,656 | 8 | 3.8 | $3.2M | 181 | 14 |
| Grocery and convenience stores | 66 | #551 of 2,402 | 26 | 12.5 | $4.4M | 131 | 6 |
| Coffee shops and cafes | 64 | #454 of 2,063 | 11 | 5.3 | $6.3M | 170 | 4 |
| Bakeries and dessert shops | 63 | #441 of 1,889 | 11 | 5.3 | $6.3M | 152 | 4 |
| Grocery stores | 59 | #704 of 2,070 | 10 | 4.8 | $11.5M | 124 | 6 |
| Physical therapy | 56 | #554 of 1,422 | 10 | 4.8 | $2.6M | 107 | 5 |
| Dentists and orthodontists | 53 | #815 of 1,886 | 18 | 8.6 | $1.4M | 145 | 14 |
| Gas stations | 53 | #1,022 of 2,358 | 19 | 9.1 | $2.6M | 109 | 18 |
| Tire shops | 52 | #721 of 1,530 | 7 | 3.4 | $2.7M | 109 | 3 |
| Convenience stores | 52 | #1,045 of 2,261 | 13 | 6.2 | $8.8M | 112 | Under 3 |
| Real estate agents and brokers | 48 | #1,151 of 2,176 | 32 | 15.4 | Index only | 150 | 5 |
| Doctors, dentists and clinics | 48 | #1,272 of 2,394 | 126 | 60.5 | $204K | 134 | 45 |
| Veterinarians | 47 | #809 of 1,485 | 6 | 2.9 | $2.5M | 92 | 5 |
| Spas and skin care | 43 | #1,124 of 1,769 | 15 | 7.2 | $1.2M | 136 | Under 3 |
| Optometrists and eye care | 42 | #859 of 1,302 | 8 | 3.8 | $3.2M | 103 | 5 |
| Nail salons | 40 | #948 of 1,328 | 12 | 5.8 | $1.5M | 89 | 3 |
| Real estate | 39 | #1,671 of 2,229 | 48 | 23.1 | Index only | 126 | 12 |
| Barbershops | 38 | #958 of 1,356 | 9 | 4.3 | $2M | 105 | Under 3 |
| Lawn, cleaning and pest control | 37 | #1,338 of 1,771 | 14 | 6.7 | $1.6M | 96 | 28 |
| Chiropractors | 35 | #1,147 of 1,490 | 14 | 6.7 | $1.8M | 77 | 7 |
| Gyms | 34 | #1,407 of 1,792 | 15 | 7.2 | $941K | 72 | 6 |
| Funeral homes | 33 | #1,154 of 1,472 | 9 | 4.3 | $328K | 48 | 4 |
| Martial arts and dance studios | 32 | #1,121 of 1,334 | 13 | 6.2 | $1.1M | 54 | 3 |
| Clothing, shoes and laundry | 32 | #1,791 of 2,210 | 42 | 20.2 | $858K | 97 | 18 |
| Pet businesses | 32 | #1,828 of 2,200 | 32 | 15.4 | $468K | 53 | 8 |
| Pet grooming and boarding | 31 | #1,174 of 1,461 | 14 | 6.7 | $1.1M | 42 | 3 |
| Child care and preschools | 31 | #1,306 of 1,611 | 9 | 4.3 | $735K | 73 | 12 |
| Landscaping and lawn care | 30 | #1,268 of 1,493 | 11 | 5.3 | $2.1M | 70 | 19 |
| Gyms, studios and classes | 30 | #1,787 of 2,088 | 30 | 14.4 | $471K | 71 | 9 |
| Salons, barbers and spas | 30 | #2,134 of 2,385 | 94 | 45.1 | $190K | 89 | 18 |
| Electricians | 29 | #999 of 1,160 | 8 | 3.8 | $6.1M | 51 | 10 |
| Sit-down restaurants | 29 | #2,076 of 2,405 | 115 | 55.2 | $603K | 91 | 38 |
| Clothing and shoe stores | 27 | #1,788 of 2,087 | 35 | 16.8 | $1M | 81 | 18 |
| Restaurants and cafes | 27 | #2,119 of 2,405 | 210 | 100.8 | $330K | 89 | 95 |
| Property management | 26 | #836 of 910 | 12 | 5.8 | Index only | 39 | 5 |
| Car washes and detailing | 26 | #1,277 of 1,451 | 10 | 4.8 | $1.9M | 76 | 5 |
| HVAC and plumbing | 26 | #1,569 of 1,707 | 19 | 9.1 | $2.6M | 54 | 14 |
| Auto repair shops | 26 | #2,134 of 2,378 | 52 | 25.0 | $366K | 82 | 28 |
| Hair salons | 25 | #2,134 of 2,339 | 56 | 26.9 | $319K | 74 | 13 |
| Auto repair and car care | 25 | #2,166 of 2,401 | 89 | 42.7 | $214K | 80 | 37 |
| Home repair trades | 24 | #1,951 of 2,057 | 39 | 18.7 | $1.3M | 52 | 28 |
| Insurance agencies | 22 | #2,029 of 2,272 | 30 | 14.4 | $997K | 79 | 21 |
| Roofing and gutters | 21 | #1,112 of 1,177 | 12 | 5.8 | $4.1M | 48 | 4 |
| Collision repair and body shops | 18 | #1,277 of 1,327 | 11 | 5.3 | $1.7M | 56 | 9 |
| Pizza | 17 | #2,038 of 2,090 | 26 | 12.5 | $2.7M | 52 | 52 |
| Fast food and sandwich shops | 15 | #2,136 of 2,222 | 42 | 20.2 | $1.6M | 54 | 52 |
| Pet stores | 13 | #942 of 974 | 7 | 3.4 | $2.1M | 47 | Under 3 |
| Dry cleaners | Not scored | Not scored | 3 | 1.4 | $12M | 77 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 1.4 | Index only | 223 | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.0 | $11.3M | Too few | 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 2 | 1.0 | $7.1M | Too few | 6 |
| Home inspectors | Not scored | Not scored | 1 | 0.5 | Index only | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 0.5 | $22.6M | Too few | 6 |
| Laundromats | Not scored | Not scored | 1 | 0.5 | $36M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.5 | $19M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.5 | $25.8M | Too few | Under 3 |
Household spending in Coles County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $19M | $914 | 95 |
| Gasoline and other fuels | $49.4M | $2,371 | 91 |
| Food away from home | $69.3M | $3,327 | 82 |
| Groceries | $115M | $5,520 | 87 |
| Personal care products and services | $17.9M | $858 | 85 |
| Child care and other personal services | $6.6M | $318 | 55 |
| Memberships, classes and admissions | $14.1M | $678 | 69 |
| Medical and dental services | $25.8M | $1,237 | 96 |
| Pets | $15M | $719 | 79 |
| Clothing, shoes and related services | $36M | $1,731 | 84 |
| Vehicle insurance | $29.9M | $1,436 | 73 |
| Home repairs, maintenance and insurance | $49.1M | $2,356 | 78 |
| Lawn care, cleaning and other household services | $22.6M | $1,083 | 77 |
| Rent and homeowner costs | $261.5M | $12,560 | 75 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Coles County
- Population, 2025 estimate
- 46,607−1.0% since 2020
- Households
- 20,824
- Median age
- 39.8
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.6
- Land area
- 508 sq. mi.
- People per square mile
- 92
- Median household income
- $56,478+22.2% vs. 2015–2019, before inflation
- Average household income
- $74,657
- Median home value
- $127,400
- Jobs located here
- 24,356
- Daytime population
- 50,698Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Coles County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Coles County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Illinois 8
- Cumberland County, IL10,334 people
- Douglas County, IL19,751 people
- Moultrie County, IL14,424 people
- Clark County, IL15,266 people
- Shelby County, IL20,720 people
- Edgar County, IL16,535 people
- Effingham County, IL34,522 people
- Jasper County, IL9,180 people
Questions
How fast is Coles County, IL growing?
Population estimates put Coles County at 46,607 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 20,824 households. Against the 2015–2019 survey, median household income rose 22.2%, before inflation.
How much do households in Coles County, IL spend?
Households in Coles County spend about $261.5M a year on rent and homeowner costs, $115M on groceries and $69.3M on food away from home. Relative to the U.S., household spending in Coles County runs highest on medical and dental services (an index of 96, where 100 is the U.S. average, so still below it) and lowest on child care and other personal services (55).
Which business types have the highest market scores in Coles County, IL?
Of the business types scored in Coles County, primary care and pediatric clinics (68), grocery and convenience stores (66) and coffee shops and cafes (64) have the highest Groundwork market scores. For primary care and pediatric clinics, that ranks #296 of 1,656 scored counties.
How does Coles County, IL compare with the U.S.?
Median household income in Coles County is $56,478, 30% below the U.S. median of $80,734. The population fell 1.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $127,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for property management companies (93% above the U.S. rate) and lowest for coffee shops and cafes (52% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 47 of the 56 business types have a score in Coles County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Coles County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Coles County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Coles County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.