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House cleaning businesses in Howell County, MO
How Howell County, MO compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 1 chain location (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $16.4M
- On lawn care, cleaning and other household services · $1,026 a household
- Spending per listing
- $5.5M
- 15% below the U.S.
- Listings per 10k households
- 1.9
- 14% below the U.S.
- Population, 2025
- 40,798
- +2.5% since 2020
See the house cleaning businesses around any address in Howell County
The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Howell County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Howell County spend about $16.4M a year on lawn care, cleaning and other household services, or $1,026 per household, 27% below the U.S. average. Spread across 3 house cleaning businesses, that is $5.5M per business, 15% below the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.
There are 3 house cleaning businesses on map listings in Howell County as of September 2026. Per 10,000 households, that is 1.9, 14% below the U.S. rate of 2.2.
Official counts don’t publish a figure for janitorial and carpet cleaning services in Howell County, since they leave out counts under 3.
Population estimates put the population change in Howell County from 2020 to 2025 at +2.5%, slower than the U.S. (+3.1%). With 3 house cleaning businesses on map listings, Howell County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Howell County compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Howell County | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.9 | 2.0 | 2.2 |
| Spending per listing | $5.5M | $6.1M | $6.4M |
| Households per official establishment | n/a | 1,894 | 1,735 |
| Official establishment growth, 2019–2023 | n/a | +1.9% | +6.6% |
| Population growth, 2020–2025 | +2.5% | +1.9% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,026 | $1,211 | $1,414 |
| Median household income | $50,993 | $70,702 | $80,734 |
| Groundwork market score | Not scored | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 31 chain location
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Howell County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Howell County
- Population, 2025 estimate
- 40,798+2.5% since 2020
- Households
- 15,965
- Median age
- 41.7
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 927 sq. mi.
- People per square mile
- 44
- Median household income
- $50,993+32.9% vs. 2015–2019, before inflation
- Average household income
- $66,539
- Median home value
- $173,000
- Jobs located here
- 15,317
- Daytime population
- 40,659Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Howell County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.
Or open the report at the center of Howell County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHouse cleaning across Missouri
Every Missouri market ranked →The highest-scoring counties in Missouri for house cleaning businesses, numbered among those based in Missouri, with Howell County marked.
Top counties in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Platte County, MO | 62 | 11 | 2.5 | $5.6M | +6.7% | #204 of 847 |
| 2Jefferson County, MO | 56 | 14 | 1.6 | $7.9M | +2.7% | #292 of 847 |
| 3St. Charles County, MO | 52 | 42 | 2.6 | $5.5M | +4.9% | #373 of 847 |
| 4St. Louis city, MO | 51 | 15 | 1.0 | $10.7M | −7.4% | #379 of 847 |
| 5Christian County, MO | 46 | 8 | 2.3 | $5.5M | +8.3% | #499 of 847 |
| 6St. Louis County, MO | 45 | 78 | 1.9 | $7.2M | −1.2% | #511 of 847 |
| 7Clay County, MO | 44 | 26 | 2.5 | $5.1M | +4.3% | #535 of 847 |
| 8Cape Girardeau County, MO | 43 | 7 | 2.2 | $5.4M | +2.7% | #546 of 847 |
| 9St. Francois County, MO | 40 | 6 | 2.4 | $4.5M | +2.1% | #602 of 847 |
| 10Jasper County, MO | 33 | 18 | 3.6 | $3M | +3.7% | #715 of 847 |
| Howell County, MO | Not scored | 3 | 1.9 | $5.5M | +2.5% |
Other business types in Howell County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many house cleaning businesses are in Howell County, MO?
As of September 2026, map listings count 3 house cleaning businesses in Howell County. The listings count house cleaners and carpet cleaners. No official count is published for janitorial and carpet cleaning services in Howell County: counts under 3 are left out.
How much do households in Howell County, MO spend on lawn care, cleaning and other household services?
About $16.4M a year, or $1,026 per household. That is 27% below the U.S. average (an index of 73, where 100 is the U.S. average). Spread across the 3 house cleaning businesses on map listings, it comes to $5.5M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 15,965 households in Howell County and national spending patterns by income.
How does Howell County, MO compare with the U.S. for house cleaning businesses?
Howell County has 1.9 house cleaning businesses per 10,000 households, 14% below the U.S. rate of 2.2. Spending per business is $5.5M, 15% below the U.S. figure of $6.4M. The count on map listings matches the U.S. ratio of house cleaning businesses to household spending.
How fast is Howell County, MO growing?
Population estimates put Howell County at 40,798 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 15,965 households. The median household income in Howell County is $50,993 a year, 37% below the U.S. median of $80,734. That rose 32.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Howell County has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Howell County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for house cleaning businesses · All 56 business types in Howell County
Screening a site or an acquisition in Howell County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Howell County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.