Fitness and classes · Small-town market · Pennsylvania
Gyms and studios in the East Stroudsburg, PA area
The gyms and studios in the East Stroudsburg, PA area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 44 out of 100: Lower middle
Ranked #348 of 535 scored small-town markets
#16 of 20 scored small-town markets based in Pennsylvania
- Listings
- 101
- 11 chain locations (11%)
- Official establishments
- 27
- +12.5% since 2019
- Household spending a year
- $55.6M
- On memberships, classes and admissions · $909 a household
- Spending per listing
- $551K
- 17% below the U.S.
- Listings per 10k households
- 16.5
- 11% above the U.S.
- Population, 2025
- 167,179
- −0.7% since 2020
See the gyms and studios around any address in the East Stroudsburg area
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the East Stroudsburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 101 gyms and studios in the East Stroudsburg area. Of those, 11 are chain locations, or 11%, against 20% across the U.S. That is 16.5 per 10,000 households, 11% above the U.S. rate of 14.9.
Households in the East Stroudsburg area spend about $55.6M a year on memberships, classes and admissions, or $909 per household, 8% below the U.S. average. That is about $551K of household spending for each location on map listings, 17% below the U.S. figure of $662K.
Official counts show 27 businesses with payroll classed as fitness centers and recreation instruction in the East Stroudsburg area in 2023, up 12.5% from 2019. That is one for every 2,267 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $234K has gone to businesses classed as fitness centers and recreation instruction in the East Stroudsburg area.
Population estimates show the East Stroudsburg area declined 0.7% from 2020 to 2025, against +3.1% for the U.S. For gyms and studios, the East Stroudsburg area has a Groundwork market score of 44 (lower middle): #348 of 535 scored small-town markets and #16 of 20 scored small-town markets based in Pennsylvania.
How the East Stroudsburg area compares
The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | East Stroudsburg area | Pennsylvania | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.5 | 13.9 | 14.9 |
| Spending per listing | $551K | $668K | $662K |
| Households per official establishment | 2,267 | 1,834 | 1,641 |
| Official establishment growth, 2019–2023 | +12.5% | +3.5% | +8.2% |
| Population growth, 2020–2025 | −0.7% | +0.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $909 | $926 | $983 |
| Median household income | $83,565 | $77,971 | $80,734 |
| Groundwork market score | 44 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 27+12.5% over the period
- Employees, 2023
- 224
- Annual payroll, 2023
- $6.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 10111 chain locations
- Listings at the U.S. rate for this spending
- 84The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $234K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in the East Stroudsburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the East Stroudsburg area
- Population, 2025 estimate
- 167,179−0.7% since 2020
- Households
- 61,212
- Median age
- 44.0
- Homes lived in by their owners
- 80%
- Vehicles per household
- 1.9
- Land area
- 608 sq. mi.
- People per square mile
- 275
- Median household income
- $83,565+30.7% vs. 2015–2019, before inflation
- Average household income
- $102,906
- Median home value
- $267,600
- Jobs located here
- 50,869
- Daytime population
- 150,408Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the East Stroudsburg area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of the East Stroudsburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Pennsylvania
Every Pennsylvania market ranked →The highest-scoring small-town markets in Pennsylvania for gyms and studios, numbered among those based in Pennsylvania, with the East Stroudsburg area marked.
Top small-town markets in Pennsylvania
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hemlock Farms, PA | 81 | 29 | 12.0 | $764K | +7.2% | #11 of 535 |
| 2Lock Haven, PA | 72 | 10 | 6.5 | $1.1M | +1.3% | #37 of 535 |
| 3Lewistown, PA | 67 | 11 | 5.9 | $1.1M | 0.0% | #70 of 535 |
| 4Oil City, PA | 67 | 14 | 6.5 | $974K | −2.0% | #71 of 535 |
| 5Pottsville, PA | 66 | 67 | 11.6 | $626K | +1.5% | #87 of 535 |
| 6Sunbury, PA | 64 | 39 | 8.5 | $840K | −1.7% | #103 of 535 |
| 7DuBois, PA | 62 | 26 | 8.0 | $824K | −2.9% | #124 of 535 |
| 8Selinsgrove, PA | 60 | 13 | 8.9 | $827K | −0.2% | #147 of 535 |
| 9St. Marys, PA | 58 | 8 | 6.0 | $1.1M | −3.3% | #170 of 535 |
| 10Bradford, PA | 56 | 15 | 9.2 | $728K | −3.5% | #195 of 535 |
| 16East Stroudsburg, PA | 44 | 101 | 16.5 | $551K | −0.7% | #348 of 535 |
Other business types in the East Stroudsburg area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes44
- Gyms64
- Yoga, Pilates and fitness studios68
- Martial arts and dance studios37
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in the East Stroudsburg, PA area?
There are 101 gyms and studios on map listings in the East Stroudsburg area as of September 2026. 11 of them (11%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 27 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 12.5% from 2019.
How much do households in the East Stroudsburg, PA area spend on memberships, classes and admissions?
About $55.6M a year, or $909 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 101 gyms and studios on map listings, it comes to $551K per location. It is estimated from the incomes of the 61,212 households in the East Stroudsburg area and national spending patterns by income.
How does the East Stroudsburg, PA area compare with the U.S. for gyms and studios?
The East Stroudsburg area has 16.5 gyms and studios per 10,000 households, 11% above the U.S. rate of 14.9. Spending per location is $551K, 17% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the East Stroudsburg area would have about 84, against 101 on map listings. There is one business with payroll in the industry for every 2,267 households, against one for every 1,641 across the U.S. The official count rose 12.5% from 2019 to 2023, against +8.2% for the U.S.
How fast is the East Stroudsburg, PA area growing?
Population estimates put the East Stroudsburg area at 167,179 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 61,212 households. Median household income in the East Stroudsburg area is $83,565, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The East Stroudsburg area scores 44 for gyms and studios (lower middle), #348 of 535 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the East Stroudsburg area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in the East Stroudsburg area
Screening a site or an acquisition in the East Stroudsburg area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the East Stroudsburg area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.